Optimización de recursos para lograr calidad y cantidad en la creación de MOOCs: Experiencias de la Universidad de Southampton. Kate Dickens, Universidad de Southampton. 11/03/2016.

1. Resource optimization to
achieve quality and quantity in
the creation of MOOCs:
experiences from the
University of Southampton
Kate Dickens, Institute for Learning Innovation &
Development (ILIaD), University of Southampton
11/03/16

2. 2013 – Web Science
2014 – Exploring our Oceans; Archaeology of Portus; Developing Your Research
Project; Shipwrecks & Submerged Worlds; Digital Marketing; Understanding Language
2015 – Contract Management; Wellington 1815; Agincourt 1415
2016 – Linked Data & the Semantic Web; Power of Social Media + …

3. 12 courses
27 course runs completed
8 runs scheduled
392,672 joiners
173,291 learners
11/03/16
2 years + 3 months …

5. Why? recruitment onto online MA
Understanding Language: Learning
and Teaching
144,761 joiners/66,245 learners so far from 3
runs. This course has been jointly developed with
the British Council and is aimed at native and
non-native speaking English language teachers.
13/01/16
We are using the FutureLearn
‘student recruitment tool’ to
encourage learners to sign up to
our joint online MA. This has
been overwhelmingly successful.

6. 24 – 25/10/15
Why? pre-university & global outreach
Developing Your Research Project
This course is aimed at 16-18 year olds
undertaking an Extended Project Qualification or
International Baccalaureate extended essay. Total
42,120/22,814 over all 4 runs. Successful
penetration of new markets in UK & overseas.

7. Why? revolutionising education
Graeme Earl – Educator on ‘Archaeology of Portus’
“Before I talked the talk about ‘flipping’ the classroom and the
value to a mass audience. It’s only when you do it you
appreciate how extraordinary and how enthusiastic a self-
learning community are.”
David Millard – Educator on ‘Web Science’
“Has it changed the way I do my day-to-day teaching? What
you get from the MOOC is that it opens up the internal
conversation from students that you are simply not party to
normally. You get to understand the things that they get
stuck on, the things that delight them, the things that
confuse them. So it helps you reflect on your own
practice.”
13/01/16

8. Learning
designer
Project lead
Assets &
copyright
co-ordinator
MOOC
educators
(Professors)
Legal team
Media
Production
team
Online
facilitators
(PhD
students)
Facilitation
co-ordinator
Library
Marketing &
Communica
-tions
Southampton’s MOOC
Core team

9. Challenge 1: copyright clearance,
permissions & legal agreements
• ‘Groundhog day’ ie happens every MOOC –
unexpected rights clearance, permissions or
legal agreements.
• Project team need to be pro-active in eliciting
information about project partners, logos,
assets, filming locations, existing licensing eg
CC-BY before project ‘kick-off’ meeting

10. Challenge 2: sustainability
• How do we maintain the quality of our
MOOCs whilst increasing the quantity of
course runs?
• Split into shorter courses eg 6 week Web
Science now a collection of 2 week courses
• Review content after first run but don’t
change for subsequent runs unless out-of-
date and update ‘change register’ if we do
• Add content to institutional repository

11. Challenge 3: supporting the
professors & the learners
• How do we ensure quality of provision for
learners and support for the professors?
• Centralise facilitator training and co-
ordination
• Provide regular email ‘digests’ of learner
activity to the course educators (professors) &
the rest of the MOOC delivery team

12. Challenge 4: capacity and capability
building
• How do we cascade knowledge on across the
university?
• Encourage experienced educators/facilitators
to mentor/train other professors/PhD
students
• Promote via ILIaD Associates community of
practice

13. Institute for Learning Innovation
and Development
Follow us on twitter @ILIaDsoton
www.iliad.soton.ac.uk
www.facebook.com/iliadsoton
MOOC Gateways: peer review
framework (under review 3/16)
MOOCLifecycleKeyAims
Identify the aim of the MOOC
and how it delivers against
the University’s strategy and /
or Faculty plans.
Ensure that the MOOC is set
up to succeed; clarify the
learning outcomes, secure
resources, develop a plan for
delivery.
Ensure the project is
delivering as set out in the
plan.
Ensure that everything is in
place for the MOOC to be
publicly launched for learners
to sign up.
Final check to ensure that
everything is in place to go
live.
KeyOutputs
• Course Proposal Form
• Project ‘kick-off’
meeting with core team
• Course Design
Document
• Media Production PIDs
• Project Plan
• Course Assets
• Asset Register
• Weekly Reports
• Launch Assets
• Marketing Plan
• Full Course
• Completed Asset
Register
KeyQuestions
Does the MOOC have the
support of the Dean of
Faculty/Head of Professional
Service?
Has the lead academic been
identified?
Is there a clear reason for
developing the MOOC?
Have targets / success
measures been identified?
Are any legal agreements
required? Have likely
copyright and permissions
needs been identified?
Is the pedagogical approach
sound?
Are the learning outcomes
clear?
Have the required media
assets been identified,
specified and resources
allocated?
Is there a plan in place for
delivery and have the team
signed up to it?
Does this remain aligned with
the University / Faculty plan;
is buy-in still maintained?
Are there any known issues
that require assistance to
resolve?
Is the project delivering on
time, on budget and to the
required quality?
Have all assets so far been
cleared and recorded on the
asset register?
Are there any known issues
that require assistance to
resolve?
Have all launch assets been
cleared and recorded on the
asset register?
Is the marketing plan in place
and resourced?
Has this met the deadline?
Are there any known issues
that require assistance to
resolve?
Have all assets been cleared
and recorded on the asset
register?
Is the full course uploaded
onto the platform?
Has this met the deadline?
Is there a plan for user testing
and quality assurance?
Have facilitators been
identified and trained?
Are there any known issues
that require assistance to
resolve?
KeyOwners
PEERS
MOOC Programme Board
PEERS
PEERS PEERS PEERS MOOC Programme Board
PEERS
1 2 3 4 5
Design &
Plan
Initiate Develop Launch Go Live

14. How can we further enhance our
peer review framework?
• Balance ‘agile’ and ‘traditional’ project management
approaches whilst being conscious that it is less easy for
the legal team and the media production team to be ‘agile’
as their time needs to be scheduled well in advance
• Peer co-creation to adapt this process so that it
evolves to be more flexible and less linear whilst
meeting stakeholder requirements
• Use a relational database to track the asset management
including rights & permissions – would help us to identify
issues earlier

15. https://www.futurelearn.com/partners/university-of-southampton
Kate Dickens, MOOC Programme Lead, University of Southampton
e: kate.dickens@soton.ac.uk
t: +44 (0)23 8059 7149
11/03/16