SlideShare a Scribd company logo
LEVERAGING
AMAZON KINDLE
FOR MORE LEADS
Will Hanke
B&N Nook
Sony Kobo
Digiland’s 7” Tablet
Pandigital Novel
Kindle App: Many Devices
Do You Have a Book Inside You?
StLouisPublishers.org
STLWritersGuild.org
Why Write a Business Book?
=
“The vast majority of the 200
authors we surveyed — 96% —
said they did realize a significant
positive impact on their
businesses from writing a book
and would recommend the
practice”
~ Mike Schultz, BusinessWeek
Five+1 Tips For Your EBook
1. Use Kickstarter to Fund the Book
Then: Use a Ghost Writer
WriteANonFictionBook.com
2. Judge a Book By Its…
This. Is. Bad.
Pay Someone
3. Insert Helpful/Promotional Links
4. Build a Page for Your Book
5. Pre-Sell
Be Your First Customer
1b. They Actually Read it All?
Tips on Selling More Books
Promoting Your EBook
Share Your SEO’d Link
Share Your SEO’d Link
Share Your SEO’d Link
Share Your SEO’d Link
http://www.amazon.com/Defeating-Internet-
Boogeyman-Reputation-Management-
ebook/dp/B00LAG1124/ref=sr_1_1?ie=UTF8
&qid=1421085898&sr=8-
1&keywords=seo+social+internet+hanke
Get (Legit) Reviews
http://kdp.amazon.com
Should You Enroll in KDP Select?
KDP Select Details
• 90 Day Enrollment Period
• Can’t Publish Elsewhere
(digitally)
• Increased Reach on Amazon
• $hare of monthly ‘KDP Select
Global Fund’
• Promotion Tools
Borrowing/Prime Members
KDP Select Promotions
KDP Select Promotions
Build Your Author Page
amazon.com/author/willhanke
Author Central
authorcentral.amazon.com
Watch Your Rankings!
Questions
Just $1
RedCanoeMedia.com/secret/
5 Step SEO Audit
Wednesday May 20
7:00 PM
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Just $20 ($10 tonight)
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314-514-5SEO

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