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Executive Panel and Q&A
Session
Danny Sabbah, General Manager, IBM Tivoli Software (Moderator)

Panelists
Robert LeBlanc, Senior Vice President, IBM Middleware Software
Mike Rhodin, Senior Vice President, IBM Software Solutions Group
Steve Robinson, General Manager, IBM Security Solutions
Tom Rosamilia, General Manager, Power and z Systems
Neeraj Chandra, Vice President, Strategy, IBM Rational Software




                                                             © 2010 IBM Corporation
Executive Summary of Pulse 2011 Key Messages
New approaches to addressing the high cost of operational inefficiency, transforming
the economics of IT and continuously improving the business impact of technology


 • Improve infrastructure affordability and flexibility
   spanning space, energy, assets, and labor.

 • Enable Product & Service Innovation by converging
   digital and physical infrastructures and leveraging
   unprecedented degrees of real-time operational data.

 • Unleash the power of analytics to gain new insights,
   improving the predictability of business outcomes.



             Integrated Service Management
             in the era of Smarter Computing

                                                                                       1
Extending the Capabilities of ISM for a new era of Smarter Computing

       Infrastructure                   Product & Service                 Predictability of
  Affordability & Flexibility              Innovation                   Business Outcomes




• Image / Virtualization & Cloud   • Real-time Asset Locator        • Security Intrusion System
  Management
                                   • Intelligent Network Metering   • Space Management Solutions
• End point Management Solutions
                                   • Smart Buildings Management     • SaaS Service Desk
• Network Management Solutions                                        Management
                                                                    • Analytics Solutions
Integrated Service Management



        VISIBILITY                       CONTROL                      AUTOMATION
       Monitor in real-time         React quickly & effectively        Achieve efficiency


                          Business Services and Assets




     CLOUD COMPUTING            WORK LOAD OPTIMIZED SYSTEMS           FEDERATED INFORMATION



Visibility, Control and Automation™ across the End-to-End Business Infrastructure & Service Chain
                                                                                               3
An Approach to Continuously Improving Business Impact

                                         Business Services




                                                                      Predictability of
                                                                    business outcomes




                                                Service & product
                                                   innovation


                            Service quality &
                               resiliency

          Infrastructure
          affordability &
             flexibility
Evolving to an Integrated Platform…

                    Real-time Metrics & Dashboards


           ISM Business Processes Driving Continual Improvement



                                                     Key Domains & Processes




               Integrated Service Management Platform

                                                                               5
Leveraging an Open, Standards Based Architecture
                   For                                                                            For
        Data Centers                                       For                                 Industries
                                                 Design & Delivery




                                                                  Open Services for Lifecycle Collaboration (OSLC)
                               Client’s
          Future              Existing                             Open Architecture       Dynamic Interaction
           IBM               Capabilities
        Capabilities                         3rd Party             Federated Data          Common Services
                                            Capabilities



                                                 Best Practices

   Collaboration                                                                                 Administration: Users,
                                                                                                   projects, process
                         Dashboards                                                 Security
                                              Discovery          Query
Today’s Executive Panel

        Danny Sabbah (moderator)    Mike Rhodin (panelist)
        General Manager             Senior Vice President
        IBM Tivoli Software         IBM Software Solutions Group




        Robert LeBlanc (panelist)   Tom Rosamilia (panelist)
        Senior Vice President       General Manager
        IBM Middleware Software     Power and z Systems
                                    Systems and Technology Group



        Steve Robinson (panelist)   Neeraj Chandra (panelist)
        General Manager             Vice President Strategy
        IBM Security Solutions      IBM Rational Software




                                                                7
© 2010 IBM Corporation

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Pulse Executive Panel

  • 1. Executive Panel and Q&A Session Danny Sabbah, General Manager, IBM Tivoli Software (Moderator) Panelists Robert LeBlanc, Senior Vice President, IBM Middleware Software Mike Rhodin, Senior Vice President, IBM Software Solutions Group Steve Robinson, General Manager, IBM Security Solutions Tom Rosamilia, General Manager, Power and z Systems Neeraj Chandra, Vice President, Strategy, IBM Rational Software © 2010 IBM Corporation
  • 2. Executive Summary of Pulse 2011 Key Messages New approaches to addressing the high cost of operational inefficiency, transforming the economics of IT and continuously improving the business impact of technology • Improve infrastructure affordability and flexibility spanning space, energy, assets, and labor. • Enable Product & Service Innovation by converging digital and physical infrastructures and leveraging unprecedented degrees of real-time operational data. • Unleash the power of analytics to gain new insights, improving the predictability of business outcomes. Integrated Service Management in the era of Smarter Computing 1
  • 3. Extending the Capabilities of ISM for a new era of Smarter Computing Infrastructure Product & Service Predictability of Affordability & Flexibility Innovation Business Outcomes • Image / Virtualization & Cloud • Real-time Asset Locator • Security Intrusion System Management • Intelligent Network Metering • Space Management Solutions • End point Management Solutions • Smart Buildings Management • SaaS Service Desk • Network Management Solutions Management • Analytics Solutions
  • 4. Integrated Service Management VISIBILITY CONTROL AUTOMATION Monitor in real-time React quickly & effectively Achieve efficiency Business Services and Assets CLOUD COMPUTING WORK LOAD OPTIMIZED SYSTEMS FEDERATED INFORMATION Visibility, Control and Automation™ across the End-to-End Business Infrastructure & Service Chain 3
  • 5. An Approach to Continuously Improving Business Impact Business Services Predictability of business outcomes Service & product innovation Service quality & resiliency Infrastructure affordability & flexibility
  • 6. Evolving to an Integrated Platform… Real-time Metrics & Dashboards ISM Business Processes Driving Continual Improvement Key Domains & Processes Integrated Service Management Platform 5
  • 7. Leveraging an Open, Standards Based Architecture For For Data Centers For Industries Design & Delivery Open Services for Lifecycle Collaboration (OSLC) Client’s Future Existing  Open Architecture  Dynamic Interaction IBM Capabilities Capabilities 3rd Party  Federated Data  Common Services Capabilities Best Practices Collaboration Administration: Users, projects, process Dashboards Security Discovery Query
  • 8. Today’s Executive Panel Danny Sabbah (moderator) Mike Rhodin (panelist) General Manager Senior Vice President IBM Tivoli Software IBM Software Solutions Group Robert LeBlanc (panelist) Tom Rosamilia (panelist) Senior Vice President General Manager IBM Middleware Software Power and z Systems Systems and Technology Group Steve Robinson (panelist) Neeraj Chandra (panelist) General Manager Vice President Strategy IBM Security Solutions IBM Rational Software 7
  • 9. © 2010 IBM Corporation