This document outlines an agenda for a conference on tobacco control. It includes 4 sessions that will equip participants with knowledge about the global tobacco epidemic, why governments regulate tobacco, optimal tobacco control strategies, and advocating for bans on tobacco advertising, promotion and sponsorship (TAPS). Key points include: tobacco kills over 5 million people annually; Indonesia has the 3rd highest number of smokers; the MPOWER strategies provide a framework for tobacco control policies; and TAPS promotion encourages tobacco use and should be banned.

1. Why so serious ?
Try and Die
National Commission on Tobacco
Control for National Induction
Conference 2014 by AIESEC

2. What do you want to know?
• Write it down
• Stick it
• Tell us

3. Sessions
• Session 1: Global Picture (40 minutes)
• Session 2: TAPS BAN (Presentation to High
School students) (60 minutes)
• Session 3: Group discussion for action locally
(40 minutes)
• Session 4: Plenary ( 20 minutes)

4. 4
Learning objectives:
to equip participant with knowledge and skills to
understand tobacco control,
1. Global tobacco epidemic (WHO report)
2. Why governments and parliament intervene in the
tobacco market (the danger of tobacco)
3. Factors considered in determining optimal tobacco
control (MPOWER)
4. Why TAPS BAN is crucial
5. What are the strategies and tactics in advocating
tobacco control

5. Global Tobacco Epidemic
• FCTCNumber of smokers in countries ratifying
FCTC.docx
• Indonesia is in no. 4 for total of cigarette
production (365 billions cigs., 2013) , after
China, Rusia and USA, and no. 3 only for total
of smokers (after China and India).
A GLOBAL CRISIS

6. WHY?

7. TOBACCO IS ADDICTIVE!

8. Does cigarette need to be controlled?
• YES/NO?
• WHY?

9. The DEATHS
WHO Report, 2008
• Tobacco kills 5.4 million people a year from lung cancer, heart disease, stroke and other
illnesses of NCDs
• Tobacco use is a risk factor for six of the eight leading causes of death in the world:
Heart disease, Cerebrovascular disease, Lower respiratory infections, Chronic
obstructive pulmonary disease, HIV/AIDS, diarrhoeal diseases, tuberculosis,
trachea/bronchus/lung cancers
• In indonesia tobacco kills 1172 people everyday (Soewarta Kosen 2007)
• Tobacco will kill over 175 million people worldwide between now and the year 2030
Tobacco use is the leading preventable cause of death
in the world
(WHO Health Report 2003)

10. Passive Smokers
• Risk of coronary heart disease: 30% higher
than people who are free of smoke. (for active
smokers are 80% (May 2005, Circulation)

11. How to address the problem/
to control?
• FCTC (Framework Convention on Tobacco
Control
• MPOWER

14. MPOWER
1. Monitor tobacco use and prevention policies
(critical data to undersanding and reversing the epidemic)
2. Protect people from tobacco smoke
3. Offer help to quit tobacco use
4. Warn about the dangers of tobacco
5. TAPS ban
6. Raise taxes on tobacco

16. Public Places with Smoke-Free
Legislation
BRAZIL PAKISTAN THAILAND INDONESIA
Health care facilities Yes Yes Yes Yes
Educational facilities
expect universities
yes yes yes yes
Universities Yes Yes Yes Yes
Government facilities yes yes yes no
Indoor offices yes yes yes no
Restaurants yes yes yes no
Café, pubs, bars yes yes yes no
Public transport yes yes yes yes
Source: WHO TC
Country Profile

17. Bans on Tobacco Ad, Promotion,
Sponsorship
BRAZIL PAKISTAN THAILAND INDONESIA
Natl TV and Radio Yes No Yes Partial
Internl TV and
Radio
Yes No No Yes
Local Magazines
and Newspapers
YEs No YEs No
International
Magazines and
Newspapers
Yes No No No
Billboards and
outdoor Ads
Yes No Yes No
Point of Sale Yes No Yes No
Internet Yes No Yes No

18. WHY TAPS BAN?
Open discussion

19. WHY TAPS BAN?
TAPS promotes tobacco use by:
• Creating an impression that tobacco is acceptable
and normal
• Encouraging smokers to increase consumption
• Lowering smokers’ motivation to quit smoking
• Encouraging children to experiment with smoking
• Reducing opportunities for open discussions on
the dangers of tobacco use due to income
received from tobacco advertising