This document discusses the principles of drug design, focusing on the quantitative structure-activity relationship (QSAR) approach that evaluates the impact of hydrophobic, electronic, and steric properties on biological activity. Key concepts include hydrophobicity constants, Hammett substituent constants, and methods for measuring steric effects, all of which inform the rational design of drugs by correlating physicochemical properties with biological activity. Additionally, it highlights techniques like molecular docking and combinatorial chemistry for optimizing drug interactions and developing new compounds.