This document discusses the use of mass media in education. It defines mass media as technology intended for a mass audience, such as messages sent through transmitting devices to a large market. Mass media can inform, educate, and entertain, and it brings the world into the classroom through distant learning. It acts as an agent of social change. Mass media includes print media like newspapers and journals, electronic media like television, radio, movies and the internet, and interactive media like CDs/DVDs. It has attributes of broad appeal, speed, availability and low cost. Electronic media like TV and radio can be powerful teachers, while mobile devices and social networking have changed student learning methods. Interactive media provides good learning experiences for children through graphical

1. WELCOME

2. S MEDIA IN EDUCATION
PRESENTED BY,
GINJU MICHAEL
PHYSICAL SCIENCE

3. MASS MEDIA
It means technology that is
intended to reach a mass audience.
It is a message created by a person
or a group of people sent through a
transmitting device to a large
audience or market.

4. FUNCTIONS OF MASS MEDIA
• To Inform
• To Educate
• To Entertain

5. IMPORTANCE OF MASS MEDIA
 Mass media provide information to the mass
within a less time.
 It brings the entire world to the individual or to
the classroom.
 It sends information to remote places and helps
in distant learning.
 It is useful for reinforcing group dynamics and
interpersonal communication.
 Mass media acts as an agency of social change.
 These media easily reach groups, allow repeated
use, give more reality, influence attitudes and
ultimately motivate the audience.

6. TYPES OF MASS MEDIA
MASS
MEDIA
PRINT
MEDIA
NEWS
PAPER
S
JOURNALS
ELECTRONIC
MEDIA
MOVIES
INTERNET
SOCIAL
NETWO
RKING
SITES
TELEVISION
RADIO
SMART
PHONES
INTERACTIVE
MEDIA
CD/DVDS

7. ATTRIBUTES OF MASS
MEDIA
• BROAD APPEAL
• SPEED
• AVAILABILITY
• LOW COST

8. IMPACT OF PRINT MEDIA

9. IMPACT OF ELECTRONIC MEDIA
TELEVISION
• Television can be powerful
teacher.
• It stimulate visits to the zoo,
libraries, bookstores and
other active recreational
settings and educational
videos can certainly serve as
powerful teaching devices
RADIO
• It is a powerful mass
medium used in education
for disseminating
information, imparting
instruction and giving
entertainment.
• Radio has the power to
bring the world to the
classroom and program
could be presented as
textbooks on the airMOBILE DEVICES
•The advent of mobile devices have changed the learning methods
of students.
•Students store all their notes in mobiles and study from it because
it is easy and convenient.

10. SOCIAL NETWORKING SITES
• Construct a public or semi
public profile within a
bounded system.
• Articulate a list of other users
with whom they share a
connection.
• View and transverse their list
of connections and those
made by others within the
system.

13. IMPACT OF INTERACTIVE MEDIA
• They provide a good overall experience for
children.
• Pre scholars can easily learn pre-reading skills
with the help of these digital tools.
• School going children can easily understand the
concepts through various graphical
representation and illustrations.
• Practice sessions using the tools can enhance
their knowledge considerably on various topics.
CDs AND DVDs IN EDUCATION