2. What is Sustainable Marketing?
Sustainable marketing is the promotion of environmental and
socially responsible products, practices, and brand values. Businesses
can use sustainable marketing for a specific product, time-sensitive cause, or
even as their businesses' USP. LEGO is one company that has nailed
sustainable marketing.
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6. WHAT IS GREEN MARKETING?
Green marketing refers to the practice of developing
and advertising products based on their real or
perceived environmental sustainability. When a
company's green marketing activities are not
substantiated by significant investments or operational
changes, they may be criticized for false or misleading
advertising.
14. VIRTUAL REALITY
MARKETING
What Is Virtual Reality Marketing?
Virtual reality marketing involves
brands promoting themselves and
their products using virtual and
augmented reality technology. The
technology creates a fake but realistic
environment. Sometimes VR marketing
is visual, and sometimes it's multi-
sensory, depending on the device.