SlideShare a Scribd company logo
From Social Business
to Social Learning




 JAY CROSS
 jaycross.com
interview with
          Jane Hart
               May 23, 2012




See this on YouTube
http://www.youtube.com/watch?v=2zxnl8HRRD4
2012
Don’t call it learning




   eLearning   Informal   Working
               Learning   Smarter

     2002       2006        2011
Average performance
          Happy employees


Positive Intelligence           Productivity   Sales   Creativity
by Shawn Achor                     +31%        +37%     +200%
Happiest
                      Having sex
                     Conversation
                         Music
                        Walking
                         Eating
                      Meditating
                       Cooking
                       Shopping
              Taking care of the children
                        Reading
                      Commuting
                         Work
Least Happy
Happiest
                      Having sex
                  Conversation/Work
                         Music
                        Walking
                         Eating
                      Meditating
                       Cooking
                       Shopping
              Taking care of the children
                        Reading
                      Commuting
Least Happy
Positive Emotion
Engagement/Flow
Positive Relationships
Meaning
Accomplishments
jaycross.com
Unmanagement




           Stoos, Switzerland
             January 2012
Take stock, take charge
               Delight customers
               Collaborate, team-work
               De-stress, smile
               Inspire performance
Unmanagement   Take the pulse
               Sprint
               Decide wisely
               Coach
               Nurture serendipity
               Net-work
               Conduct, don’t control
The Principles of Radical Management


                     Delight customers

 Communications:
  conversations
                                 Managers enable
                               self-organizing teams


     From value
      to values
                          Dynamic
                           linking
20th Century   21st Century



Corporation      Customers



                Corporation
 Customers
What else have you observed in your travels?




                                     Jay’s network
                                     on LinkedIn
Business/learning integration
Our people are growing fast enough to
keep up with the needs of the business



                Yes
                         23%




                                           No

                                     77%
Largest U.S. Employers          Manufacturing
                                   Service

                       1960                         2010
                         GM                        Walmart
                        AT&T                     Kelly Services
                         Ford                        IBM
                         GE                          UPS
                      U.S. Steel                  McDonald’s
                        Sears                        Yum!
                         A&P                        Target
                         Esso                       Kroger
                   Bethlehem Steel                    HP
                        IT&T                     Home Depot
                    Westinghouse                     Sears
                  General Dynamics                 PepsiCo
                       Chrysler                 Bank of America
                     Sperry Rand                      GE
                International Harvester              CVS
Why do you say traditional corporate learning is
broken?
Most work will not be performed by employees


                                                 Alumni
                                   Contractor
                  Outsource

                                                    Consultant



                                      Core
                   Temps
                                   (employees)
                                                  Contingent
                                                    Team


                       Freelance
                         Team


      Customers



                                                  Partner
Future Business Structure


                                                   Alumni

                                  Contractor
                 Outsource
                                                    Consultant



                                      Core
                  Temps            (employees)
                                                 Contingent
                                                   Team


                      Freelance
                        Team




                “Jobs” only
                 exist here                      Partner
How can we fix corporate learning?
Traditional    L&D in Social Business
   L&D

                     Workscape



 Workshops
 & eLearning




                Workshops
                & eLearning
Courses are dead.
Learning ecosystems are the future.
What push learners need to do and believe



   Skills                                   Beliefs

  ■ learning how to learn                   ■ optimism
  ■ critical thinking & conceptualization   ■ confidence
  ■ pattern recognition                     ■ curiosity
  ■ design thinking                         ■ resilience
  ■ working with one another, co-creation   ■ purpose
  ■ navigating complex environments         ■ autonomy
  ■ software literacy
Working Smarter: Individual & Behavior Change




                    Culture



   Motivation                       Performance
                                      Support



                    Learning
Global health services company
  30,000 employees
  66,000,000 customers
  objective: culture of collaboration & participation
  replace formal learning with informal & social
CREDO
• We are open and transparent.
• We narrate our work. Need to share.
• Continuous learning, not events.
• We value conversation as a learning vehicle.
• We are a vanguard of change within the Company.
• We drink our own champagne (or mimosas).
• Business success is our bottom line.
• Learning is work; work is learning.
• We are not a training organization.
• We value time for self-development and reflection.
• We recognize that reflection is a key to learning.
• We establish business metrics for every engagement
  and report back publicly on outcomes.
Workscape Functions
Know-who (profiles)
Know-how (knowledge store)
Know-now (feeds & streams)
Know-not (unlearning)
Know when (project management)
Know-why (aspirations, motivation)
Know what-if? (sims, probes)
Know where (indexes, rankings)
Collaborative Workscape




                  !
Social Infrastructure
jaycross.com

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Jay Cross interview with Jane Hart

  • 1. From Social Business to Social Learning JAY CROSS jaycross.com
  • 2. interview with Jane Hart May 23, 2012 See this on YouTube http://www.youtube.com/watch?v=2zxnl8HRRD4
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  • 23. Don’t call it learning eLearning Informal Working Learning Smarter 2002 2006 2011
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  • 26. Average performance Happy employees Positive Intelligence Productivity Sales Creativity by Shawn Achor +31% +37% +200%
  • 27. Happiest Having sex Conversation Music Walking Eating Meditating Cooking Shopping Taking care of the children Reading Commuting Work Least Happy
  • 28. Happiest Having sex Conversation/Work Music Walking Eating Meditating Cooking Shopping Taking care of the children Reading Commuting Least Happy
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  • 33. Unmanagement Stoos, Switzerland January 2012
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  • 36. Take stock, take charge Delight customers Collaborate, team-work De-stress, smile Inspire performance Unmanagement Take the pulse Sprint Decide wisely Coach Nurture serendipity Net-work Conduct, don’t control
  • 37. The Principles of Radical Management Delight customers Communications: conversations Managers enable self-organizing teams From value to values Dynamic linking
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  • 39. 20th Century 21st Century Corporation Customers Corporation Customers
  • 40. What else have you observed in your travels? Jay’s network on LinkedIn
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  • 42. Business/learning integration Our people are growing fast enough to keep up with the needs of the business Yes 23% No 77%
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  • 44. Largest U.S. Employers Manufacturing Service 1960 2010 GM Walmart AT&T Kelly Services Ford IBM GE UPS U.S. Steel McDonald’s Sears Yum! A&P Target Esso Kroger Bethlehem Steel HP IT&T Home Depot Westinghouse Sears General Dynamics PepsiCo Chrysler Bank of America Sperry Rand GE International Harvester CVS
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  • 48. Why do you say traditional corporate learning is broken?
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  • 55. Most work will not be performed by employees Alumni Contractor Outsource Consultant Core Temps (employees) Contingent Team Freelance Team Customers Partner
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  • 57. Future Business Structure Alumni Contractor Outsource Consultant Core Temps (employees) Contingent Team Freelance Team “Jobs” only exist here Partner
  • 58. How can we fix corporate learning?
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  • 63. Traditional L&D in Social Business L&D Workscape Workshops & eLearning Workshops & eLearning
  • 64. Courses are dead. Learning ecosystems are the future.
  • 65. What push learners need to do and believe Skills Beliefs ■ learning how to learn ■ optimism ■ critical thinking & conceptualization ■ confidence ■ pattern recognition ■ curiosity ■ design thinking ■ resilience ■ working with one another, co-creation ■ purpose ■ navigating complex environments ■ autonomy ■ software literacy
  • 66. Working Smarter: Individual & Behavior Change Culture Motivation Performance Support Learning
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  • 69. Global health services company 30,000 employees 66,000,000 customers objective: culture of collaboration & participation replace formal learning with informal & social
  • 70. CREDO • We are open and transparent. • We narrate our work. Need to share. • Continuous learning, not events. • We value conversation as a learning vehicle. • We are a vanguard of change within the Company. • We drink our own champagne (or mimosas). • Business success is our bottom line. • Learning is work; work is learning. • We are not a training organization. • We value time for self-development and reflection. • We recognize that reflection is a key to learning. • We establish business metrics for every engagement and report back publicly on outcomes.
  • 71. Workscape Functions Know-who (profiles) Know-how (knowledge store) Know-now (feeds & streams) Know-not (unlearning) Know when (project management) Know-why (aspirations, motivation) Know what-if? (sims, probes) Know where (indexes, rankings)

Editor's Notes

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  29. When the mind goes wandering, NYT, November 16, 2010\nMatthew Killingsworth & Daniel Gilbert\n
  30. When the mind goes wandering, NYT, November 16, 2010\nMatthew Killingsworth & Daniel Gilbert\n
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  46. NB: *can’t* come from ‘training’. How cope? Informal! Develop their ability to learn, and learn together!\n
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  62. Redefining the concept of the employee in the era of co-creation. Open relationships and social business requires us to redefine as well the notion of employee.  The concept of employee is a social construct rising to majority status only in the last century. Prior to that, most people were independent worker, owners of their own farms or small businesses, and not dependent on a corporation. Today contingent workers are rapidly approaching the majority of all workers and most of us will be a part-time employee, consultant, contractor, or occasional employee at some stage in our life. If we maintain the notion of a regular employee, who should they be?  What would motivate them to be one?  How do we pay for co-creation or co-ideation when it is more and more unacceptable for a corporation to own our inputs. Why shouldn’t we be our own masters? (Kevin Wheeler)\n
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  64. Redefining the concept of the employee in the era of co-creation. Open relationships and social business requires us to redefine as well the notion of employee.  The concept of employee is a social construct rising to majority status only in the last century. Prior to that, most people were independent worker, owners of their own farms or small businesses, and not dependent on a corporation. Today contingent workers are rapidly approaching the majority of all workers and most of us will be a part-time employee, consultant, contractor, or occasional employee at some stage in our life. If we maintain the notion of a regular employee, who should they be?  What would motivate them to be one?  How do we pay for co-creation or co-ideation when it is more and more unacceptable for a corporation to own our inputs. Why shouldn’t we be our own masters? (Kevin Wheeler)\n
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  83. Later migrated to Jive & Sharepoint behind the firewall\n
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