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Learning for profit
Learning for profit ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Now
“ Are your people learning and growing fast enough to be successful in the future?”
Network evolution
Learning happens naturally
 
Learning ,[object Object]
Learning = adaptation to environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
Informal Formal Corporate Learning Roadmap =  curriculum Rider chooses path Appropriate for novices acquiring a new framework or “knowledge tapestry” Appropriate for experienced employees filling in gaps in their knowledge Push Pull
 
 
Informal Formal How People Learn to Do Their Jobs 80% 20%
Explicit Tacit Novice Informal Formal How Corporations Spend Their Money 80% 20%
Spending Mismatch
Corporate Learning Training departments great at driving busses   Training departments have  little  experience building bike paths.
1885, Über das Gedächtnis: Untersuchungen zur experimentellen Psychologie. Herrman Ebbinghaus January 24, 1850–February 26, 1909
Training as Event Retention Novice Workshop On the job Time Retention
Training as event Work Work Train
Forgetting Curve Retention Novice Workshop On the job Time Retention Training Back to work
Learning as process Beginning Middle Team meets in advance, get to know one another, and discuss their goals for the workshop Updates Alumni = support network Brief recall session End Wiki Q&A
Impact of Reinforcement Retention Novice Workshop On the job Time Retention 10 minutes 3 minutes 5 minutes Review time
Impact of Reinforcement Workshop 10 minutes 3 minutes 5 minutes Review time 49 Review notes Chat with peers Bot or email summary
Sales training: before Before Selling @  $5 million/year One-week workshop 15 months Hired Making Quota
Sales training: after  After Selling @ $5 million/year One-week case study eLearning Coaching 6 months
Achieved quota in 6 months instead of 15 Before After Time saved 15 months 6 months 9 months
Incremental revenue 1440 x ¾ x $5 million =  $3.5 billion 120 hires/month = 1440 hires/year 9 months = 3/4 year quota attained = $5 million
Facilitate Conversation
 
Get engaged
Bluma Zeigarnik  1900 – 1988 Kurt Zadek Lewin  1890 - 1947
jaycross.com
Pull  Learning Competence Independence Learn in Group Web 2.0 Push  Learning Grades Obedience Learn on your own Unchanging knowledge Active learner Learner defines content Conversation & discovery Passive student Others set curriculum Courses, workshops Grades Obedience Learn on your own Unchanging knowledge
Pull  Learning Competence Independence Learn in Group Web 2.0 Push  Learning Grades Obedience Learn on your own Unchanging knowledge Active learner Learner defines content Conversation & discovery Passive student Others set curriculum Courses, workshops

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Learning for Profit

  • 2.
  • 3. Now
  • 4. “ Are your people learning and growing fast enough to be successful in the future?”
  • 7.  
  • 8.
  • 9.
  • 10. Informal Formal Corporate Learning Roadmap = curriculum Rider chooses path Appropriate for novices acquiring a new framework or “knowledge tapestry” Appropriate for experienced employees filling in gaps in their knowledge Push Pull
  • 11.  
  • 12.  
  • 13. Informal Formal How People Learn to Do Their Jobs 80% 20%
  • 14. Explicit Tacit Novice Informal Formal How Corporations Spend Their Money 80% 20%
  • 16. Corporate Learning Training departments great at driving busses Training departments have little experience building bike paths.
  • 17. 1885, Über das Gedächtnis: Untersuchungen zur experimentellen Psychologie. Herrman Ebbinghaus January 24, 1850–February 26, 1909
  • 18. Training as Event Retention Novice Workshop On the job Time Retention
  • 19. Training as event Work Work Train
  • 20. Forgetting Curve Retention Novice Workshop On the job Time Retention Training Back to work
  • 21. Learning as process Beginning Middle Team meets in advance, get to know one another, and discuss their goals for the workshop Updates Alumni = support network Brief recall session End Wiki Q&A
  • 22. Impact of Reinforcement Retention Novice Workshop On the job Time Retention 10 minutes 3 minutes 5 minutes Review time
  • 23. Impact of Reinforcement Workshop 10 minutes 3 minutes 5 minutes Review time 49 Review notes Chat with peers Bot or email summary
  • 24. Sales training: before Before Selling @ $5 million/year One-week workshop 15 months Hired Making Quota
  • 25. Sales training: after After Selling @ $5 million/year One-week case study eLearning Coaching 6 months
  • 26. Achieved quota in 6 months instead of 15 Before After Time saved 15 months 6 months 9 months
  • 27. Incremental revenue 1440 x ¾ x $5 million = $3.5 billion 120 hires/month = 1440 hires/year 9 months = 3/4 year quota attained = $5 million
  • 29.  
  • 31. Bluma Zeigarnik 1900 – 1988 Kurt Zadek Lewin 1890 - 1947
  • 33. Pull Learning Competence Independence Learn in Group Web 2.0 Push Learning Grades Obedience Learn on your own Unchanging knowledge Active learner Learner defines content Conversation & discovery Passive student Others set curriculum Courses, workshops Grades Obedience Learn on your own Unchanging knowledge
  • 34. Pull Learning Competence Independence Learn in Group Web 2.0 Push Learning Grades Obedience Learn on your own Unchanging knowledge Active learner Learner defines content Conversation & discovery Passive student Others set curriculum Courses, workshops