To attract their target young audience, the magazine takes inspiration from other popular youth magazines like Q in its style and tone. It uses an eye-catching vibrant masthead and colorful layout with images relevant to music fans. The cover features a casual photo of singer Kieran to appeal to the magazine's mainly female readers. Inside, the contents page highlights features of interest like an interview with Rihanna and promotes the magazine's multi-platform content. An article about singer Kieran uses an informal first-person interview style to discuss his career struggles and upcoming work in a way that will interest and relate to readers.

1. How did you
attract/address
your audience?
Question 5

2. • To attract my audience I took inspiration from my researched
magazines such as Q. Shuffle and Q have a similar target
audience and therefore I wished to make sure my magazine was as
conventional with inspiration from Q. Their approach to the
readers is similar to what I wanted to achieve therefore I believe
that the magazine was a good source to use. They use informal
language and effective techniques to attract their young audience
which is similar to my target audience therefore I would have a
similar approach to attract readers hand be effective. I had to
make my magazine eye catching and attractive to interest the
audience by using the right mode of address in which I believe I
included in my magazine.

3. To attract my target audience, I inserted a vibrant
masthead to attract the attention of the audience. I also
used a different font for the ‘S’ to represent the shuffle
symbol which is relevant to music as well as the audience
which use technology to listen to music therefore it will
be familiar to them.
In my magazine I decided to use the colour scheme of
red, black, yellow and white as the colours compliment
each other as well as standing out on the page and
drawing the audience into the magazine. I used certain
colours to make certain words and phrases stand out to
catch the readers eye.
The image of Kieran attracts the readers attention due to
the image being a medium close up. His casual approach
also attracts the young audience due to being able to
relate to his fashion. I decided to use a male to address
my mainly female audience as my research from my
questionnaire revealed that the majority of females are
attracted to males featured on the front cover of a
magazine.
Cover

4. Contents Page
• On my contents page I have included features
which directly shows the audience what is included
in this issue. In the bottom left hand corner there is
a section for subscriptions, therefore revealing to
the readers what benefits there are to subscribing
and creating a relationship between Shuffle and the
readers, guaranteeing sale numbers. It will also
reveal that Shuffle is a multi-platform brand and as
the majority of readers are younger, they are more
likely to be technophiles therefore will use various
media platforms to receive information. All the
images shown on the page are youthful and are at a
similar age to the magazines target audience,
attracting their attention.
• My audience would be interested as my contents
page navigates the reader to specific page such as
meeting Rhianna, attracting fans of the singer.

5. The way I addressed the audience is
through he mode of address. I used a
first person interview in an informal
tone to interest the youthful audience. I
also used the heading ‘Blood, Sweat
and Gigs’ to reflect Kieran’s daily life
and dedication to his work.
The article may appeal to the younger
audience as tit reveals his upbringing
revealing the struggles he has faced,
making him more relatable to the
readers facing hard times.
Double Page Spread
In the article, there is also information about Kieran’s new album and up coming tour
which would appeal to the audience and Kieran’s existing fan who would wish to
read about the star. Kieran’s web address and social media names are also included
so those who want to know further information can look themselves. This is also due
to the audience being mainly technophiles.