The author used mise-en-scene techniques like bright colors, contrasting red and white, and strategic placement of black text to attract their target young audience's eyes. Musical instruments on the cover and questions/answers format between bands were also used to appeal to this audience. Incentives in the magazine and featuring a band the same age as readers would further address and inspire the target demographic. Feedback showed the colors, offers, and professional presentation successfully attracted most of the audience, who felt the price was also suitable. Overall, the author felt they had effectively attracted and addressed their young music magazine audience.