Expert showcase 5 dm things for 2018

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Will Hanke

Presented at cityofexperts.com on 8-2-18

Business

SEO in 2018
1. Link Building
2. Voice Search
3. Visual Search
4. Mobile First Index

• Don’t incentivize clients
• Don’t ask your Mom, cousins, spouse,
or friends to leave a review
• Send out review requests, linking to
several options
• Check your NAP across platforms
reviews.RedCanoeMedia.com

Let’s Review
• SEO in 2018
• Link Building
• Rich Snippets
• Visual Search
• Voice Search
• Mobile Indexing

Let’s Review
• SEO in 2018
• Link Building
• Rich Snippets
• Visual Search
• Voice Search
• Mobile Indexing
• Paid Ads (FB, G Ads)
• Chatbots (manychat)
• Get Reviews (NAP)
• HTTPS (security)

Free Stuff
Give me your business
card with email
address and I’ll send
you my 2018 Digital
Marketing Success
Checklist

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Expert showcase 5 dm things for 2018

1. WILL HANKE

2. What’s Working Now? • Search Engine Optimization • Paid Advertising • Emergence of Chatbots • “Natural” Business Reviews • HTTPS & Web Friendliness

3. Search Engine Optimization (SEO)

4. SEO in 2018 1. Link Building 2. Voice Search 3. Visual Search 4. Mobile First Index

5. 1a. Link Building

6. Link Building – Guest Blogging

9. 1b. Voice Search & Digital Assistants

10.

11.

12.

13. 1c. Visual Search

14.

15.

16.

17. 1d. Mobile First Index

18.

19.

20.

21.

22.

23. 2. Paid Advertising

24.

25. T R A F F I C

26.

27.

28.

29.

30.

31.

32.

33. 3. Chatbots

34.

35.

36.

37.

38.

39. manychat.com

40.

41. 4. “Natural” Business Reviews

42.

43.

44.

45. • Don’t incentivize clients • Don’t ask your Mom, cousins, spouse, or friends to leave a review • Send out review requests, linking to several options • Check your NAP across platforms reviews.RedCanoeMedia.com

46. 5. HTTPS

47.

48.

49. Let’s Review • SEO in 2018 • Link Building • Rich Snippets • Visual Search • Voice Search • Mobile Indexing

50. Let’s Review • SEO in 2018 • Link Building • Rich Snippets • Visual Search • Voice Search • Mobile Indexing • Paid Ads (FB, G Ads) • Chatbots (manychat) • Get Reviews (NAP) • HTTPS (security)

51. Free Stuff Give me your business card with email address and I’ll send you my 2018 Digital Marketing Success Checklist

52. Thank You! RedCanoeMedia.com

Expert showcase 5 dm things for 2018

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