EMS Creative iMedia Cambridge Nationals

1. Uses of Digital Graphics
Lesson 1

2. Lesson Goals
• Know where digital graphics can be used
• Understand the purpose of various digital graphics
• Be able to research and analyse a range of digital graphics
#purpose
#graphic

3. Marking
Know where digital graphics are
used
Analyse a range of digital
graphics
Marks Learning Objective
1 – 3
Pass
Summarise how and why digital graphics are
used, demonstrating a limited understanding of
purpose.
4 – 6
Merit
Summarise how and why digital graphics are
used, demonstrating a sound understanding of
purpose.
7 – 9
Distinction
Summarise how and why digital graphics are
used, demonstrating a thorough understanding
of purpose.
#purpose
#graphic

4. Digital Graphics
What can digital graphics be used for?
#purpose
#graphic

5. Know where digital graphics are
used
Analyse a range of digital
graphics
Digital Graphics
• Digital graphics can be used for a variety of different purposes:
#purpose
#graphic

6. Know where digital graphics are
used
Analyse a range of digital
graphics
Entertain
#purpose
#graphic
How is it being used?
Why is it being used?

7. Know where digital graphics are
used
Analyse a range of digital
graphics
Promote
#purpose
#graphic
How is it being used?
Why is it being used?

8. Know where digital graphics are
used
Analyse a range of digital
graphics
Inform
#purpose
#graphic
How is it being used?
Why is it being used?

9. Know where digital graphics are
used
Analyse a range of digital
graphics
Advertise
#purpose
#graphic
How is it being used?
Why is it being used?

10. Know where digital graphics are
used
Analyse a range of digital
graphics
Educate
#purpose
#graphic
How is it being used?
Why is it being used?

11. Digital Graphics
Where are digital graphics often used?
#purpose
#graphic

12. Know where digital graphics are
used
Analyse a range of digital
graphics
Digital Graphics
• Digital graphics can be used in a variety of multimedia
products:
#purpose
#graphic

13. Know where digital graphics are
used
Analyse a range of digital
graphics
#purpose
#graphic

14. What is the purpose?
How does it meet it’s purpose?
#purpose
#graphic

15. • Research the following by means of a report or presentation:
• How digital graphics are used in the entertainment industry
• Why digital graphics are used in this industry
• You must find some examples of digital graphics and answer:
• What is the purpose of the graphic?
• How is the graphic fit for purpose?
#purpose
#graphic
Your Task
Know where digital graphics are
used
Analyse a range of digital
graphics

16. Key Words
 Purpose
 Graphic
 What the product is intended to be used
for or the reason the product has been
made.
 Something relating to a visual product
which may be drawn or produced
digitally
#purpose
#graphic