Beyoncé's album and single covers focus solely on her by using plain, natural colored backgrounds. She stands out due to her costumes and bold colors. The poses are composed to draw attention to the artist. While she is underdressed and posing provocatively, this style would attract her target audience interested in her fashion, hair, makeup and music. The concert poster uses a dark background to make the bright text and image of Beyoncé in a sparkling dress stand out. Her costume is a main visual element to emphasize the importance of the tour and attract attention to her photoshoot looks. The poster advertises not only the tour but also Beyoncé's perfume, Pepsi and Mastercard

2. Both of these covers for Beyonce’s single
cover- Countdown, and album cover- 4
have plain, natural coloured
backgrounds. This means the focus is
kept solely on Beyonce. What also makes
her stand out is the costume and the
colour, making the covers stand out to
people passing by. The poses and
compositon of Beyonce mean all
attention is placed on the artist. She is
underdressed and posing provocatively
however this would attract her target
audience as girls would be interested in
her fashion, hair and makeup as well as
the music.

3. The text is white which means
the poster is attractive to
viewers as the bright, bold font
stands out against the dark
background.
The background is dark
which is good because it
encourages both the text and
image to stand out more and
doesn’t distract the audience
from the main image.
The image of Beyonce shows her
wearing a very expensive
sparkling dress. This is attractive
to the audience as it emphasises
the event and makes the tour
seem very important. Her
costume is also a main aspect of
the poster as it means she will
get a lot of attention for her looks
in this photoshoot.
The poster not only advertises
Beyonce’s tour, but also her
perfume, Pepsi and Mastercard-
which you can see along the
bottom of the poster. This is a
way to increase sales for all
brands involved.