With the beliefs of transparency and knowledge sharing, Anetwork has created this report to inform clients and the public on the distribution of Internet users in
This document summarizes mobile messenger usage statistics in Indonesia in 2014. It finds that Indonesians spent an average of 40 minutes per day on mobile apps, with Blackberry Messenger being the most used at 23 minutes daily. Staying in touch with friends was the top reason for using messaging apps. Blackberry Messenger was the most preferred app for messaging friends, family, and coworkers according to the statistics. It had the largest user base of any messenger app in Indonesia at 63 million users.
The document provides statistics on smartphone ownership and usage in the United States. Some key facts include:
- 76.8 million Americans owned smartphones in mid-2011, an 11% increase from the previous period.
- Wealthy individuals under 50 and those with a college degree have higher rates of smartphone adoption.
- Mobile data usage grew 77% in the first half of 2011, with video streaming and file sharing accounting for most data consumption.
- Mobile advertising spending is expected to top $1 billion in 2011 and grow substantially in subsequent years as smartphones continue to rise in popularity.
Mobile devices have enabled new markets like mobile payments, the Internet of Things (IoT), and location-based advertising. People check their phones frequently throughout the day and night, with over 40% checking within 5 minutes of waking up and over 30% checking in the middle of the night. Smartphone ownership has grown across all age groups but is highest among 18-24 year olds, reaching near saturation levels. Interest in IoT technologies like smart home devices and wearables is growing, though autonomous vehicles and VR headsets remain niche. Security and privacy are top concerns, with most preferring PINs/passwords over biometrics and being willing to share some usage data if they can choose what is shared.
Mobile app usage has grown tremendously over the past seven years, with sessions increasing 76% annually. Time spent in apps has surpassed time spent in mobile browsers, with apps now accounting for 63% of mobile time. Major app categories like entertainment, messaging, and social networking have seen large increases in time spent and sessions, while gaming has declined. Phablets in particular have boosted growth in categories like sports, news, and media consumption. Overall, the mobile revolution continues to reshape digital behaviors and industries.
Industry updates on key mobile trends 2 17 12Performics
Mobile spending is increasing, with 48% of retailers planning to boost mobile budgets in 2012. 53% will optimize desktop sites for mobile use and 44% will enable mobile transactions. Tablet users spend 80 minutes daily on their tablets and this is predicted to grow to 3 hours by 2015. Tablet usage is focused on searching, social media, email, video and entertainment. 21% of consumers search for coupons on their mobile devices while shopping in stores, and location-specific mobile ads are effective for 75% of on-the-go users. Two-thirds of leading online retailers have smartphone apps but only half allow purchases, while 40% have iPad apps but 25% don't support purchases.
The US mobile market is growing rapidly, with over 100 million new subscriptions expected by 2015. Smartphones are driving this growth, and are projected to increase their market share of total subscriptions from 26% to 57% over this period. Android devices are seeing the most dramatic growth at 400%, which will increase their share of the smartphone market to 44% by 2015. Along with this growth in smartphones and subscriptions comes increases in mobile internet and app usage, with smartphones projected to account for 86% of mobile internet users by 2015. Mobile messaging also continues expanding, with over 200 million active users expected in the US by 2015.
Industry updates on key mobile trends 1 25 13Performics
The document summarizes recent reports and trends related to mobile usage:
- Marketers need to adopt omnichannel strategies and develop contextual mobile applications that integrate with the user's lifestyle. Mobile apps will evolve to offer two-way experiences using context data from the device.
- US consumers will spend $37.44 billion on retail purchases via smartphones and tablets in 2013, up significantly from 2012, showing the shift to mobile-centric lifestyles.
- Local mobile advertising spending will surpass national for the first time in 2014, reaching $3.1 billion, as advertisers focus more on local markets.
This document summarizes mobile messenger usage statistics in Indonesia in 2014. It finds that Indonesians spent an average of 40 minutes per day on mobile apps, with Blackberry Messenger being the most used at 23 minutes daily. Staying in touch with friends was the top reason for using messaging apps. Blackberry Messenger was the most preferred app for messaging friends, family, and coworkers according to the statistics. It had the largest user base of any messenger app in Indonesia at 63 million users.
The document provides statistics on smartphone ownership and usage in the United States. Some key facts include:
- 76.8 million Americans owned smartphones in mid-2011, an 11% increase from the previous period.
- Wealthy individuals under 50 and those with a college degree have higher rates of smartphone adoption.
- Mobile data usage grew 77% in the first half of 2011, with video streaming and file sharing accounting for most data consumption.
- Mobile advertising spending is expected to top $1 billion in 2011 and grow substantially in subsequent years as smartphones continue to rise in popularity.
Mobile devices have enabled new markets like mobile payments, the Internet of Things (IoT), and location-based advertising. People check their phones frequently throughout the day and night, with over 40% checking within 5 minutes of waking up and over 30% checking in the middle of the night. Smartphone ownership has grown across all age groups but is highest among 18-24 year olds, reaching near saturation levels. Interest in IoT technologies like smart home devices and wearables is growing, though autonomous vehicles and VR headsets remain niche. Security and privacy are top concerns, with most preferring PINs/passwords over biometrics and being willing to share some usage data if they can choose what is shared.
Mobile app usage has grown tremendously over the past seven years, with sessions increasing 76% annually. Time spent in apps has surpassed time spent in mobile browsers, with apps now accounting for 63% of mobile time. Major app categories like entertainment, messaging, and social networking have seen large increases in time spent and sessions, while gaming has declined. Phablets in particular have boosted growth in categories like sports, news, and media consumption. Overall, the mobile revolution continues to reshape digital behaviors and industries.
Industry updates on key mobile trends 2 17 12Performics
Mobile spending is increasing, with 48% of retailers planning to boost mobile budgets in 2012. 53% will optimize desktop sites for mobile use and 44% will enable mobile transactions. Tablet users spend 80 minutes daily on their tablets and this is predicted to grow to 3 hours by 2015. Tablet usage is focused on searching, social media, email, video and entertainment. 21% of consumers search for coupons on their mobile devices while shopping in stores, and location-specific mobile ads are effective for 75% of on-the-go users. Two-thirds of leading online retailers have smartphone apps but only half allow purchases, while 40% have iPad apps but 25% don't support purchases.
The US mobile market is growing rapidly, with over 100 million new subscriptions expected by 2015. Smartphones are driving this growth, and are projected to increase their market share of total subscriptions from 26% to 57% over this period. Android devices are seeing the most dramatic growth at 400%, which will increase their share of the smartphone market to 44% by 2015. Along with this growth in smartphones and subscriptions comes increases in mobile internet and app usage, with smartphones projected to account for 86% of mobile internet users by 2015. Mobile messaging also continues expanding, with over 200 million active users expected in the US by 2015.
Industry updates on key mobile trends 1 25 13Performics
The document summarizes recent reports and trends related to mobile usage:
- Marketers need to adopt omnichannel strategies and develop contextual mobile applications that integrate with the user's lifestyle. Mobile apps will evolve to offer two-way experiences using context data from the device.
- US consumers will spend $37.44 billion on retail purchases via smartphones and tablets in 2013, up significantly from 2012, showing the shift to mobile-centric lifestyles.
- Local mobile advertising spending will surpass national for the first time in 2014, reaching $3.1 billion, as advertisers focus more on local markets.
16 Digital Trends for Multi-Market CampaignsPerformics
Running digital campaigns across markets can be complex. Take a look at our Infographic highlighting market nuisances across search, social, display and mobile to better engage and convert consumers across borders.
Is the Mobile Revolution already under way? Is Online something we are? A persistent state of constant connectivity? What do marketers think about Mobile Advertising & what does the near future hold for it?
Enjoy this insightful presentation by Vanina Leka, Sales Director of ThinkDigital in Greece, Cyprus & Albania, which was delivered at Mobile Marketing Conference'14 on July 3.
Industry updates on key mobile trends 2 22 13Performics
According to a new report, 42.3% of mobile users prefer SMS coupons over other methods, and over 60% redeem grocery or retail goods coupons. Women ages 35-54 are increasingly using mobile coupons. A report also predicts that by 2014, 1.4 billion people will use location-based mobile services. It forecasts that in 2013, OpenStreetMap and Apple Maps will improve their data but Google Maps will lose some popularity as companies explore other mapping options. Partnerships and differentiation between mapping services is also expected to increase as competition grows.
This infographic highlights some of the latest data regarding China's unique digital landscape. Find out what's driving the growth of digital marketing in China, and how brands can take advantage of these trends, by downloading the full deck from Slideshare
Millennials in Indonesia engage heavily with Twitter on a daily basis, checking it while with friends, at the gym, or shopping. They use Twitter throughout the day, with the highest engagement between noon and 6pm. Millennials who use Twitter are more likely to shop online/in-store weekly and be open to brand influence. Many follow movie, news, TV and sports brands on Twitter, and do so to stay updated on sales, new products, and company news. Discovering brands through retweets and recommendations, millennials often research brands further online after following them on Twitter.
Adobe Digital Index’s 2014 U.S. Mobile Benchmark Report shows that the nature and use of mobile devices is changing in some unexpected ways. The main trend: ADI sees strong user movement toward larger screen devices—that is, greater than four inches in size. At the same time, Web browsing by smaller screen phones (four inches or less) is down year-over-year. And, tablet growth is flattening, as well, in the wake of these larger phones coming to the market. Will the future of mobile browsing be ruled by “phablet” devices?
Flurry Road Trip - Germany state of mobileFlurry, Inc.
This document summarizes key insights from a presentation about mobile app analytics and trends in Germany. It discusses how Flurry Analytics can be used to understand user behavior and identify top performing app categories in Germany. Specifically, it finds that gaming and messaging apps saw the most growth in Germany from 2015-2016, while business and finance apps declined. It also shows that Samsung devices are gaining popularity in Germany.
Flurry State of App Nation: Asia Edition, June 2015Flurry, Inc.
The document summarizes mobile app usage trends in Asia based on data from Flurry Analytics. Some key points:
- Asia has over 190,000 apps, 36,000 companies, and 610 million active devices.
- Shopping, lifestyle, and productivity apps are experiencing the fastest growth in Asia, increasing usage by 77% on average over the last year.
- Phablets (large smartphones) are the fastest growing device type in Asia, accounting for 60% of sessions in the region compared to 45% globally, and driving more engagement and a shift to productivity apps.
Leverage the Mobility platform to expand your consumer reach......................Consult Binary Semantics Ltd.
www.binarysemantics.com
marketing@binarysemantics.com
Industry updates on key mobile trends 1 11 13Performics
U.S. mobile commerce sales hit $24.66 billion in 2012, an 81% increase from 2011, and are forecasted to rise over 50% annually through 2016. Retail sales on smartphones and tablets accounted for 11% of e-commerce sales in 2012 and are predicted to represent 24% by 2016. A survey found that 93% of moms spent more time shopping on their cell phones in 2012 than 2011, and 60% use retailer apps to decide purchases. The number of tablet users in the U.S. more than doubled from 2011 to 2012, and by 2016 nearly half of Americans are predicted to use a tablet. While the iPad continues to dominate usage, cheaper tablets are gaining share as prices fall and
This document summarizes social media usage trends in Indonesia. It notes that Indonesia has the second highest social media usage worldwide, with over 74 million active users expected by 2020. Popular platforms in Indonesia include Facebook, WhatsApp, Twitter, and Instagram, which all have significant user bases in the tens of millions. Messaging apps are also very popular in Indonesia, with the average user having 4 different messaging apps installed. Brands in Indonesia also see much higher social media engagement than similar Australian brands, indicating social media's importance for companies reaching Indonesian audiences.
This document provides an overview of application marketing and summarizes key points about the mobile app landscape and strategies for app promotion. It notes that there are over 2.7 billion smartphones worldwide with Android dominating at 76.9% market share. In Indonesia, there are 123.3 million smartphones with Android at 89.75% market share. The document outlines strategies for app analytics, app store optimization, leveraging social media and media websites for promotion, and paid advertising channels like mobile networks and Facebook/Instagram. It emphasizes the importance of testing approaches and providing a good user experience in all promotional activities and creative materials.
The phenomenal rise of messaging apps. Marketers can no longer ignore consumers' preferred mobile communication channel - the messaging apps! With an exponential rise in users engaged on messaging apps, the era of mobile connectedness is here to stay.
Like almost every other industry, digital marketing has been turned on its head from COVID-19. Here how's COVID-19 has changed digital media consumption.
Fun facts about smartphones (extended version)Mate Budai
The document discusses the history and facts about smartphones. It states that the first smartphone was the IBM Simon, introduced in 1994. It had calendar, address book, and other features. Ericsson launched the first device marketed as a smartphone in 2000. The document also discusses the Microsoft Kin, which cost $1 billion to develop but was discontinued after 6 weeks of poor sales. It provides statistics on smartphone market share and notes that today's smartphones are more powerful than computers from the Apollo era.
Head of Flurry Simon Khalaf breaks down 2014 app usage in his annual State of AppNation presentation. Learn why messaging will become the operating platform on mobile, why teens' behavior signals the beginning of the end of PC, and how retail in our pocket is changing everything!
Social Media Statistics - India Study 2015IdeateLabs
Social Media India Study 2014 - A Study covering 250 Top Social Brand Pages across India and the Globe. Detailed Stats on the top Social Brands in 2015.
Focused on establishing benchmarks and the engagement strategies used by the brands across the markets and how the consumers engage with the content posted by these brands.
12 Sectors covered are Auto, Electronics, Entertainment, Fashion, Finance, Food, Healthcare, IT, Telco, Travel, Retail and Services.
Top 10 brands each from India and Globe were studied and compared on Page Engagement as well as Post Engagement. Focus was to establish benchmarks for the Indian Social Media Marketers which can be used for creating compelling and engaging content for the Indian Consumers.
This is an annual property being done by IdeateLabs and will be released each year for the Industry to use and consume.
2016 Yahoo Taiwan Mobile Developer Conference Flurry, Inc.
We have hosted the 1st Yahoo Mobile Developer Conference (YMDC) in Taiwan. Please refer to the presentation to learn more about the latest Yahoo's technologies provided for mobile developers.
Please go to developer.yahoo.com to learn more!
Learn about the latest enhancements to the Yahoo Mobile Developer Suite, including Flurry Analytics and Yahoo App Publishing. We have invited our partner, PicCollage(拼貼趣) to share how they leverage Flurry Analytics and Explorer to optimize their App performance. Also, we have Cheetah Mobile(獵豹移動), one of the fastest growing app publisher in the world, will share how they leverage Native Ads to build a sustainable business model.
Mobile application addiction is on the rise, with over 176 million mobile addicts in 2014 alone. Certain demographics show higher rates of addiction, such as females who over-index males by 8% and those aged 35-54 who make up 28% of addicts. Users frequently check their phones at inappropriate times, like 40% in the toilet and 30% while eating with others. Teenagers in particular show risky usage, with 95% texting while driving.
Bots allow developers to create customized applications for Telegram users that provide notifications, integrate with other services, and create tools like games, polls and more. Users can interact with bots by sending direct messages or inline queries from the chat interface. The Telegram Bot API provides an HTTP interface for developers to build bots with features like user commands, inline keyboards, and privacy modes. Creating a bot involves registering with BotFather to obtain an API token and making HTTP requests to control the bot functionality.
16 Digital Trends for Multi-Market CampaignsPerformics
Running digital campaigns across markets can be complex. Take a look at our Infographic highlighting market nuisances across search, social, display and mobile to better engage and convert consumers across borders.
Is the Mobile Revolution already under way? Is Online something we are? A persistent state of constant connectivity? What do marketers think about Mobile Advertising & what does the near future hold for it?
Enjoy this insightful presentation by Vanina Leka, Sales Director of ThinkDigital in Greece, Cyprus & Albania, which was delivered at Mobile Marketing Conference'14 on July 3.
Industry updates on key mobile trends 2 22 13Performics
According to a new report, 42.3% of mobile users prefer SMS coupons over other methods, and over 60% redeem grocery or retail goods coupons. Women ages 35-54 are increasingly using mobile coupons. A report also predicts that by 2014, 1.4 billion people will use location-based mobile services. It forecasts that in 2013, OpenStreetMap and Apple Maps will improve their data but Google Maps will lose some popularity as companies explore other mapping options. Partnerships and differentiation between mapping services is also expected to increase as competition grows.
This infographic highlights some of the latest data regarding China's unique digital landscape. Find out what's driving the growth of digital marketing in China, and how brands can take advantage of these trends, by downloading the full deck from Slideshare
Millennials in Indonesia engage heavily with Twitter on a daily basis, checking it while with friends, at the gym, or shopping. They use Twitter throughout the day, with the highest engagement between noon and 6pm. Millennials who use Twitter are more likely to shop online/in-store weekly and be open to brand influence. Many follow movie, news, TV and sports brands on Twitter, and do so to stay updated on sales, new products, and company news. Discovering brands through retweets and recommendations, millennials often research brands further online after following them on Twitter.
Adobe Digital Index’s 2014 U.S. Mobile Benchmark Report shows that the nature and use of mobile devices is changing in some unexpected ways. The main trend: ADI sees strong user movement toward larger screen devices—that is, greater than four inches in size. At the same time, Web browsing by smaller screen phones (four inches or less) is down year-over-year. And, tablet growth is flattening, as well, in the wake of these larger phones coming to the market. Will the future of mobile browsing be ruled by “phablet” devices?
Flurry Road Trip - Germany state of mobileFlurry, Inc.
This document summarizes key insights from a presentation about mobile app analytics and trends in Germany. It discusses how Flurry Analytics can be used to understand user behavior and identify top performing app categories in Germany. Specifically, it finds that gaming and messaging apps saw the most growth in Germany from 2015-2016, while business and finance apps declined. It also shows that Samsung devices are gaining popularity in Germany.
Flurry State of App Nation: Asia Edition, June 2015Flurry, Inc.
The document summarizes mobile app usage trends in Asia based on data from Flurry Analytics. Some key points:
- Asia has over 190,000 apps, 36,000 companies, and 610 million active devices.
- Shopping, lifestyle, and productivity apps are experiencing the fastest growth in Asia, increasing usage by 77% on average over the last year.
- Phablets (large smartphones) are the fastest growing device type in Asia, accounting for 60% of sessions in the region compared to 45% globally, and driving more engagement and a shift to productivity apps.
Leverage the Mobility platform to expand your consumer reach......................Consult Binary Semantics Ltd.
www.binarysemantics.com
marketing@binarysemantics.com
Industry updates on key mobile trends 1 11 13Performics
U.S. mobile commerce sales hit $24.66 billion in 2012, an 81% increase from 2011, and are forecasted to rise over 50% annually through 2016. Retail sales on smartphones and tablets accounted for 11% of e-commerce sales in 2012 and are predicted to represent 24% by 2016. A survey found that 93% of moms spent more time shopping on their cell phones in 2012 than 2011, and 60% use retailer apps to decide purchases. The number of tablet users in the U.S. more than doubled from 2011 to 2012, and by 2016 nearly half of Americans are predicted to use a tablet. While the iPad continues to dominate usage, cheaper tablets are gaining share as prices fall and
This document summarizes social media usage trends in Indonesia. It notes that Indonesia has the second highest social media usage worldwide, with over 74 million active users expected by 2020. Popular platforms in Indonesia include Facebook, WhatsApp, Twitter, and Instagram, which all have significant user bases in the tens of millions. Messaging apps are also very popular in Indonesia, with the average user having 4 different messaging apps installed. Brands in Indonesia also see much higher social media engagement than similar Australian brands, indicating social media's importance for companies reaching Indonesian audiences.
This document provides an overview of application marketing and summarizes key points about the mobile app landscape and strategies for app promotion. It notes that there are over 2.7 billion smartphones worldwide with Android dominating at 76.9% market share. In Indonesia, there are 123.3 million smartphones with Android at 89.75% market share. The document outlines strategies for app analytics, app store optimization, leveraging social media and media websites for promotion, and paid advertising channels like mobile networks and Facebook/Instagram. It emphasizes the importance of testing approaches and providing a good user experience in all promotional activities and creative materials.
The phenomenal rise of messaging apps. Marketers can no longer ignore consumers' preferred mobile communication channel - the messaging apps! With an exponential rise in users engaged on messaging apps, the era of mobile connectedness is here to stay.
Like almost every other industry, digital marketing has been turned on its head from COVID-19. Here how's COVID-19 has changed digital media consumption.
Fun facts about smartphones (extended version)Mate Budai
The document discusses the history and facts about smartphones. It states that the first smartphone was the IBM Simon, introduced in 1994. It had calendar, address book, and other features. Ericsson launched the first device marketed as a smartphone in 2000. The document also discusses the Microsoft Kin, which cost $1 billion to develop but was discontinued after 6 weeks of poor sales. It provides statistics on smartphone market share and notes that today's smartphones are more powerful than computers from the Apollo era.
Head of Flurry Simon Khalaf breaks down 2014 app usage in his annual State of AppNation presentation. Learn why messaging will become the operating platform on mobile, why teens' behavior signals the beginning of the end of PC, and how retail in our pocket is changing everything!
Social Media Statistics - India Study 2015IdeateLabs
Social Media India Study 2014 - A Study covering 250 Top Social Brand Pages across India and the Globe. Detailed Stats on the top Social Brands in 2015.
Focused on establishing benchmarks and the engagement strategies used by the brands across the markets and how the consumers engage with the content posted by these brands.
12 Sectors covered are Auto, Electronics, Entertainment, Fashion, Finance, Food, Healthcare, IT, Telco, Travel, Retail and Services.
Top 10 brands each from India and Globe were studied and compared on Page Engagement as well as Post Engagement. Focus was to establish benchmarks for the Indian Social Media Marketers which can be used for creating compelling and engaging content for the Indian Consumers.
This is an annual property being done by IdeateLabs and will be released each year for the Industry to use and consume.
2016 Yahoo Taiwan Mobile Developer Conference Flurry, Inc.
We have hosted the 1st Yahoo Mobile Developer Conference (YMDC) in Taiwan. Please refer to the presentation to learn more about the latest Yahoo's technologies provided for mobile developers.
Please go to developer.yahoo.com to learn more!
Learn about the latest enhancements to the Yahoo Mobile Developer Suite, including Flurry Analytics and Yahoo App Publishing. We have invited our partner, PicCollage(拼貼趣) to share how they leverage Flurry Analytics and Explorer to optimize their App performance. Also, we have Cheetah Mobile(獵豹移動), one of the fastest growing app publisher in the world, will share how they leverage Native Ads to build a sustainable business model.
Mobile application addiction is on the rise, with over 176 million mobile addicts in 2014 alone. Certain demographics show higher rates of addiction, such as females who over-index males by 8% and those aged 35-54 who make up 28% of addicts. Users frequently check their phones at inappropriate times, like 40% in the toilet and 30% while eating with others. Teenagers in particular show risky usage, with 95% texting while driving.
Bots allow developers to create customized applications for Telegram users that provide notifications, integrate with other services, and create tools like games, polls and more. Users can interact with bots by sending direct messages or inline queries from the chat interface. The Telegram Bot API provides an HTTP interface for developers to build bots with features like user commands, inline keyboards, and privacy modes. Creating a bot involves registering with BotFather to obtain an API token and making HTTP requests to control the bot functionality.
Cos'è Telegram e come può essere impiegato per migliorare la comunicazione interna ed esterna di una azienda o team di lavoro.
Ecco le slide del mio intervento all'evento Web 4 Business, svoltosi a Roma il 27 maggio 2016 presso la sede dell'Università Telematica eCampus.
The document discusses the messaging app Telegram, launched in 2013 by Nikolai and Pavel Durov. It gained 100,000 daily users in October 2013 and 35 million monthly users by March 2014. Telegram allows ordinary chats with client-server encryption on multiple devices, and secret chats with end-to-end encryption only on two devices. It features encryption, cloud storage, desktop and mobile apps, file sharing, and groups.
How to Like Social Media Network SecurityBrian Honan
This is my presentation from Source Dublin 2014 on cyber crime and social media.
Social media networks provide individuals and businesses with exciting opportunities to communicate and collaborate with others throughout the world. But with these opportunities come a number of security challenges and risks. This talk will outline how social media networks can pose various threats to businesses, from information leakage, reputational damage, to social engineering profiling, and vectors for enabling compromise of corporate systems. Social media networks also enable the rapid dissemination of news which in the event of an information security breach could either save or destroy an organisations reputation. Understanding and dealing with these challenges will enable companies to like and favourite social media networks in a secure way.
Presentation for employes on the Dangers of social media showing how to review existing policy document against company culture and a checklist of key elements
The document discusses several dangers of social media use including illusions of security, privacy and safety when posting online. It notes social media can negatively impact employment opportunities, productivity and academic performance. Additionally, the document warns of risks like cyberbullying, social isolation and poor mental health associated with excessive social media use.
This document summarizes online privacy issues related to social media and search engines. It discusses how Google tracks digital footprints and how racist rants can live on through internet references. Facebook's terms of service are examined, showing how the platform claims ownership of users' content and photos. Geolocation tracking, privacy settings, and lobbying efforts against Facebook's Beacon program are also summarized. The document explores "the right to be forgotten" and pushes for greater online privacy protections.
This document discusses how to effectively use Instagram for brands. It provides key Instagram statistics like having over 600 million monthly active users who are primarily younger than 35. It explores how brands can engage on Instagram through posting photos and videos daily using hashtags and location tags. Case studies of Audi and Indian Motorcycles show how high quality photos and engaging hashtags can increase likes and comments. The document emphasizes that Instagram should not be overlooked as it is an important part of the larger Facebook network and critical for reaching younger audiences.
Iranian Startup Scene.
Download the Slides or Click on images;
Startups' Logos are linked to their site.
People's pictures are linked to their Linkedin profile.
This document discusses privacy issues with social networking. It begins by noting people's growing concerns about privacy online. It then outlines different types of social networks like social media sites for photos, videos, and audio; and location-based networks. The main privacy concerns addressed are identity theft from shared personal information, location tracking by services, and other issues like risks to children. The document concludes by providing some general tips for using social networks privately like using strong passwords and privacy settings.
This document discusses security and privacy issues on social networking sites. It identifies different types of social networks and factors that influence users' selection of social networks like ease of use, friends using the network, and privacy and security. The document outlines threats to social networks like identity theft through profile cloning, spam attacks, malware spreading, and privacy and security issues related to shared user profile data, activity data, and third party application access. It provides statistics on common security threats to social networks and references publications on related research.
Why Social Media Chat Bots Are the Future of Communication - DeckJan Rezab
Social media chat bots are the future of communication, if its WhatsApp, Facebook Messenger, Kik, Skype, or Telegram - you can use their bots and bot stores to easily access new services - easier you could ever do it with apps.
How to Use Social Media to Influence the WorldSean Si
Here's the deck to my talk for the 23rd ASA Congress which was at The Grand Ballroom of Marriott Hotel. It was an awesome experience and I only had two points:
1) Use social media for good and
2) You have to have authority to use social media influentially.
My company: https://seo-hacker.net
Ericsson ConsumerLab: Experience shapes mobile customer loyaltyEricsson
This document discusses a study on how connectivity experiences shape mobile customer loyalty. Some key findings:
- While networks have improved, smartphone users still frequently face issues like slow loading times. Those with many issues are twice as likely to consider switching operators.
- New emerging video apps and live streaming are placing different demands on networks and causing more issues for some users. Users in South Korea stream 10 hours of live video monthly versus 1.5 hours in the US.
- Smartphone users have developed their own "mental indices" to judge connectivity experiences, like webpage load times and video buffering. Younger users expect operators to focus more on app performance than network coverage.
- Net Promoter Scores alone
Earlier this year, Episerver carried out consumer research in the UK with over 1000 consumers, to evaluate use of the mobile internet and use of apps.
Consumers were asked if they are using mobile sites, the importance of features and their engagement with mobile apps.
This research gives a useful list of the leading retailers to benchmark your Mcommerce site and apps against:
Understand the cross-device consumer in just 15 minutesJim Nichols
To get the most out of your marketing and advertising programs, it’s essential that you understand today’s consumer and the multi-device phenomenon of how they connect, communicate, shop and buy. Get the facts about cross-device consumer behaviors, and then four tips on how to use them to your brand advantage.
Cross-device usage
Mobile’s share of total connected time
The "mobile-only" and "mobile-mostly" connected consumer
Cross-device purchasing
Download this compelling information today so you can develop a cross-device strategy that delivers better ROI.
Understand the cross-device consumer in just 15 minutesConversant, Inc.
To get the most out of your marketing and advertising programs, it’s essential that you understand today’s consumer and the multi-device phenomenon of how they connect, communicate, shop and buy. Get the facts about cross-device consumer behaviors, and then four tips on how to use them to your brand advantage.
Cross-device usage
Mobile’s share of total connected time
The "mobile-only" and "mobile-mostly" connected consumer
Cross-device purchasing
Download this compelling information today so you can develop a cross-device strategy that delivers better ROI.
The potential of digital publishing in an emerging market : John WheelerFootnote Summit
The document discusses trends in mobile device and internet usage. It notes that mobile internet traffic now accounts for 3% of all internet traffic, up from 1% just two years ago. In India, 60% of internet traffic now comes from mobile devices, surpassing desktop traffic. The number of mobile devices is also growing rapidly, with over 1.7 billion smartphone and tablet units expected to be sold in 2015, compared to less than 400 million PC and laptop units. Mobile data usage is also doubling annually in many regions. Africa and South America represent large potential growth areas due to rising penetration rates in developing areas.
Ericsson ConsumerLab: Internet goes mobile - NigeriaEricsson
Consumers in Sub-Saharan Africa want to be able to keep conversations going with family and friends in different places and stay informed and connected at all times. People are used to being connected to meet personal and professional needs, wherever they are according to reports from Ericsson ConsumerLab.
1. Having a mobile-friendly user experience improves conversion rates on mobile devices and prevents degradation of average order value.
2. While mobile traffic is growing quickly, it still only accounts for under 10% of total traffic for most sites. Investing in mobile requires large increases in conversion rates to match the impact of improvements for desktop.
3. Over 40% of sites now have mobile-friendly experiences, with nearly half planning their next mobile evolution, indicating mobile investment is important for long-term competitiveness.
The document summarizes research on technology usage among Algerian consumers:
1) The research polled over 9 million urban Algerian consumers between ages 15-59 on their views and usage of technology.
2) Algerian consumers view technology as enabling modernization and a means to access information, facilitate work-life balance, and feel part of modern society.
3) There is strong interest in mobile commerce services like money transfers, banking, and purchases, and ease of use is expected to boost adoption further.
The document discusses the rise of mobile dependence among consumers as smartphones have become ubiquitous. It notes that over 40% of the US population has experienced their personal "Year of Mobile" with their first smartphone purchase. However, the true revolution has been the gradual rise of "Mobile Dependence Day" for each individual. The mobile market has seen tremendous growth, with smartphone usage up 60% in the past year alone, and worldwide smartphone growth expected to be 4x the overall mobile phone market growth. Currently 41% of online US consumers own a smartphone, with Android being the most popular platform at 33% of owners, followed by iPhone. This new mobile dependence has major implications for how marketers must engage with consumers across channels and platforms
Mobile phones offer a convenient and secure option for banking and payments in the consumer marketplace: the potential for these services has only begun to be exploited. This report presents findings from a survey of 10,000 UK adults on their mobile usage, attitudes towards mobile banking and payments. Key findings include: 1) 60% of UK adults now own a smartphone; 2) 27% currently do some mobile banking, but there is potential for growth in banking apps; and 3) while 20% currently use mobile payments, an additional 30% are interested in using mobile payments.
[2014 q2q3umeng insight] China’s Mobile Internet:Further Segmentation and Ver...Umeng
In the third quarter of 2014, the number of active smart devices in China exceeded 900 million, with a growth rate of 8.4%. Within one month after iPhone6 and iPhone6 plus were launched, the total active market in China increased by 14 times.
The number of 4G sessions has grown by 30 times since the beginning of 2014. 4G users expanded from northern and eastern China (where cities were better developed) to other regions.
Less frequent users(launching app for less than 5 days per month) accounts for 55% of all users, and they represent a huge market potential. System tools, video apps and games are their largest demand. Frequent users(launching app for more than 15 days per month) launch nearly 10 apps every day. Entertainment and SNS apps are their largest demand.
SNS, news and other apps supporting life and work have the highest retention rate. Apps in areas with more auxiliary functions in life, like SNS, E-commerce, News & finance, grew faster in vertical fields.
The ratio of jailbroken iOS devices, after reaching an all time low, climbed up to 13.6% in September. The most frequently used apps on those jailbroken devices are video and games.
Active smart devices in China exceeded 900 million in Q3 2014, growing 8.4% from the previous quarter. The launch of the iPhone 6 and 6 Plus caused iOS devices to increase 14 times within a month. 4G sessions grew 30 times since early 2014 and expanded beyond northern and eastern China. Less frequent users, launching apps less than 5 days a month, account for 55% of users and have significant potential. System tools, video, and games are most demanded. Frequent users launch nearly 10 apps daily with top demands being entertainment and social media.
Mobile device ownership has reached critical mass globally, though there are differences in device types between countries. Smartphones are most popular in places like South Korea, the UK, and US, while feature phones still dominate in India, Brazil, and Russia. Younger consumers are more likely to own smartphones worldwide. The cost of mobile plans, especially data plans, varies significantly between countries, with plans in places like India and Russia being more expensive relative to average incomes. Many consumers in high-growth markets rely on pay-as-you-go data or public WiFi instead of full service plans.
Ericsson Mobility Report, June 2016 - Regional report IndiaEricsson
There will be 810 million Indian smartphone subscriptions by 2021, fueling a dramatic increase in mobile broadband and traffic. Total mobile traffic in India is expected to grow fifteen-fold from 2015 to 2021, reaching 4.5 exabytes per month, with smartphone traffic increasing seventeen-fold. Data traffic per active smartphone will increase five-fold over this period. Mobile apps and internet usage on smartphones are becoming increasingly popular in India, especially among youth, and this growth will continue to drive demand for improved data services and network performance across both rural and urban areas of the country.
The document discusses how everyday devices like smartphones are becoming conduits of commerce through the internet of things. It notes barriers to this trend including connectivity issues, inconsistent user experiences, and privacy/security concerns. A key finding is that while people are using smartphones for various activities weekly, digital commerce spend on devices remains relatively low.
Mobility in Belgium: Time to Invest
The survey of over 1,000 Belgian mobile device users provides insights into market trends to help companies develop their mobile offerings. It found that:
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If you’re at all interested in digital
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2. Mobile internet user distribution in Iran
With the beliefs of transparency and knowledge sharing, Anetwork has
created this report to inform clients and the public on the distribution of
Internet users in Iran.
The findings produced in this report have been acquired through 22 million
users that are accessible through Anetwork and it’s partners’data sets.
This report will showcase the following:
1. User distribution based on mobile traffic.
2. User distribution based on device type.
3. Mobile brand distribution
4. Daily mobile & tablet traffic distribution.
3. Internet user distribution based on mobile traffic in Iran
Based on Anetwork’s analytics the following chart describes mobile internet
users distributed within selected age groups.
Age Percentage
40%
33%
15%
6%
6%
Below than 25
25-34
35-44
45-54
More than 54
4. Internet user distribution based on device type in Iran
Device types are distributed into 3 categories: Desktop, Mobile, and Tablet.
Based on Anetwork’s analytics;
Device Percentage
53%
40%
7%
Desktop
Mobile
Tablet
5. Mobile brand distribution in Iran
Based on the research done by Anetwork; Samsung leads the mobile market
with an ownership of over 33%. The chart below gives a better look at the
market share distribution of mobile brands.
The research results acquired by Anetwork have a high resemblance to
the numbers releaseded by Cafebazaar in August 2015
%33.69 Samsung
%19.36 Huawei
“Not Set”%15.82
Sony %11.27
Apple %5.60
Other %4.64
HTC %3.51
Lenovo %3.28 %3.06 LG
6. Daily mobile traffic usage
With 40% of mobile users under the age of 25, the results for daily mobile
traffic usage in Iran shows just when smartphones are being used. Peak traffic
is between 1 pm - 4 pm and 9 pm to 12 am.
Percentage
Time of Day
7. Daily tablet traffic usage
Tablets show similar peak times as mobile users for daily traffic as seen
below:
Percentage
Time of Day
8. Check our website for more reports
Stats.anetwork.ir
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