The document summarizes the results of a questionnaire given to gather information for designing a hip hop music magazine. It lists 10 questions asked, the purpose of each question, the results, what could have been improved, and how the results will influence the magazine's design. The key findings are that the target audience should be male, ages 16-18, focus on hip hop genre with artists like Drake, and have success stories and Q&A style articles. Colors black, red and white and a layout that is not too simple but uses all areas of the page are recommended.

1. Questionnaire Evaluation
Questions Asked Why I asked this What was the
result
What went wrong What does this
mean in terms of
audience
What does this
mean in terms of
genre
How this will affect
my music magazine
1) what is your
gender
I asked this
question to see
how gender might
affect my final
results.
The result was 9
males and 6
females that filled
out my
questionnaire.
The thing that went
wrong was that I
didn’t ask a fair
number of genders
in the areas that I
went to.
In terms of target
audience this
meansthat females
and males are
interested in
In terms of genre it
shows that both
genders are
interested in Hip
Hop which is my
initial idea.
This will affect my
magazine as I will
be targeting only
malesso I will think
about masculine
colourschemes and
suitable fonts that
would appeal to
males.
2) How oldare you? I asked this
question as it is
gives me a clear
outline of what
ages are
participating in my
questionnaire and
this would help me
pick which age
group I should base
my magazine on.
The result was the
mostof the people I
asked were the
ages between 16-
18 which is a
positive asI want to
aimmy magazine to
teenagers.
Nothing went
wrongas the results
I wanted were the
correct age group.
The answers from
the questionnaire
are from teenagers
whowill give me an
idea of what
teenagersappeal to
so I can use this
research to guide
me.
The age doesn’t
relate to genre as
any age can like
different genres.
This question has
helped me target
my audience which
will be 16-18 year
olds as the
participants of the
questionnaire were
mainly 16-18 year
olds.
3) What ethnic
background are you
from?
I asked this
question about the
ethnicity of the
participant as I
wanted to have an
ideaof whichethnic
background were
participating in my
The result was that
mainlywhite British
people filledoutmy
questionnaire.
The thing that went
wrong was that I
didn’t ask a fair
numberof different
ethnicity groups.
In terms of
audience I will have
to vary my
audience.
In terms of genre I
will go with the
genre that my
ethnic group will
like.
This will affect my
music magazine
because I wanted
my audience to be
African Caribbean
but most of the
people Iaskedwere
not this ethnicity.

2. questionnaire.
4) If you had the
option which
magazine genre
wouldyouprefer to
read?
I asked this
question to see
which genre is
more popular out
of the four and go
with the most
popular genre.
The result was that
majority people
went with Hip Hop
whichiswhat I have
been researching
and planning to do
for my genre.
The thing that went
wrong was that the
people Iaskedwere
more likelygoing to
pick Hip Hop so I
should’ve broaden
the range of who I
should’ve asked.
From the results of
the questionnairein
terms of target
audience Iwill have
a male target
audience.
This question has
helped me
understand that I
should go with the
most popular genre
which is Hip Hop.
5) Which colour
scheme would you
usually see on the
front of a Hip Hop
magazine?
I asked this
question to gain a
few ideas for the
colour scheme and
give me a final
decision of which
colour scheme to
go with.
The result was that
most people went
with White, Black &
Red, and the most
disliked was Purple
& Pink as there
were no votes.
The thing that went
wrong was that
I should’ve said in
the questionnaire
what a colour
scheme is.
The results have
shown me that I
should use the
most voted colour
scheme for my
magazine as it
appeals to the
audience.
The participants of
the questionnaire
prefer to have the
colours black, red
and white as it
would appeal more
to a Hip Hop
magazine as they
are masculine
colours.
I will use the
colourswhite,black
and red as the
colour scheme of
the magazine to
appeal to the target
audience.
6) Which artists
wouldyoumostlike
see on the front of
a Hip Hop
magazine?
Thiswas to help me
understand what
artist I could have
on the magazine.
The result was that
most people went
for Drake as he is
very well known in
the Hip Hop
industry.
The participants
may not know any
Hip Hop artists.
In terms of
audience they will
want to see a
popular artist.
In terms of genre I
should use a typical
Hip Hop artist.
I will incorporate
famous Hip Hop
artist names to
create an attraction
to the magazine.

3. 7) Which gender
would most likely
read a Hip Hop
magazine?
I asked this
question to gain an
idea of which
gender would read
a Hip Hop magazine
and use this
information to
manipulate the
magazine to best
appeal.
The result was that
the participants
voted that most
males would read a
Hip Hop magazine
than a female.
The thing that went
wrong was that I
didn’t ask a fair
number of both
genders which
could’ve changed
the results.
In terms of
audience theyknow
that Hip Hop
magazines are
mainly aimed at
males which I am
going to do.
In terms of genre
Hip Hop will appeal
mainly to males.
This helped me
understand which
gender I should
target.
8) Which ethnic
background would
most likely read a
Hip Hop magazine?
I asked this
question to
understand which
ethnic background
would read a Hip
Hop magazine and I
will use this
information to help
me target my
ethnicity for my
magazine.
The result was that
most people most
people voted for
African which was
10 out of 15.
The thing that went
wrong was for the
available questions
I had “Other” which
could heavily
change the results
as “Other” doesn’t
specify which
ethnic background.
In terms of
audience they
would want the
magazine to be
aimed at particular
ethnicities that
would relate to
them.
In terms of genre it
shows that certain
ethnic groups like
reading Hip Hop
magazines.
This has helped me
understand if I
should have a busy
looking magazine
with lots of
information and
photos or a simple
magazine for a hip
hop magazine.
9) Do you think the
layout of a hip hop
magazine shouldbe
simple?
I asked this
question to give an
ideaof how I should
design my
magazine.
The result was very
equal as 9 people
thought that it
shouldn’tbe simple
but 8 thought it
should be simple.
The thing that went
wrong was that the
people I asked
didn’t know what
layout a Hip Hop
magazine should
have.
In terms of
audience it shows
that if the
magazines layout
isn’t simple then it
would relate more
to a male audience.
In terms of genre it
shows that a Hip
Hop magazine
should be simple.
I shouldtry to make
the design of the
magazine not to
bland and simple
but use all the areas
on the magazine.

4. 10) If you were to
buy a hip hop
magazine what
stories would you
like to see in the
magazine?
I asked this
questiontogive me
an idea of what
type of stories I
could have on my
magazine.
The result were
close to beingequal
as the most voted
was “ Success
stories”followedby
“Q&A”
In this question the
thing that went
wrong was that not
everyone reads
magazines so they
guessed.
In terms of
audience any
audience can read
the options.
In termsof genre all
the options in the
questionnaire for
thisquestioncanbe
seen in any
magazine genre.
This question has
helped me decide
which stories I will
have on my
magazine which is
“Success Stories”
and “Q&A” These
options were the
most voted.