The document discusses how the author addressed their audience in a music magazine project. Some key ways included using eye-catching images of bands on the cover to attract readers interested in music. Color choices and layouts were inspired by existing popular music magazines. The contents page introduced articles to draw readers in and advertise social media for ongoing engagement. A competition and coverage of fan questions further attracted the target audience. Formatting choices like bold text, fonts, and colors aimed to visually stand out throughout the magazine.