Primary Research
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This document summarizes the results of a primary research survey conducted by Imani Ayimba-Golding. Some of the key findings include: - A trailer is the most effective marketing strategy for attracting an audience to a new show. - The most popular time slot for a show is 8:30pm to avoid competing with other popular programs. - Audiences aged 25-34 and 45-54 are most attracted to soap operas. - Around 50% of respondents said a trailer had persuaded them to watch a soap opera in the past.
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Primary Research
1) The document summarizes the results of a survey about ideas for a new soap opera. The survey found that dramatic relationships with flashbacks would most interest the target audience of teenagers and young adults.
2) Respondents preferred the soap to air between 8-8:30 pm and include typical soap opera elements like heroes, villains, and stereotypical working class features.
3) Most useful for developing the soap's storyline were interests in secret relationships, crime, and murder at school as well as the name "Park Rise" for the soap and its school setting. The conclusion outlines plans to follow popular soaps EastEnders and Hollyoaks as models.
Primary Research About Soap Operas
The document summarizes primary research conducted on audience preferences for soap operas. Key findings include:
- Over 60% of respondents preferred an urban setting for a soap opera.
- Relationships and violence were the most popular content themes.
- Over 80% of respondents were female.
- Characters should be both realistic and emotionally engaging.
- Stereotypical characters were seen as appropriate by most.
- Respondents preferred an evening start time of 8:00pm.
- Most wanted to see completely new and different ideas in a soap opera trailer, surprisingly.
The research gave insights to help tailor a soap opera trailer to audience expectations.
Primary Research Task - Unit G324
1) Primary research conducted on soap opera preferences found that family and friend relationships was the most popular theme, and that women are more likely to watch soap operas than men.
2) The research also found that ages 25-45 and 55+ were the most likely to watch soap operas, and that viewers prefer soaps to have between 16-20 characters and air every day or every other day between 7-9pm.
3) Only EastEnders was found to have trailers that persuaded people to watch the show, so analyzing successful EastEnders trailers will help make a compelling trailer for the new soap opera.
Primary research results
The document summarizes primary research results about creating a soap opera. When asked for name ideas, the most popular response was "The Rising Sun" because it refers to a nearby pub where filming may take place. Audience feedback on plot elements showed adultery and relationships as most important and domestic violence as least important. Younger audiences preferred themes like school and relationships over violence. Male audiences preferred action, attractive women, and sports over realism. Most felt soap operas are unrealistic representations of life. The conclusion is that the soap opera will be called "The Rising Sun," touch on various plot themes, be overdramatic, and market primarily through a television trailer.
Primary Research Evaluation
- The survey found that most respondents do not currently watch soap operas. Therefore, the soap opera trailer needs to be action-packed and engaging to attract a wider audience.
- EastEnders was the most popular soap opera, likely because it features diverse characters. The trailer should also include a variety of characters to appeal to different demographics.
- Females are most attracted to soap operas, so the trailer needs to appeal to males as well by including more male storylines.
- Romance, death, and bullying were popular storyline themes, so the trailer should reference these themes to attract more viewers.
Primary Evaluation
Lucas Kirkland conducted a survey of sixth form students to gather information for developing a soap opera trailer. The survey results showed that most respondents did not enjoy watching soap operas, thought they appealed most to females, and preferred the soap opera EastEnders. Respondents indicated kidnapping was the most popular theme and that soap operas were entertaining. Most saw women as strong and independent and thought soap operas targeted working class adults. The survey concluded soap operas did not accurately depict modern life.
Zoe Hickson - Primary Research Analysis
Zoe Hickson conducted a survey to inform the development of a soap opera trailer. The survey results showed that the target audience was mostly ages 15-24, and that trailers influence 65% of viewers to watch a soap opera. Romance was the most popular theme. To appeal to this audience, the soap opera will be set in a school and include relatable characters and issues. It will be named "Park Rise" and feature strong male and female leads. These survey insights will help tailor the trailer to the target demographic.
Primary Research Evidence - Maryasiye Kircin
- The document summarizes the results of a survey about soap operas. 58% of respondents were female and 41% were male. The majority of respondents were teenagers or young adults.
- 62% of respondents preferred soap operas before the watershed, while 37% preferred after. 41% would never watch a soap opera.
- Respondents believed soap operas target women more than men and should include themes like family issues, crime, love, and murder.
- 50% expected trailers to be the main marketing technique, while others suggested viral marketing or ads. The town square was the most popular suggested setting.
- 66% believed soap operas typically represent the working class. The conclusion
Recommended
Primary Research
1) The document summarizes the results of a survey about ideas for a new soap opera. The survey found that dramatic relationships with flashbacks would most interest the target audience of teenagers and young adults.
2) Respondents preferred the soap to air between 8-8:30 pm and include typical soap opera elements like heroes, villains, and stereotypical working class features.
3) Most useful for developing the soap's storyline were interests in secret relationships, crime, and murder at school as well as the name "Park Rise" for the soap and its school setting. The conclusion outlines plans to follow popular soaps EastEnders and Hollyoaks as models.
Primary Research About Soap Operas
The document summarizes primary research conducted on audience preferences for soap operas. Key findings include:
- Over 60% of respondents preferred an urban setting for a soap opera.
- Relationships and violence were the most popular content themes.
- Over 80% of respondents were female.
- Characters should be both realistic and emotionally engaging.
- Stereotypical characters were seen as appropriate by most.
- Respondents preferred an evening start time of 8:00pm.
- Most wanted to see completely new and different ideas in a soap opera trailer, surprisingly.
The research gave insights to help tailor a soap opera trailer to audience expectations.
Primary Research Task - Unit G324
1) Primary research conducted on soap opera preferences found that family and friend relationships was the most popular theme, and that women are more likely to watch soap operas than men.
2) The research also found that ages 25-45 and 55+ were the most likely to watch soap operas, and that viewers prefer soaps to have between 16-20 characters and air every day or every other day between 7-9pm.
3) Only EastEnders was found to have trailers that persuaded people to watch the show, so analyzing successful EastEnders trailers will help make a compelling trailer for the new soap opera.
Primary research results
The document summarizes primary research results about creating a soap opera. When asked for name ideas, the most popular response was "The Rising Sun" because it refers to a nearby pub where filming may take place. Audience feedback on plot elements showed adultery and relationships as most important and domestic violence as least important. Younger audiences preferred themes like school and relationships over violence. Male audiences preferred action, attractive women, and sports over realism. Most felt soap operas are unrealistic representations of life. The conclusion is that the soap opera will be called "The Rising Sun," touch on various plot themes, be overdramatic, and market primarily through a television trailer.
Primary Research Evaluation
- The survey found that most respondents do not currently watch soap operas. Therefore, the soap opera trailer needs to be action-packed and engaging to attract a wider audience.
- EastEnders was the most popular soap opera, likely because it features diverse characters. The trailer should also include a variety of characters to appeal to different demographics.
- Females are most attracted to soap operas, so the trailer needs to appeal to males as well by including more male storylines.
- Romance, death, and bullying were popular storyline themes, so the trailer should reference these themes to attract more viewers.
Primary Evaluation
Lucas Kirkland conducted a survey of sixth form students to gather information for developing a soap opera trailer. The survey results showed that most respondents did not enjoy watching soap operas, thought they appealed most to females, and preferred the soap opera EastEnders. Respondents indicated kidnapping was the most popular theme and that soap operas were entertaining. Most saw women as strong and independent and thought soap operas targeted working class adults. The survey concluded soap operas did not accurately depict modern life.
Zoe Hickson - Primary Research Analysis
Zoe Hickson conducted a survey to inform the development of a soap opera trailer. The survey results showed that the target audience was mostly ages 15-24, and that trailers influence 65% of viewers to watch a soap opera. Romance was the most popular theme. To appeal to this audience, the soap opera will be set in a school and include relatable characters and issues. It will be named "Park Rise" and feature strong male and female leads. These survey insights will help tailor the trailer to the target demographic.
Primary Research Evidence - Maryasiye Kircin
- The document summarizes the results of a survey about soap operas. 58% of respondents were female and 41% were male. The majority of respondents were teenagers or young adults.
- 62% of respondents preferred soap operas before the watershed, while 37% preferred after. 41% would never watch a soap opera.
- Respondents believed soap operas target women more than men and should include themes like family issues, crime, love, and murder.
- 50% expected trailers to be the main marketing technique, while others suggested viral marketing or ads. The town square was the most popular suggested setting.
- 66% believed soap operas typically represent the working class. The conclusion
Primary Research
Emma Walker conducted a survey to understand audience preferences for soap operas. The majority of respondents were ages 14-19 and watched soap operas weekly or occasionally. Most would learn about new soap operas through TV ads. Respondents expected soap opera settings to be in close-knit communities and characters to display emotions like anger and drama. They preferred soap operas to air weeknights between 8-9pm, targeting young adult and adult audiences. Respondents said they watch soap operas most for escapism, and including a strong female character could attract more male viewers. Unexpectedly, few wanted soap operas to be completely realistic, preferring entertainment elements.
Survey Monkey
This document summarizes the results of a survey on soap operas. It finds that:
1) Soap operas are generally seen as appealing more to women due to common narratives about relationships, while men may prefer themes of violence.
2) Most people watch soap operas either weekly or barely at all, so the author will advertise their new soap 1-2 times per week.
3) Respondents felt current soaps lack new storylines and should include student lifestyles. The author will try to include these in their new soap trailer.
4) Kidnapping and murder were the most popular themes chosen, which matches the author's planned storyline for their trailer.
Soap Opera Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, how the show differs from but is similar to other soap operas in its genre. It also addresses the target channel, scheduling, target audience which aims to appeal to both men and women across a wide variety of ages, and potential competition within the genre.
Primary Research Results - Sean Wayne
- A survey was conducted to gather information about audience preferences for soap operas.
- The majority of respondents were female and thought soap operas appeal most to lower class audiences and should be set in small urban areas.
- Common plotlines expected in soap operas included adultery and family feuds.
- Most respondents said trailers have not encouraged them to watch soap operas before but named EastEnders as one that had.
- The survey results will be used to design the trailer, poster, and storylines for a new soap opera.
Survey analysis
Jonathan Sheehan conducted a survey using Survey Monkey to understand what type of soap opera his target audience would want. He analyzed the results from 10 questions about topics like gender, age, storyline preferences, and setting. The majority of respondents were 18-21 year old females who don't regularly watch soap operas but want realistic storylines that reflect real-life issues. They also preferred promotional strategies like TV trailers and taking place in a suburban setting, which will influence Jonathan's creation of a soap opera trailer filmed in his local suburban area.
Primary research (survey monkey)
This document summarizes the results of a survey conducted to gather information about the target audience for a soap opera product. Some key findings include:
- Both male and female genders enjoy soap operas, with males being a slight majority.
- 65% of respondents were between ages 13-18, indicating a young target audience.
- Most respondents were not familiar with the soap opera genre.
- Popular genres among respondents included thriller, murder, and drama.
- EastEnders was the most preferred existing soap opera.
- Respondents felt women are portrayed appropriately in soap operas depending on the situation.
- Most young respondents did not feel they could relate to soap opera stories.
- Popular
Primary research results
Jess Blundell conducted a survey to gather information about soap opera audiences and themes to help create a trailer for a new soap opera called "Hanging Hill Lane". Most respondents were between 16-25 years old and watched soap operas. Common soap opera themes like love, adultery, and family were popular. Respondents felt soap operas should be set in small towns and marketed using trailers and social media. While many saw soap operas as targeting women aged 16-25, Jess plans to make "Hanging Hill Lane" appeal to a broader audience with storylines for different ages and genders.
Target audience task
The target audience for soap opera genre is typically ages 16-70. Soap operas mainly target females as the stories often focus on domestic and family issues. They also aim to be diverse and include a variety of ethnic groups. The target socio-economic class is C1-E, which includes jobs like tradesworkers, retail workers, and students. Viewers are often "caregivers" who sympathize with characters, or "survivors" who enjoy the routine of daily episodes. They seek personal identification with characters and personal relationships through familiarity with characters over time.
Soap Opera - Target Audience
EastEnders targets viewers aged 16-70 through its wide range of issues covered that appeal to different generations, as well as its diverse cast of characters of all ages. It airs four times a week before 8 pm, so content is limited but appropriate for younger viewers. Typical viewers are looking to be entertained and educated by the stories based on Katz's Uses and Gratifications Theory. The target audience socioeconomic group would be between B and E.
Hollyoaks targets viewers aged 14-25, especially females. It focuses on young characters that younger audiences can relate to and features fashion, romance, and casual language. Typical viewers are "Survivors" who become attached to characters based on Maslow's
Surveymonkeyanalysis
The document summarizes the results of a survey about audience preferences for soap operas. Key findings include:
- The target age group for soap operas is 18-24, as 90% of survey respondents were in this age range. This group has more free time to watch soap operas.
- Only 50% of respondents watch soap operas yearly, implying they are not very popular overall. However, special Christmas episodes may appeal to some.
- 70% of the soap opera audience is female, who may have more free time to watch or enjoy the genre. Including attractive male characters could appeal to this demographic.
- Most respondents wanted to see more crime drama in soap operas,
Zoe Hickson - 1033 - Group Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, and how the show differs from typical soap operas by being set in a school and appealing to both female and male younger audiences. It also addresses the target 8pm time slot on BBC Two to avoid competition from other soap operas and attract a wide audience range before watershed.
Target Audience Task - Unit G324
The document discusses the target audiences of two British soap operas - EastEnders and Coronation Street. For both shows, the target audience ranges from ages 16-55+, with EastEnders appealing slightly more to older viewers. The audiences tend to be lower/middle class and the shows focus on realistic stories of working class families and communities. Key audience groups include 'caregivers' who sympathize with characters and 'survivors' who are invested in character outcomes. The shows provide diversion and ways for audiences to relate to characters.
Survey results
This survey asked respondents about their preferences for a new soap opera. It found that most respondents were younger adults and male. Most did not currently watch soap operas and felt the genres issues were not represented well. Respondents wanted the new soap opera to have more action, focus on realistic social issues like multiculturalism, and improve acting quality over existing soap operas. They expected marketing to primarily feature trailers with interviews and posters being less important.
Zoe Hickson - 1033 - Primary Research Results Analysis
Zoe Hickson conducted a survey to inform the development of a soap opera trailer. The survey results showed that the target audience was mostly ages 15-24, and that trailers influence 65% of viewers to watch a soap opera. Romance was the most popular theme. To appeal to this audience, the soap opera will be set in a school and include relatable characters and issues. It will be named "Park Rise" and feature strong male and female leads. These survey insights will help tailor the trailer to the target demographic.
Poster Textual Analysis
This document analyzes the marketing poster for a soap opera television show. It discusses several elements of the poster's design and their purpose. Specifically, it examines the tagline, images, use of color, synergy with social media, logos, and dates displayed. Each of these visual and textual elements are meant to draw attention, create intrigue around new plotlines, and promote the show and network brand. The analysis evaluates which techniques are most effective at attracting viewers and generating buzz around the new episode.
Primary research results
This document contains the results of primary research conducted by Jude Munday for a school project on creating a soap opera trailer. The research found that storylines focusing on drug use and anxiety/depression would appeal to audiences. Creating tension and addressing social issues in trailers was found to pique viewer interest. Respondents felt a clear villain character and plot twists would make the soap opera engaging. The research gathered input from a diverse age range, including those inside and outside the target 16-29 demographic.
Primary target research presentation
This document summarizes the results of a survey conducted to understand the target audience for a new soap opera magazine. Key findings include:
- The majority of respondents were female
- Most of the target audience is teenagers and young adults
- Over half watch soap operas at least once or twice a week
- Marital issues and romance scored highest as preferred genres
- Respondents want relatable themes that reflect their daily lives
- Family issues, gender issues, and thriller themes are most popular
- An urban working class setting aligned with popular soaps like Eastenders
Soap Opera Genre - Target Audience
Soap operas typically target females ages 16 and older as the main audience. While males may also be drawn in to relate to tough male characters or watch with their families, soap operas primarily focus on domestic and family issues that appeal more to women. Research shows soap operas have a predominantly female target audience. The target socio-economic group is typically those in social grades B-D, as the issues addressed in soap operas reflect real-world struggles of working and middle classes.
Survey monkey evaluation
The document discusses research into what makes an effective soap opera trailer. It found that including thrilling elements, bright colors, captivating music, romantic storylines, strong female characters, and prominent male characters would help attract the target demographics of females, different age groups, and working-class viewers. The most popular existing soap opera was found to be EastEnders due to its wide range of characters. Therefore, the author concludes the trailer for "Surrey Downs" should include these elements to appeal to a large audience.
Main Task Audience Feedback
1. A survey of viewers found that most respondents were between 16-24 years old (70%), and were majority female (60%), in line with theories that soap operas appeal more to women.
2. Many viewers recognized conventions from real soap operas used in the trailer, such as the BBC 2 ident, voiceover, and multi-stranded narrative. However, some viewers did not notice differences due to familiarity with the genre.
3. 80% of viewers could clearly distinguish between the multi-stranded narrative and flashback scenes through the use of black and white for the latter. Feedback will help the group improve future trailers.
Magazine Product Analysis
This document analyzes the covers of two soap opera magazines: What's on TV and Inside Soap. For What's on TV, the summary notes the magazine has a simplistic layout but effective use of fonts for the masthead and positioning of images and headlines. For Inside Soap, the summary highlights conventions it would repeat for its own magazine, including the prominent masthead at the top of the page, bold strap line, use of bright colors and bold background color, sensationalized language with exclamation marks, and puff promotions and secondary images/headlines.
Poster Mind Map
This document is a mind map and research for an A2 level media studies advanced portfolio on creating a poster for a soap opera. It includes potential themes, taglines, and image ideas for the poster. Theme ideas discussed include mystery, thriller, and cliffhanger. Suggested taglines are "Where is she?" and "He's out there somewhere, only time will tell." Image ideas proposed are a frightened little girl or a girl facing away with a red bow. The document also discusses using social media and synergy between the poster and a magazine to promote the soap opera.
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What's hot
Primary Research
Emma Walker conducted a survey to understand audience preferences for soap operas. The majority of respondents were ages 14-19 and watched soap operas weekly or occasionally. Most would learn about new soap operas through TV ads. Respondents expected soap opera settings to be in close-knit communities and characters to display emotions like anger and drama. They preferred soap operas to air weeknights between 8-9pm, targeting young adult and adult audiences. Respondents said they watch soap operas most for escapism, and including a strong female character could attract more male viewers. Unexpectedly, few wanted soap operas to be completely realistic, preferring entertainment elements.
Survey Monkey
This document summarizes the results of a survey on soap operas. It finds that:
1) Soap operas are generally seen as appealing more to women due to common narratives about relationships, while men may prefer themes of violence.
2) Most people watch soap operas either weekly or barely at all, so the author will advertise their new soap 1-2 times per week.
3) Respondents felt current soaps lack new storylines and should include student lifestyles. The author will try to include these in their new soap trailer.
4) Kidnapping and murder were the most popular themes chosen, which matches the author's planned storyline for their trailer.
Soap Opera Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, how the show differs from but is similar to other soap operas in its genre. It also addresses the target channel, scheduling, target audience which aims to appeal to both men and women across a wide variety of ages, and potential competition within the genre.
Primary Research Results - Sean Wayne
- A survey was conducted to gather information about audience preferences for soap operas.
- The majority of respondents were female and thought soap operas appeal most to lower class audiences and should be set in small urban areas.
- Common plotlines expected in soap operas included adultery and family feuds.
- Most respondents said trailers have not encouraged them to watch soap operas before but named EastEnders as one that had.
- The survey results will be used to design the trailer, poster, and storylines for a new soap opera.
Survey analysis
Jonathan Sheehan conducted a survey using Survey Monkey to understand what type of soap opera his target audience would want. He analyzed the results from 10 questions about topics like gender, age, storyline preferences, and setting. The majority of respondents were 18-21 year old females who don't regularly watch soap operas but want realistic storylines that reflect real-life issues. They also preferred promotional strategies like TV trailers and taking place in a suburban setting, which will influence Jonathan's creation of a soap opera trailer filmed in his local suburban area.
Primary research (survey monkey)
This document summarizes the results of a survey conducted to gather information about the target audience for a soap opera product. Some key findings include:
- Both male and female genders enjoy soap operas, with males being a slight majority.
- 65% of respondents were between ages 13-18, indicating a young target audience.
- Most respondents were not familiar with the soap opera genre.
- Popular genres among respondents included thriller, murder, and drama.
- EastEnders was the most preferred existing soap opera.
- Respondents felt women are portrayed appropriately in soap operas depending on the situation.
- Most young respondents did not feel they could relate to soap opera stories.
- Popular
Primary research results
Jess Blundell conducted a survey to gather information about soap opera audiences and themes to help create a trailer for a new soap opera called "Hanging Hill Lane". Most respondents were between 16-25 years old and watched soap operas. Common soap opera themes like love, adultery, and family were popular. Respondents felt soap operas should be set in small towns and marketed using trailers and social media. While many saw soap operas as targeting women aged 16-25, Jess plans to make "Hanging Hill Lane" appeal to a broader audience with storylines for different ages and genders.
Target audience task
The target audience for soap opera genre is typically ages 16-70. Soap operas mainly target females as the stories often focus on domestic and family issues. They also aim to be diverse and include a variety of ethnic groups. The target socio-economic class is C1-E, which includes jobs like tradesworkers, retail workers, and students. Viewers are often "caregivers" who sympathize with characters, or "survivors" who enjoy the routine of daily episodes. They seek personal identification with characters and personal relationships through familiarity with characters over time.
Soap Opera - Target Audience
EastEnders targets viewers aged 16-70 through its wide range of issues covered that appeal to different generations, as well as its diverse cast of characters of all ages. It airs four times a week before 8 pm, so content is limited but appropriate for younger viewers. Typical viewers are looking to be entertained and educated by the stories based on Katz's Uses and Gratifications Theory. The target audience socioeconomic group would be between B and E.
Hollyoaks targets viewers aged 14-25, especially females. It focuses on young characters that younger audiences can relate to and features fashion, romance, and casual language. Typical viewers are "Survivors" who become attached to characters based on Maslow's
Surveymonkeyanalysis
The document summarizes the results of a survey about audience preferences for soap operas. Key findings include:
- The target age group for soap operas is 18-24, as 90% of survey respondents were in this age range. This group has more free time to watch soap operas.
- Only 50% of respondents watch soap operas yearly, implying they are not very popular overall. However, special Christmas episodes may appeal to some.
- 70% of the soap opera audience is female, who may have more free time to watch or enjoy the genre. Including attractive male characters could appeal to this demographic.
- Most respondents wanted to see more crime drama in soap operas,
Zoe Hickson - 1033 - Group Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, and how the show differs from typical soap operas by being set in a school and appealing to both female and male younger audiences. It also addresses the target 8pm time slot on BBC Two to avoid competition from other soap operas and attract a wide audience range before watershed.
Target Audience Task - Unit G324
The document discusses the target audiences of two British soap operas - EastEnders and Coronation Street. For both shows, the target audience ranges from ages 16-55+, with EastEnders appealing slightly more to older viewers. The audiences tend to be lower/middle class and the shows focus on realistic stories of working class families and communities. Key audience groups include 'caregivers' who sympathize with characters and 'survivors' who are invested in character outcomes. The shows provide diversion and ways for audiences to relate to characters.
Survey results
This survey asked respondents about their preferences for a new soap opera. It found that most respondents were younger adults and male. Most did not currently watch soap operas and felt the genres issues were not represented well. Respondents wanted the new soap opera to have more action, focus on realistic social issues like multiculturalism, and improve acting quality over existing soap operas. They expected marketing to primarily feature trailers with interviews and posters being less important.
Zoe Hickson - 1033 - Primary Research Results Analysis
Zoe Hickson conducted a survey to inform the development of a soap opera trailer. The survey results showed that the target audience was mostly ages 15-24, and that trailers influence 65% of viewers to watch a soap opera. Romance was the most popular theme. To appeal to this audience, the soap opera will be set in a school and include relatable characters and issues. It will be named "Park Rise" and feature strong male and female leads. These survey insights will help tailor the trailer to the target demographic.
Poster Textual Analysis
This document analyzes the marketing poster for a soap opera television show. It discusses several elements of the poster's design and their purpose. Specifically, it examines the tagline, images, use of color, synergy with social media, logos, and dates displayed. Each of these visual and textual elements are meant to draw attention, create intrigue around new plotlines, and promote the show and network brand. The analysis evaluates which techniques are most effective at attracting viewers and generating buzz around the new episode.
Primary research results
This document contains the results of primary research conducted by Jude Munday for a school project on creating a soap opera trailer. The research found that storylines focusing on drug use and anxiety/depression would appeal to audiences. Creating tension and addressing social issues in trailers was found to pique viewer interest. Respondents felt a clear villain character and plot twists would make the soap opera engaging. The research gathered input from a diverse age range, including those inside and outside the target 16-29 demographic.
Primary target research presentation
This document summarizes the results of a survey conducted to understand the target audience for a new soap opera magazine. Key findings include:
- The majority of respondents were female
- Most of the target audience is teenagers and young adults
- Over half watch soap operas at least once or twice a week
- Marital issues and romance scored highest as preferred genres
- Respondents want relatable themes that reflect their daily lives
- Family issues, gender issues, and thriller themes are most popular
- An urban working class setting aligned with popular soaps like Eastenders
Soap Opera Genre - Target Audience
Soap operas typically target females ages 16 and older as the main audience. While males may also be drawn in to relate to tough male characters or watch with their families, soap operas primarily focus on domestic and family issues that appeal more to women. Research shows soap operas have a predominantly female target audience. The target socio-economic group is typically those in social grades B-D, as the issues addressed in soap operas reflect real-world struggles of working and middle classes.
Survey monkey evaluation
The document discusses research into what makes an effective soap opera trailer. It found that including thrilling elements, bright colors, captivating music, romantic storylines, strong female characters, and prominent male characters would help attract the target demographics of females, different age groups, and working-class viewers. The most popular existing soap opera was found to be EastEnders due to its wide range of characters. Therefore, the author concludes the trailer for "Surrey Downs" should include these elements to appeal to a large audience.
Main Task Audience Feedback
1. A survey of viewers found that most respondents were between 16-24 years old (70%), and were majority female (60%), in line with theories that soap operas appeal more to women.
2. Many viewers recognized conventions from real soap operas used in the trailer, such as the BBC 2 ident, voiceover, and multi-stranded narrative. However, some viewers did not notice differences due to familiarity with the genre.
3. 80% of viewers could clearly distinguish between the multi-stranded narrative and flashback scenes through the use of black and white for the latter. Feedback will help the group improve future trailers.
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Zoe Hickson - 1033 - Primary Research Results Analysis
Zoe Hickson - 1033 - Primary Research Results Analysis
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Magazine Product Analysis
This document analyzes the covers of two soap opera magazines: What's on TV and Inside Soap. For What's on TV, the summary notes the magazine has a simplistic layout but effective use of fonts for the masthead and positioning of images and headlines. For Inside Soap, the summary highlights conventions it would repeat for its own magazine, including the prominent masthead at the top of the page, bold strap line, use of bright colors and bold background color, sensationalized language with exclamation marks, and puff promotions and secondary images/headlines.
Poster Mind Map
This document is a mind map and research for an A2 level media studies advanced portfolio on creating a poster for a soap opera. It includes potential themes, taglines, and image ideas for the poster. Theme ideas discussed include mystery, thriller, and cliffhanger. Suggested taglines are "Where is she?" and "He's out there somewhere, only time will tell." Image ideas proposed are a frightened little girl or a girl facing away with a red bow. The document also discusses using social media and synergy between the poster and a magazine to promote the soap opera.
Mind Map- Pre production planning
The document outlines a pre-production plan for a soap opera about a kidnapping in the town of Langley Vale. A young girl named Paige goes missing over a weekend and a red ribbon she was wearing is later found. There are three main suspects - Paige's mother's ex-boyfriend Kane who is aggressive, the local milkman Norman who creeps people out, and Paige's uncle Michael who is unstable and acts differently. The show will air on BBC2 at 8:30pm on Mondays after EastEnders to avoid competition. It will include dialogue between Paige's mother and aunt arguing over the suspects and shots of Norman watching Paige to make him seem more suspicious. The
Storyboard
1. The storyboard document outlines 22 shots for a TV show titled "Langley Vale" including character names, camera angles, transitions, and music cues.
2. Shots include establishing shots of the downs and street, close-ups of a character's hands holding a newspaper with a kidnapping headline and picking up a red ribbon, and medium shots of characters exchanging glances and interacting.
3. The final shots focus on people's hands at a pub with one character pulling out a red ribbon before cutting to the Langley Vale logo and BBC2 credit against the continuing instrumental music.
Prop list
The document is a prop list for a media production called "Langley Vale" created by a group of 4 students - Imani, Sean, Jon, and Lucas. It includes props like a red ribbon gathered by Imani, empty milk bottles from Imani, a milk crate from a local milkman provided by Sean, and a lab coat from the school science department provided by Sean.
Textual Analysis of 2 soap opera trailers
This document provides an analysis of two soap opera trailers: Hollyoaks and EastEnders. For each trailer, the analysis examines the verbal codes of dialogue and soundtrack, non-verbal codes of setting, lighting, costumes and expressions, and technical codes of camera angles and shots. Strengths identified for exploitation include diegetic sounds in Hollyoaks that build intrigue, and upbeat soundtracks in EastEnders that emphasize drama. Repeated strengths would be quick cuts in Hollyoaks and happy music/end text in EastEnders that create interest and want to watch. Minimal locations, costumes/props and lack of voiceovers allow clear narratives for audiences to interpret.
Locations
The document discusses four potential filming locations for a school media project trailer - Rosebery Road, St. Stephen's Church, the Epsom Downs, and the Rubin House pub. For each location, it notes whether permission is needed to film, possible hazards, and example shot types. At Rosebery Road and the church, the main hazards are traffic and being asked to stop filming. The Epsom Downs is large and public but horse riders could be a danger. At the pub, horses may race nearby so care is needed, though no permission is required for exterior shots.
Locations
The document discusses potential filming locations for a school-based soap opera called "Soap". It identifies 4 key locations: a classroom at St. Andrews Catholic School, which will be used frequently; Park Rise Road, where the school is located, to be used for an establishing shot; a dark alleyway between the school and Grange Road, where dramatic chase scenes will take place; and the school toilets, a common student hangout. It also mentions Ashtead woods as a potential location for intense dramatic scenes due to its eerie atmosphere. For each location, it outlines potential hazards and how they will be mitigated, such as filming during daylight hours near a busy road and avoiding busy times near the alleyway
Shot List
This document appears to be a shot list for a film or video project. It likely contains a numbered or bullet pointed list of the scenes, shots, or sequences that need to be filmed to complete the project. The shot list would help the director, cinematographer, and crew efficiently plan and execute the visual elements needed to tell the story.
Timeline
The document provides a timeline and descriptions of shots for a soap opera trailer. It begins with filming an establishing shot of a road sign to set the scene. It then covers several issues through students' points of view, including domestic violence, pregnancy with verbal abuse, and an age inappropriate student-teacher affair. The main event covered is stalking in the woods. Various shots such as tracking shots, over-the-shoulder shots, close ups, and medium close-ups are described to capture the issues and build tension between cutting between the school and woods. The soundtrack is meant to feel dynamic and heart-racing to build up to the climax.
Ancillary product Poster Analysis Task
The document analyzes soap opera promotional posters and discusses elements to include in ancillary products. It summarizes two professional soap opera posters, noting key elements like main images relating to characters and storylines, taglines using ellipses to intrigue viewers, and inclusion of program/channel logos and air time/channel information. It also summarizes a student exemplar poster analysis, highlighting the dark image and tagline, inclusion of broadcast details and social media integration. The document concludes by discussing elements the author intends to replicate, like broadcast details, using a program logo relating to its name, and employing ellipses in taglines.
Group Mind Map
This document outlines the expectations for pre-production planning of a new soap opera titled "Park Rise" or "Highfields". It discusses the protagonists and antagonists, social issues that will be represented, locations that will be featured, how the show differs from but is similar to other soap operas in its genre. It also addresses the target channel, scheduling, target audience which aims to appeal to both men and women across a wide variety of ages, and how it will avoid competition by airing at 7:30-8:00pm.
Ancillary product- Poster Textual Analysis
The document analyzes soap opera promotional posters and discusses elements to include in ancillary products. It summarizes two professional soap opera posters, noting their use of images, taglines, logos, and social media references. It also analyzes a student exemplar poster, highlighting how it depicts a solemn woman and tagline about death and games. The document concludes by stating which elements the author intends to repeat in their own ancillary products, such as including the network logo, air time, and using ellipses and a road sign in the logo.
Soap Opera Storyboard
The storyboard is for a soap opera titled "Park Rise" and consists of 25 shots. It begins by introducing the main character, a school girl, through various shots that follow her through the school setting her journey. Various issues are represented through flashbacks including teacher-student relationships, domestic violence, pregnancy and friendship issues. Tension is built as the girl is confronted and receives threatening texts. She is later chased through the woods by boys before the storyboard ends by promoting the new series.
Prop List
The document is a prop list for a media production group's trailer called "Park Rise". It lists the props needed, the group members gathering them, and where to obtain the props. Most props like the school uniform, phone, makeup, and camera equipment are already owned so incur no cost. The few props needing purchase like fake cigarettes, pregnancy test, and fake blood total £13.30 to buy. Each of the 3 group members will contribute £4.43 to cover the cost. The props will be used in various shots around a school and for scenes like smoking, domestic abuse, and a stabbing.
Poster Mind Map
This document is Phoebe Regnault's mind map and research for generating ideas for an ancillary product poster for her OCR Media Studies A2 coursework. It includes potential themes, taglines, and images for the poster. The themes considered are stalking, pregnancy, domestic abuse, and adultery. Example taglines provided give insights into the characters and storylines. Suggested images aim to visually represent the themes and intrigue audiences. Phoebe concludes by outlining her next steps, including arranging photos, additional research, and using Photoshop software to design the poster.
Ancillary Product Magazine Analysis Task
This document analyzes the front covers of two soap opera magazines - "What's on TV" and "Inside Soap". It discusses various design elements of the magazines including the mastheads, headlines, images, and other textual elements. It explains how these elements are used to attract readers' attention, convey important information about storylines, and create a sense of drama. The document also discusses techniques these magazines use that the author intends to replicate in their own soap opera magazine cover, such as the use of bold red colors and large attention-grabbing text.
Prop list
Phoebe Regnault is creating a magazine for a school assignment and has prepared a prop list and explanations. The list includes a camera, tripod, computer, Photoshop software, model's clothes, inspirational magazines, lighting, and makeup. The camera and tripod will be used to take photos for the magazine cover and interior. The computer and Photoshop software will be used to edit and design the magazine. Clothes and magazines will provide inspiration. Lighting and makeup will help make the model look their best for the photos. Phoebe plans to source the camera, tripod and computer from school and purchase clothes, lighting and rent makeup from various retailers.
Schedule
- The document is a schedule created by Charlie Batcheler, a student, for their Foundation Portfolio in Media Studies coursework.
- Over several weeks in September and October, Charlie completed preliminary tasks like magazine research, target audience analysis, and a preliminary front cover design.
- In November, Charlie worked on the main tasks, which included a front cover and contents page inspired by the magazine Kerrang. Charlie added various conventions and made improvements to these pieces over multiple lessons.
- Charlie continued refining the main tasks and added additional content up until mid-December, wrapping up work before the Christmas holidays.
Locations recce
This document outlines Imani Ayimba-Golding's plans to photograph models for a school project at a photography studio during the day, taking advantage of natural lighting. They will need permission from the photography teacher to use the studio space and equipment. Potential risks include tripping over cables or equipment being knocked over and harming someone. The models will be photographed in different outfits and with props for images for the cover, double page spread, and contents page of the project.
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Survey analysis
The survey analyzed responses from 15 participants mostly between ages 16-25. It found the audience had a fairly even split of males and females. Most watched films once a month or every 6 months. When asked about thriller films, most said they enjoyed the genre. The survey also found that participants most enjoyed the building of tension in thrillers and that crime and psychological thrillers were the most popular subgenres. Based on the results, the document recommends including tension throughout and combining elements of crime and psychological thrillers.
Questionnaire charts
1) The document interviewed 15 people, mostly college students, with 3 people over 36 as a comparison group.
2) Most people, especially college students, reported watching documentaries rarely or not often, suggesting they are not very popular among college audiences.
3) Entertainment and education were the top two reasons people watch documentaries, so an effective documentary should consider both aspects. Interest in the topic is also important.
Cinema survey
The reason I have made a cinema survey is to find out more about my target audience in order to produce a film and trailer that is most suited to them.
Q4 media evaluation
This document discusses the target audience for a media product. The primary audience is identified as 15-24 year old, heterosexual, white females from lower-middle income brackets. Web 2.0 and relatable female protagonist are identified as ways to attract this audience. The secondary audience is 25-35 year old, heterosexual, white males from middle income brackets. More sophisticated themes and an intellectual mystery are seen as attracting this group. Audience feedback from an online survey showed that people enjoyed the engaging story, music, female protagonist, and relatable characters but some found it unclear and not relatable. The certification of 15 is deemed appropriate given the psychological threats and potential imitable behaviors depicted.
Question 3
The document summarizes feedback received from an audience survey about a film trailer. Key findings include:
- The majority of the audience was under 18, which matches the intended target age range of 15-24.
- Most respondents correctly identified the genre as horror or thriller.
- Opinions on the appropriate age rating were mixed, not clearly indicating a rating of 15 as intended.
- Respondents overwhelmingly agreed that the trailer title and music effectively conveyed the intended genre.
- While most found the trailer length suitable, some felt it was too short or long.
- Feedback will be used to improve character development and incorporate more of the narrative or plot in a future version.
Analysis for questionnaire
The document summarizes the results of a survey given to 10 people (5 males and 5 females) about their movie preferences. Key findings include:
- The target audience is mainly ages 18-21 but the researcher wants to widen the audience.
- Most respondents are students with little income so illegally downloading movies is preferred to paying for cinema tickets.
- Comedy and mystery are the most enjoyed genres, with psychological thriller as the second most popular.
- Trailers are very important for appealing to audiences and determining if they see a movie. Sound, props, and costumes are most effective in trailers.
Questionnaire results (complete)
The document summarizes the results of a questionnaire about preferences for a documentary on boxing. It reveals that the target audience is mostly female, ages 17-24 who watch TV in the evenings for 1 hour or less. They prefer to watch documentaries on Netflix and are concerned about head injuries in boxing. While not avid viewers of boxing, most feel female boxing promotes gender equality. This information will help tailor the documentary's content, timing and distribution to appeal to this key demographic.
Questionnaire Results Analysis
The questionnaire results showed that the target audience for the short film was 18-24 year olds, with most respondents having a university degree. They enjoyed horror films rated 8/10 and watched them weekly or monthly. Tom Hiddleston was the most popular choice to play a psychiatrist in a horror/thriller, and respondents preferred supernatural and psycho killer elements in films. Their favorite trailer was Silence of the Lambs, and most liked thriller and drama subgenres. The results informed decisions about the film's plot, characters, and genres to appeal to the audience.
Evaluation questionnaire
The document summarizes the results of a questionnaire given to audiences after viewing a 2-minute movie opening. It received overwhelmingly positive feedback:
- 100% thought the genre was horror, which was the intended genre.
- 100% thought the opening was realistic and the sound effects/music were appropriate.
- The majority thought the camerawork and setting matched the genre.
- Most respondents wanted to see more of the movie and would see it straight away in theaters.
- Television ads and social media were seen as the best ways to advertise the film.
Questionaire
The document discusses the results of a survey about film preferences. It finds that the majority of respondents were female aged 15-24, and most popular genres were comedy and teen/romance. Trailers and word of mouth were the most persuasive forms of advertising. Respondents felt it was important to relate to characters and found it appealing when stereotypes were subverted. Most wanted entertainment from films rather than education. Some wanted original teen dramas that avoided cliches.
Target audience questionnaire analysis
- The document analyzes the results of a target audience questionnaire about films.
- The majority of respondents were female, between 16-18 years old, and watch 4-7 films per month on YouTube.
- Most of the target audience had seen short films before and preferred genres like social realism and romance over action and sci-fi.
- Respondents also generally liked films with surprises or twists and were willing to pay £5-9 to watch a film. Popular directors included Quentin Tarantino, Steven Spielberg, and Will Gluck.
- Most respondents indicated they did not prefer films with subtitles.
Questionnaire Results Analysis
The document analyzes results from a questionnaire given to the filmmaker's target audience. It finds that most respondents were ages 16-21, male, and go to the cinema once every two months or annually. They preferred the British social realism genre and films like This Is England, Trainspotting, and Kidulhood. Television was identified as the primary medium for learning about new releases. The filmmaker concludes they should focus their promotion on posters and magazines with a low budget. An effective teaser trailer should have a clear narrative and introduce characters to attract this target audience.
Evaluation Question 3 - Audience Feedback
The respondent learned several things from audience feedback on their survey:
1) The majority (66%) of respondents were female, which aligns with the film's target demographic as the main character is female.
2) Most respondents were between 15-24 years old, fitting the core target audience of teens and young adults.
3) The poster and magazine cover successfully conveyed that the film was a horror/thriller genre, with 89% and 100% accuracy respectively.
4) Test audiences rated the poster and magazine cover highly, with both scoring an average of 8.5/10 or higher for quality and effectively communicating the horror genre.
SJFO - Polldaddy survey screenshots
The document discusses the results of a survey about audience preferences for thriller film openings. The survey was conducted to help plan an appealing opening sequence for a target audience of 15-17 year olds. Key results included that flashbacks, low key lighting, eerie music, slowly unfolding stories, suspense, tension, and some scares were popular elements. Psychological thrillers, horror, and crime thrillers also appealed to respondents. The group plans to incorporate the most popular elements from the survey into their opening sequence to engage their target demographic.
An analyse of the results from my survey.
This is a powerpoint to show the results from survey. I asked 21 people to fill out a questionnaire consisting of a series of 10 questions about films and film trailers. I then collected the data, put it into various different graphs and charts, and then analysed the information. This gave me more knowledge into my target audience's opinions about film trailers, and what genre film I should consider making.
Primary research results breakdown survey monkey
Giacomo Pisa conducted a survey to gather information for a school project developing a new soap opera. Most respondents watched soap operas once a week and were aged 11-17 as the survey was distributed to Giacomo's class. While this provided useful data, the responses lacked perspectives from the typical 35-44 age range of soap opera viewers. Respondents believed storylines about love were most associated with soap operas and that pub settings were common. They also felt soap opera trailers and unpredictable storylines could influence viewing. Most respondents were open to watching a new soap opera series.
Primary research results breakdown survey monkey
Giacomo Pisa conducted a survey to gather information about viewers' soap opera watching habits and preferences. The majority of respondents watched soap operas once a week and were aged 11-17, since most respondents were Giacomo's classmates. However, the typical age range for soap opera viewers is 35-44, so the survey did not capture data from this important group. Respondents believed soap operas appeal to a wide age range of 18-75. Love was seen as the most common soap opera topic, while pubs were viewed as the most typical setting. All agreed soap opera storylines are now predictable, so Giacomo's new soap opera will need an unpredictable storyline to attract viewers. Most respondents said
Audience research by aimee -2
This document summarizes the results of a survey conducted to research the target audience for a thriller film. The survey received responses primarily from people aged 14-18. It found that most respondents shop at Tesco and identify as mainstream based on Young and Rubicam's model. Crime and psychological thrillers were the most popular subgenres. Elements of surprise and an "edge of your seat" feeling were seen as most important for thrillers. Most respondents enjoy going to cinemas and watching new films. Based on these findings, the group plans to aim their thriller at teens and incorporate elements of comedy, surprise and tension.
Survey analysis
The document summarizes survey results from a target audience for a film trailer. Key findings include:
- The majority of survey respondents were ages 16-20, suggesting young adults as the target group.
- Respondents were split evenly between males and females.
- Action was the preferred film genre by most.
- Hip hop/R&B was the preferred music genre.
- Sound and music are considered extremely important for setting the mood of a crime thriller.
- Respondents felt excitement when watching gangster crime thrillers and had recently viewed similar films.
- Snapchat, YouTube, and WhatsApp were the most commonly used social media platforms.
OCR A2 Media Studies - Unit G324 - Primary Research
Joseph Gibbs conducted a survey of 11 people to inform the planning of a soap opera trailer. The survey found that most interested viewers were aged 16-20, and there was an equal split between male and female respondents. While some never watch soap operas or only do so once a year, most watch a few times a week. Drama was the most exciting element, while crime was least popular. All agreed soap operas should have multiple interconnected storylines. Though seen as targeting women, the trailer will aim to attract both genders. EastEnders was the favorite soap opera of most respondents. Gibbs will draw inspiration from EastEnders' conventions and include drama and multiple storylines in the trailer to appeal to soap opera fans.
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OCR A2 Media Studies - Unit G324 - Primary Research
OCR A2 Media Studies - Unit G324 - Primary Research
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Poster Mind Map
This document is a mind map and research for an A2 level media studies advanced portfolio on creating a poster for a soap opera trailer. It includes potential themes, taglines, and image ideas for the poster. It discusses how themes like mystery would attract audiences. Tagline ideas like "Where is she?" and "Who is the Kidnapper?" aim to intrigue viewers. Image concepts show a frightened girl or her facing away with a ribbon. The document also covers using social media and magazine synergy to promote the soap opera across platforms. It concludes by outlining next steps to take photos for the poster concepts and use Adobe Photoshop CS5 to create the final design.
Music permission
This document contains a list of song IDs and emails sent to music publishers Sony Music and the Beggars Group requesting permission to use songs in a soap opera trailer. Permission was requested from Sony Music for 4 songs and from the Beggars Group for 2 songs. The document tracks the correspondence with representatives from both music groups regarding permissions.
Evaluation Question 4
The student used various media technologies at different stages of their soap opera project. During planning, they researched existing soaps like Hollyoaks on YouTube to analyze trailers and get ideas. They used Google to search for reference images and information. WordPress was used to create a blog to log work. Microsoft Word, Excel, and PowerPoint were used to create documents, analyze surveys, and make presentations. Photoshop and Premiere Pro were used on iMacs to edit photos and construct the trailer. Cameras were used to film scenes and Nikon to take photos for the poster and magazine cover.
Script Langley Vale
This document contains the script for a television production titled "Langley Vale". It introduces the main characters and establishes the setting of a small town called Langley Vale where a teenage girl named Paige has gone missing. Over the course of 22 scenes, the script follows various characters like Paige's aunt Jo and her friend Tracey who are worried about her disappearance. It also shows other townspeople like Mike and Kane whose suspicious behaviors will be investigated. The script utilizes music and camera techniques to build intrigue around Paige's kidnapping and enhance the small town drama and mystery of who may be involved. It concludes by announcing the show will air soon on BBC2.
Timeline
The document outlines the plot and timeline of events for a soap opera trailer. It will first establish the submissive female character who is kidnapped. It will then familiarize viewers with the town of LangelyVale by showing establishing shots of key locations. A "who done it" theme will run throughout the trailer by showing flashbacks that hint at different suspects for the kidnapping, including a milkman who pauses at the girl's door. The climax will be when the kidnapped girl is found dead. A red ribbon is used as a visual motif throughout the trailer. As the trailer concludes, it will slow down to show the girl's funeral, with an unknown character holding the ribbon, before fading to black with the soap opera
Locations
The document discusses three potential filming locations - Rosebery Road, St. Stephen's Church, and the Epsom Downs - and one closing location - The Rubin House Pub. For Rosebery Road and the areas around St. Stephen's Church and The Rubin House Pub, filming can be done without permission as they are public areas. However, traffic needs to be considered when filming on Rosebery Road and horses near The Rubin House Pub. While no permission is required at the Epsom Downs, there are daily horse riders that need to be aware of during filming.
Schedule
This document outlines the work a student completed over several weeks for their Foundation Portfolio in Media Studies. It details the tasks and progress made each week, including researching magazines, developing a magazine concept and target audience, creating a magazine flat plan and photo shoot plan, designing preliminary front and contents pages in Photoshop including images, text and branding elements, and drafting interview questions and layout for additional pages. The student continued refining and adding to their magazine design work through editing images, formatting text, and placing additional design elements.
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This document discusses Survey Monkey Questionnaire summaries. Survey Monkey allows users to create online questionnaires and surveys to collect feedback from respondents. The summaries likely provide an overview of the responses and results collected from questionnaires created on the Survey Monkey platform.
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St. Andrew's Catholic School candidate Imani Ayimba-Golding is creating a foundation portfolio for their media unit. The document lists props needed for a photoshoot inspired by a rebellious yet girly R&B theme, including a sparkly top, ripped jeans, iPhone or camera, and superstar trainers. Imani plans to use Adobe Photoshop and InDesign to construct magazine pages, with Photoshop allowing for image editing and construction of high-quality graphics for the portfolio.
Production Plan
The document outlines the typical production process for a magazine. It involves setting a publication date, managing the schedule, making editorial and budgetary decisions, acquiring content such as articles, artwork, and graphics, sub-editing the content by checking facts, spelling, grammar, and layout, placing advertisements, proofreading, sending the file to the printer, and distributing the printed magazines to retailers for sale. The distributor for the magazine in this case is Frontline, a UK-based company that sells magazines through 55,000 retailers for around £5,000 to distribute on a small scale.
Primary Research
This document summarizes the results of a questionnaire given to students about music magazines. The key findings are:
- Most respondents were aged 14-18 and would be willing to pay £3-4 for a magazine.
- The majority would buy a magazine once a month and see pictures as the most important element.
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- Most expect to see pictures on the front and prefer magazines with both pictures and writing rather than just one or the other.
- Respondents expect weekly magazines to have 31-50 pages and prefer R&B music over hip hop or pop.
- Almost all said they would prefer a
Preliminary Task and Planning Research
The document provides details on the planning and research for a music magazine front cover and contents page project. It describes the step-by-step process taken to create the front cover, including adding graphics, images, and text. It also outlines the steps to create the contents page layout. Research is presented on established music magazines like Q and Billboard to identify conventions and the target audiences. Key points about the publishers and statistical information about circulation and readers are also summarized.
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Primary Research
- 1. Primary Research Results Name: Imani Ayimba-Golding Candidate Number: 1012 Center Name: St. Andrew’s Catholic School Center Number: 64135
- 2. Primary Research Survey Monkey Imani Ayimba-Golding 1012
- 3. From these results we can clearly see that a trailer is the most popular marketing strategy when trying to attract an audience. This means when making the trailer I need to think carefully about what would attract the biggest audience.
- 4. Although 7:30 is the most popular time according to my survey. Taking into consideration programs like EastEnders however we have decided to make the show at 8:30 to avoid competition.
- 5. 25-34 and 45-54 are the stereotypical audience according to the survey.
- 6. From these results we can see that all audiences are seen to appear to soap operas. However from experience and further research it is evident that the lower class are more drawn to this genre.
- 7. This highlights that around 50% of people who took the survey believe that a trailer has persuaded them to watch a soap opera. This the importance of the effectivenes s of our trailer.
- 9. From these first set of answers it is clear that a trailer plays a massive role in attracting an audience. They give an insight into what is going to be happening in the up and coming show, enticing people in.
- 10. These results highlight that many audience members are watching soaps to escape from reality. They emphasise the use of action and also the relatable side to a soap opera.
- 11. The most popular for frequency of the show is once a week. When planning our trailer and soap opera I will have to take this into consideration.
- 12. This is a positive response as we have already discussed and finalized the name. The fact the most popular response was Langley Vale highlights the fact that the name may already stand out to people.
- 13. From these results it is evident that the small community and village were the most popular setting amongst those who filled in the survey. This is good as during a previous brainstorm collectively as a group w had decided on a remote location in a small village.
- 14. Student filling in a questionnaire.
- 15. Conclusion In conclusion the survey gave a mix a responses. Many responses finalized previous decisions and some made the group re evaluate some aspects of how we were going to go about making the trailer, designing the poster and magazine.