1) The document summarizes the results of a survey about ideas for a new soap opera. The survey found that dramatic relationships with flashbacks would most interest the target audience of teenagers and young adults. 2) Respondents preferred the soap to air between 8-8:30 pm and include typical soap opera elements like heroes, villains, and stereotypical working class features. 3) Most useful for developing the soap's storyline were interests in secret relationships, crime, and murder at school as well as the name "Park Rise" for the soap and its school setting. The conclusion outlines plans to follow popular soaps EastEnders and Hollyoaks as models.

1. My Primary Research
using
Survey Monkey

2. Mary filling out my
survey via the link I
emailed her

3. Question 1;
I asked a range of ages to get a wide
perspective of opinions to help me.
However I asked mainly young adults ands
teenagers as that is who I will aim my soap
at, because they are my target audience.

4. Question 2;
16/16, 100% people asked said relationships
should be included within my soap. 81% said
there should be dramatic scenes and 50%
flashbacks which indicates that my soap should
be primarily be based around dramatic
relationships which have flashbacks. This
indicates to me that my target audience would
rather watch a dramatic story about
relationships.

5. Question 3;
25% of the 16 people asked wanted to see
secret relationships which could easily be
included within my soap as it is set within a
school. Teenage pregnancy, crime and
murder were also popular which will help
me when considering what story line to
focus on when filming my soap trailer.

6. Question 4;
The majority of people asked, 36% would
prefer to watch my soap at 8/8:30 pm. This
time of day is popular because most people
are home from work/ school and have eaten
dinner and want to relax. However this is a
very popular time for soaps as Eastenders
and Coronation Street feature within this
time period.

7. Question 5;
Hero's and villains were frequently mentioned
in the responses as they are very traditional
character roles. They are popular roles as the
villain makes the episodes very dramatic but
the hero has a strong likeable factor.

8. Question 6;
The Majority of participants, around 68%
answered that they thought that soaps are
aimed at the lower class. This indicates to
myself and my group we should include
stereotypical lower class features such as
slang, housing estates and branded clothes
such as ‘Nike’.

9. Question 7;
This question has a mixed responses but
from this information I can gather that the
soap needs to be aired every weekday in
order to become in peoples daily routines
and for it to become a habit to watch.

10. Question 8;
These responses suggest that the males
characters should be powerful and
dominate in contrast to the female
characters who will play a more innocent
and submissive role. However other
responses would suggest that both the
male and female characters should be
equal. I will include both these ideas and
we live in an equal modern society but the
tradition stereotypical gender roles are still
present.

11. Question 9;
From my data I can see that Eastenders
38%, and Hollyoaks 25% are the most
popular soaps to watch. Hollyoaks is
mainly aimed a a younger audiences like
my soap will be compared to Eastenders.
However both have similar elements such
as their dramatic story lines which I will
aim to include within my soap.

12. Question 10;
8/16 (50%)people voted Park Rise as their
favorite name for our soap and only 3 people
choose it as their least favorite name. This
suggests that we should called our soap park
rise and as the name of the school within the
program because the audiences responded to
this name the best.

13. Concluding from my primary research, I will include a story line within my soap called ‘Park Rise’, based on
a dramatic story line for my target audience aged between 17-50. My soap will be based around the lower
class as they are seen to be the most stereotypically audience as my results highlight. I will try and follow
in a similar way to EastEnders and Hollyoaks, because they were the two most favorited soaps.
Conclusion