Naturalistic research involves observing human behavior and interactions as they occur in natural real-world contexts, without manipulating the phenomenon of interest. It assumes phenomena should be studied in their natural context. Researchers observe and collect qualitative data using techniques like direct observation, interviews, and archival records. They must select research sites and participants purposively and gain access to settings in a role like participant-observer. Validity relies on triangulation while reliability is difficult given the subjective nature of naturalistic research. Findings are typically reported through narrative descriptions, quotes and examples.