This document summarizes a presentation on managing with analytics from the Montreal Lean Startup Circle in September 2018. The Montreal Lean Startup Circle has over 1,000 members and is part of a global network of over 200 circles. The circle's mission is to help Montreal entrepreneurs and intrapreneurs develop data-driven management approaches to perform well in fast-changing markets. The presentation discusses experiment management, tools to experiment faster, and underlying Lean Startup principles. It emphasizes the importance of collecting and analyzing the right data to meet objectives. Resources on Lean Startup methodology are provided.

1. Gestion par l’analytique
Managing with analytics
Sept. 2018

2.  Un de plus de 200 cercles à travers la planète.
 Plus de 1 000 membres à Montréal
 Notre mission
◦ Aidez les entrepreneurs/intrapreneurs montréalais à développer
une pratique de gestion leur permettant de bien performer dans
les marchés qui bougent rapidement.
◦ Help Montreal area entrepreneurs/intrapreneurs develop a
management approach that will allow them to perform well in
fast moving markets.

3. Rita
Jean-PhilippeGabriel
Lorentz Jo Éric

4. Rita Baker
Montreal Lean Startup Circle

5. Gestion par l’expérimentation
Experiment management
+
Outils pour expérimenter
plus rapidement
Tools to experiment faster
+
Principes Lean Startup
Underlying principles

6. Critical assumption

7.  USE TECHNOLOGY!!!
◦ Yes, there is an app for it!

8. Lean production Customer development Design Thinking
• Customer focus;
• Efficient use of
resources;
• Just in time;
• small batches
• Stop the machine when
something goes wrong
• Market before
product/service
• Continuous
feedback loop
• Iterative process
• 360 view
• Empathize before
designing
• Prototyping (iterative
process)
• Transparency
• Agile management/dev.tools • Data driven management • Innovation accounting/
investing for the long
term

9. • La donnée est le sang de la startup
/Data is the blood of startups
• Savoir collecter et analyse ne suffit
pas / Knowing how to collect and
analyse is not enough
• Quelles données? / What data?
• L’objectif poursuivi / Your objective

10.  Lean Startup book – Eric Ries
 The Startup Way – Eric Ries
 All books in the Lean series (O’Reilly editor)
 The web has everything you need
◦ Official website: http://theleanstartup.com/
◦ Official Youtube channel: Leanstartupconf
◦ Ash Maurya’s website: http://leanstack.com/
◦ Slideshare: MTLLeanStartup
◦ Montreal LS Circle Slack channel:
https://leancircle.slack.com/messages/montreal/
Demandez accès au canal Slack en écrivant à rbaker@baker-marketing.com
Ask your Slack channel access by writing to rbaker@baker-marketing.com
◦ …and thousands more references

12. Le cercle
“You can’t solve a problem with the same
mind set that created it”
(Albert Einstein)

14.  What's your name?
 Favorite ice cream?
 One minute pitch
◦ What your product/service
does
◦ Who is it for?
◦ What need is it fulfilling?
◦ What stage is it at now?
 How can we help?
 Quel est ton nom?
 Crême glacée préférée?
 Pitch en 1 minute
◦ Produit ou service que tu
développes
◦ Marché-cible?
◦ Quel besoin remplit-il?
◦ À quelle étape es-tu rendu?
 Comment peut-on t’aider?

15. ◦ Slideshare: MTLLeanStartup
◦ Slack channel: leancircle.slack.com #montreal
◦ Email: mtlleanstartup@gmail.com