Vietnam is the connected country where people spends hours for internet. We conducted survey more than 500 people in HCM and Hanoi to understand their brand federations and purchase journey.
The increase of convenience stores (CVS) has changed the eating style of Vietnamese, in a way that they start to eat at eat-in space of the shops.
This survey is conducted in order to find out the usage of eat-in space at CVS in HCM. The survey report is consist of the two methods as follows
Vietnamese are considered to be very health conscious. Their concerns currently lead to the increased demand of exercises. Let us take a look at the voice of the customers about their health consciousness and interests in work out
Vietnam is in the top of the country in the world having the fastest growing population of ultra rich individuals. This leads to a blooming consumption. The modern trade therefore thrives.
The competition among retail chains is very tough. All the retail brands take measures to engage their customers, retain and drive repeat purchases. A loyalty program is one of a most useful tool to manage the customer database and increase the engagement with the brand.
The research was conducted to have a better understand of the loyalty program usage. It surveyed 260 shoppers at modern retail chains, from 15 to 60 years old nationwide.
Vietnam is the connected country where people spends hours for internet. We conducted survey more than 500 people in HCM and Hanoi to understand their brand federations and purchase journey.
The increase of convenience stores (CVS) has changed the eating style of Vietnamese, in a way that they start to eat at eat-in space of the shops.
This survey is conducted in order to find out the usage of eat-in space at CVS in HCM. The survey report is consist of the two methods as follows
Vietnamese are considered to be very health conscious. Their concerns currently lead to the increased demand of exercises. Let us take a look at the voice of the customers about their health consciousness and interests in work out
Vietnam is in the top of the country in the world having the fastest growing population of ultra rich individuals. This leads to a blooming consumption. The modern trade therefore thrives.
The competition among retail chains is very tough. All the retail brands take measures to engage their customers, retain and drive repeat purchases. A loyalty program is one of a most useful tool to manage the customer database and increase the engagement with the brand.
The research was conducted to have a better understand of the loyalty program usage. It surveyed 260 shoppers at modern retail chains, from 15 to 60 years old nationwide.
The number of convenience store in Vietnam in on the rapid increase, especially the urban area like Ho Chi Minh. Let us see the brand perception and how the channels are used in Vietnam, through our quantitative survey.
Laptop Buyer Survey Insights Survey 2022 by 91mobiles91mobiles
We surveyed over 8,000 people to understand what laptops people are buying today, the aspects they consider important while choosing a new laptop, how they prefer buying, etc.
-2/3 of smartphone users have feature phone as well
-46% use internet more than 3 hours / day, while no more than 28% access same hours from smart phone
-For brands, Samsung tops with 33% share followed by Nokia and apple
-Brand (53%), Pricing (52%) and Design (51%) are the main consideration factors
50-100K are the most common spending for the monthly phone usage
Less than 18% of smart phone users have paid for app
Vietnam is one of the country with the highest attention from beer brands. The market is on the grow, while the developed countries show the sign of the market shrinking. The survey shows the brand images of the respective beer companies in Vietnam, analyzed from our quantitative survey conducted in HCM and Hanoi
”Stay Home” due to Covid-19 has changed the behaviors of Vietnamese in a various manner, and personal care / beauty care is one of the major ones.
Now that people go out less, and meet less people, their behaviors and attention in these segment must have changed.
This survey was conducted in order to size what changes has occurred to the category of take bath, hair wash, and beauty care, including the reasons of the changes
This survey was conducted among male and female of 863 samples in September, 2021.
Statistic data as to the number of retail shops in Vietnam. The document covers the number of retails in the respective segment among HCM, Hanoi and others
Vietnam's consumer market is on the rapid increase. This time, we focus on youth in HCM and Hanoi as they are the center of consumer market. How does Vietnamese youth in urban area live, spend and value their lives?
Vietnam overcame the severe lockdown and social distance policy to go into the living of “with corona”. The restrictions in terms of transportation or business operation gradually came back to normal.
This survey was made with an intention to understand Vietnamese behaviors and opinions toward Tet, the first annual ceremony after the severe social distancing.
This survey was conducted among male and female of 18 - 49 years old of 650 respondents in November 2021.
Although Vietnam is famous for the dominant traditional channels, it recently has an increasing number of modern trade channels (supermarket, convenience stores etc). We have investigated how this change has affected the shopping behaviors among Moms in Vietnam
Survey about Vietnamese's bathroom environment and their taking bath (shower) customs. How do they maintain their body clean while their water supply is not that stable.
Korean and Japanese entertainment contents are both enjoyed by many people around the world and by Asian people in particular. This survey was conducted to find out how popular Korean and Japanese entertainment contents among the Vietnamese.
The survey results was collected nation-wide among over 600 males and females of the age 18-39 in July 2020.
Online shopping is getting popular in Vietnam. The most popular segment is fashion area. Q&Me Vietnam market research has conducted the survey among Vietnam online shoppers.
TV are purchased mostly at traditional channels (86%), while ecommerce accounts for 9%, second hand store 5%
Find more at:
http://www.di-onlinesurvey.com/
The number of convenience store in Vietnam in on the rapid increase, especially the urban area like Ho Chi Minh. Let us see the brand perception and how the channels are used in Vietnam, through our quantitative survey.
Laptop Buyer Survey Insights Survey 2022 by 91mobiles91mobiles
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-2/3 of smartphone users have feature phone as well
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-For brands, Samsung tops with 33% share followed by Nokia and apple
-Brand (53%), Pricing (52%) and Design (51%) are the main consideration factors
50-100K are the most common spending for the monthly phone usage
Less than 18% of smart phone users have paid for app
Vietnam is one of the country with the highest attention from beer brands. The market is on the grow, while the developed countries show the sign of the market shrinking. The survey shows the brand images of the respective beer companies in Vietnam, analyzed from our quantitative survey conducted in HCM and Hanoi
”Stay Home” due to Covid-19 has changed the behaviors of Vietnamese in a various manner, and personal care / beauty care is one of the major ones.
Now that people go out less, and meet less people, their behaviors and attention in these segment must have changed.
This survey was conducted in order to size what changes has occurred to the category of take bath, hair wash, and beauty care, including the reasons of the changes
This survey was conducted among male and female of 863 samples in September, 2021.
Statistic data as to the number of retail shops in Vietnam. The document covers the number of retails in the respective segment among HCM, Hanoi and others
Vietnam's consumer market is on the rapid increase. This time, we focus on youth in HCM and Hanoi as they are the center of consumer market. How does Vietnamese youth in urban area live, spend and value their lives?
Vietnam overcame the severe lockdown and social distance policy to go into the living of “with corona”. The restrictions in terms of transportation or business operation gradually came back to normal.
This survey was made with an intention to understand Vietnamese behaviors and opinions toward Tet, the first annual ceremony after the severe social distancing.
This survey was conducted among male and female of 18 - 49 years old of 650 respondents in November 2021.
Although Vietnam is famous for the dominant traditional channels, it recently has an increasing number of modern trade channels (supermarket, convenience stores etc). We have investigated how this change has affected the shopping behaviors among Moms in Vietnam
Survey about Vietnamese's bathroom environment and their taking bath (shower) customs. How do they maintain their body clean while their water supply is not that stable.
Korean and Japanese entertainment contents are both enjoyed by many people around the world and by Asian people in particular. This survey was conducted to find out how popular Korean and Japanese entertainment contents among the Vietnamese.
The survey results was collected nation-wide among over 600 males and females of the age 18-39 in July 2020.
Online shopping is getting popular in Vietnam. The most popular segment is fashion area. Q&Me Vietnam market research has conducted the survey among Vietnam online shoppers.
TV are purchased mostly at traditional channels (86%), while ecommerce accounts for 9%, second hand store 5%
Find more at:
http://www.di-onlinesurvey.com/
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People choose to visit spa because it is more effective than home treatment and 60% go to spa at weekends, 40% at week days
Find more at: http://www.di-onlinesurvey.com/en/home-page/
Easy-to-use operation system, beautiful design, strong hardware configuration are top 3 reasons for buying the smartphone
Find more at : www.di-onlinesurvey.com
Laptop have come must-have devices these days, thanks to use cases like "work from home" and "learn from home". This survey is based on 8,000 user responses and reveals insights on current and future ownership, how people choose new laptops, the aspects that matter to them while purchasing, and how they prefer buying.
LG, Panasonic and Samsung are top 3 well-known Air-conditioner brands in Indonesia
LG is the leader of Air-Conditioner market in Indonesia (39% market share)
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iPhone 6 and what's behind the larger screensJoe Morris
Highlights of the new smartphones, their capabilities and the features and functions these devices offer. Ancillary discussions of security and mobile commercialization (mobile payments, ecommerce, marketing and app discovery) / particular focus on solving the problems of mobile payments, app store discovery, security in general, and mobile marketing.
Study About Recent Uber-Grab Move in Southeast AsiaDI Marketing
Most of the people aware that Uber in Southeast Asia has been bought by Grab, the highest awareness come from Vietnam (86%), followed by Indonesia (77%) and Thailand (62%)
Find more at: https://dreamincubator.asia/en/insights/
Avoiding alcoholic drinks is perceived as the better way to be healthy rather than having food supplement
Find more at: http://dreamincubator.asia/en/insights/
Frequent promotion, Convenient/ save time and Convenient payment method are top 3 reasons for buying on e-commerce site
Find more at: http://di-onlinesurvey.com/
Online payment (79%), Shopping abroad (65%), Pay for utility (63%) are top 3 things appropriate for using credit card
Find more at: http://di-onlinesurvey.com/
Play with children (47%) and Let children play alone but watching them (41%) are top 2 ways to look after their children
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Natural ingredients, No skin irritation, and Absorbance are top 3 concerns when choosing a facial moisturizer brand
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Bimoli is dominating cooking oil market in Indonesia with 37% share, following by Tropical with 18% share
Find more at: https://www.di-onlinesurvey.com
Stressed control of mothers in Vietnam DI Marketing
Although 41% consider themselves becoming more positive after having kids, still 46% sometimes feel more stressed
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MATHEMATICS BRIDGE COURSE (TEN DAYS PLANNER) (FOR CLASS XI STUDENTS GOING TO ...PinkySharma900491
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Building a Raspberry Pi Robot with Dot NET 8, Blazor and SignalR - Slides Onl...Peter Gallagher
In this session delivered at Leeds IoT, I talk about how you can control a 3D printed Robot Arm with a Raspberry Pi, .NET 8, Blazor and SignalR.
I also show how you can use a Unity app on an Meta Quest 3 to control the arm VR too.
You can find the GitHub repo and workshop instructions here;
https://bit.ly/dotnetrobotgithub
2. 1
SCOPE OF WORK
This survey was conducted to study about laptop market in Indonesia
Methodology: Online survey
Fieldwork time: 5 days (05/12/2016 to 09/12/2016)
Sample size: N = 500
Geography: Nationwide
3. 2
KEY FINDINGS
• Samsung, Acer and Asus take lead in laptop brand awareness
• Besides traditional electronic stores, Facebook and online ads are the 2 most effective channels to
build brand awareness
• Top 3 brand shares: Acer, Asus and Dell. Samsung, despite of top awareness, is out of top 5 brands
• Traditional sale channels prevails with 90% market shares while Ecommerce accounts for 7%
• 13-14inch are the most popular size, followed by 15-16 and Under 13inch
• Usage purpose: the young prioritizes entertainment and study, while the old mainly for work
• Quality, pricing and trusted brands are the top brand choice rationales
• Top 3 brands: Acer and Asus are strong in quality and pricing, while Dell is well known for it’s
trusted brand
• Top 4-6 brands: Toshiba is very strong for its branding and quality, Lenovo for its affordable price,
while HP is balanced among 3 criteria.
• Customer satisfaction: Dell top-ranks the customer satisfaction assessment
• Top 3 dissatisfaction causes: Battery life, Device heat and RAM capacity
4. 3
KEY FINDINGS VIETNAM INDONESIA
Most well-known brands Dell, Asus, Acer Samsung, Acer and Asus
Market leaders Dell (23%), Asus (17%), Acer
(12%)
Acer (27%), Asus (25%) and Dell
(11%)
Key sources of brand
awareness
Traditional electronic stores (78%)
and TV ads (63%)
Traditional electronic stores
(65%), Facebook (63%) and
Online ads (59%)
Key purchase channel Traditional channel (93%),
Ecommerce and Others (7%)
Traditional channels (90%),
Ecommerce (7%), Others 3%
Top brand choice
criteria
Quality, trusted brands and pricing Quality, pricing and trusted
brands
Top dissatisfaction
point
Device heat, Battery life and Low
speed
Battery life, Device heat and
RAM capacity
Largest expenditure
group
59% spend $400-Under $700 35% spend $300 ~ $400
VIETNAM VS. INDONESIA
5. 4
N = 500
DEMOGRAPHIC INFORMATION
GenderAge
OccupationLiving Place
9%
11%
26%
41%
13%
Over 35
31-35
26-30
18-25
Under 18
42%
58%
Male
Female
31%
5%
12%
12%
18%
21%
Others
Medan
Surabaya
Bandung
Bodetabek
Jakarta
1%
4%
6%
7%
17%
17%
22%
25%
Others
Job seeker/Retired
Factory Worker
Engineer/Doctor/Teacher
Self-employed
Housewife
Officer
Student
6. 5
SAMSUNG, ACER AND ASUS TAKE LEAD IN LAPTOP BRAND AWARENESS
Which brands below are you aware of? (By age)
N = 500
2%
44%
48%
57%
63%
71%
74%
76%
76%
78%
Others
Macbook
Sony VAIO
Dell
HP
Toshiba
Lenovo
Asus
Acer
Samsung
Total
0%
28%
17%
16%
22%
28%
34%
30%
33%
36%
Under 18
3%
51%
52%
60%
70%
79%
79%
85%
83%
84%
18-25
2%
42%
53%
68%
71%
81%
80%
85%
85%
86%
26-30
2%
41%
57%
66%
68%
71%
80%
75%
82%
79%
31-35
2%
43%
43%
55%
61%
64%
77%
77%
70%
84%
Over 35
N = 64 N = 204 N = 132 N = 56 N = 44
7. 6
BESIDES TRADITIONAL ELECTRONIC STORES, FACEBOOK AND ONLINE ADS
ARE THE 2 MOST EFFECTIVE CHANNELS TO BUILD BRAND AWARENESS
How do you know these brands? (By age)
1%
21%
33%
42%
53%
57%
59%
63%
65%
Other
Sales person introduce
the brand to me
Newspaper/Magazine ad
Friends/relatives
recommend the brand
See others use that
brand
TV ads
Online ads (web, forums,
excluduing Facebook ad)
Facebook ad
See the brand at
electronics store
Total
0%
13%
17%
31%
28%
20%
28%
36%
38%
Under 18
1%
23%
36%
46%
63%
59%
62%
67%
69%
18-25
1%
24%
33%
43%
55%
67%
69%
72%
62%
26-30
2%
20%
39%
41%
46%
66%
66%
68%
79%
31-35
0%
14%
34%
41%
48%
64%
48%
55%
80%
Over 35
N = 500 N = 64 N = 204 N = 132 N = 56 N = 44
8. 7
TOP 3 BRAND SHARES: ACER, ASUS AND DELL.
SAMSUNG, DESPITE OF TOP AWARENESS, IS OUT OF TOP 5 BRANDS
What is your laptop brand? (By age)
3%
2%
3%
3%
9%
9%
9%
11%
25%
27%
Others
Sony VAIO
Macbook
Samsung
HP
Lenovo
Toshiba
Dell
Asus
Acer
Total
2%
0%
3%
3%
8%
8%
3%
38%
16%
20%
Under 18
2%
1%
3%
4%
6%
8%
9%
9%
27%
29%
18-25
1%
3%
3%
2%
9%
8%
13%
5%
28%
27%
26-30
0%
4%
2%
4%
14%
7%
13%
4%
29%
25%
31-35
16%
0%
0%
2%
11%
14%
5%
5%
20%
27%
Over 35
N = 500 N = 64 N = 204 N = 132 N = 56 N = 44
9. 8
TRADITIONAL CHANNELS STILL PREVAILS WITH 90% SHARES, ECOMMERCE
ACCOUNTS FOR 7%
Where did you buy your laptop? (By age)
Ecommerce tends to appeal to the younger groups more than the older
3% 3% 2% 2%
7% 7%
7%
19%
6%
5%
4% 5%
19%
23%
17% 22%
21%
7%
35%
28%
36% 31%
38%
50%
36%
27%
38% 41%
30% 32%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Under 18 18-25 26-30 31-35 Over 35
Laptop Store in the
shop center (ITC,..)
Electronics Center
(Electronic Solution,
Electronic City,..)
Official Laptop Store
E-commerce
(Lazada, Bhineka,..)
Others
N = 500 N = 64 N = 204 N = 132 N = 56 N = 44
90%
10. 9
MATRIX CHART OF BRAND USAGE AND BRAND AWARENESS
Which brands below are you aware of?
What is your laptop brand?
Samsung
Asus
Acer
Lenovo
Toshiba
HP
Dell
AwarenessHighLow
N = 500
Usage
High
Low
11. 10
QUALITY, PRICING AND TRUSTED BRANDS ARE TOP BRAND CHOICE
RATIONALES
Why did you choose that brand? (By brand)
1%
14%
15%
16%
18%
22%
23%
24%
25%
27%
28%
33%
38%
43%
48%
53%
Other
Have functions that other brands don't have
Good after sell service
Good customer service
Fashionable
Laptop is not hot after long time used
High value brand
Variety of model for choosing
Long life battery
Small & lightweight suit for job
Many people use that brand
Popular brand
Strong technical inside (RAM, Processor)
Trusted brand
Affordable price
Good quality
Total
N = 500
12. 11
ACER AND ASUS ARE STRONG IN QUALITY AND PRICING, WHILE DELL IS
WELL KNOWN FOR IT’S TRUSTED BRAND
Why did you choose that brand? (By brand)
1%
14%
15%
16%
18%
22%
23%
24%
25%
27%
28%
33%
38%
43%
48%
53%
Other
Have functions that other brands don't have
Good after sell service
Good customer service
Fashionable
Laptop is not hot after long time used
High value brand
Variety of model for choosing
Long life battery
Small & lightweight suit for job
Many people use that brand
Popular brand
Strong technical inside (RAM, Processor)
Trusted brand
Affordable price
Good quality
Total
1%
9%
11%
13%
19%
16%
16%
21%
21%
29%
28%
37%
35%
41%
50%
50%
Acer
2%
14%
22%
17%
20%
18%
27%
26%
27%
28%
33%
31%
46%
43%
47%
59%
Asus
0%
15%
11%
9%
9%
13%
13%
17%
19%
13%
9%
19%
24%
33%
24%
33%
Dell
N = 500 N = 135 N = 127 N = 54
13. 12
TOSHIBA IS VERY STRONG FOR ITS BRANDING AND QUALITY, LENOVO FOR
ITS AFFORDABLE PRICE, WHILE HP IS BALANCED AMONG 3 CRITERIA.
Why did you choose that brand? (By brand)
2%
17%
9%
15%
11%
23%
40%
28%
28%
21%
36%
55%
36%
70%
40%
62%
Toshiba
0%
9%
14%
19%
12%
33%
16%
28%
21%
26%
21%
21%
30%
47%
63%
60%
HP
0%
19%
16%
23%
23%
28%
16%
23%
30%
35%
42%
21%
40%
30%
77%
58%
Lenovo
1%
14%
15%
16%
18%
22%
23%
24%
25%
27%
28%
33%
38%
43%
48%
53%
Other
Have functions that other brands don't have
Good after sell service
Good customer service
Fashionable
Laptop is not hot after long time used
High value brand
Variety of model for choosing
Long life battery
Small & lightweight suit for job
Many people use that brand
Popular brand
Strong technical inside (RAM, Processor)
Trusted brand
Affordable price
Good quality
Total
N = 500 N = 47 N = 43 N = 43
14. 13
1%2% 4% 2% 2%
5%
19%
13%
33%
19% 18%
19%
23%
54%
19%
30% 53%
60%
61%
72%
24%
65%
37%
26%
20%
15%
4%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Dell HP Lenovo Asus Acer Toshiba
Totally satisfied
Satisfied
Neutral
Unsatisfied
Totally
unsatisfied
DELL TOP-RANKS THE CUSTOMER SATISFACTION ASSESSMENT
Overall, how do you feel about your laptop? (By brand)
N = 500 N = 54 N = 43 N = 43 N = 127 N = 135 N = 47
Weighted
Average
Score
4.44 4.05 4.02 3.99 3.84 3.81
15. 14
BATTERY LIFE, DEVICE HEAT AND RAM CAPACITY CAUSE THE MOST
DISSATISFACTIONS FOR LAPTOP OWNERS
Is there anything make you feel unhappy about this brand? (By brand)
N = 500
13%
1%
2%
4%
7%
10%
11%
16%
19%
19%
32%
46%
Nothing make me dissatisfied
Other
Blurrry screen
Cannot recharge the battery
Wifi error
After working a long time, it has noise
Inefficient keyboard
Low speed
Computer often freezes
Low RAM capacity
Often turn hot
Quickly run out of battery
Total
16. 15
TOP 3 LAPTOP BRANDS ARE RELATIVELY SIMILAR IN TERM OF
DISSATISFACTION POINTS
Most of complaints fall into Battery life, Heat and RAM capacity
Is there anything make you feel unhappy about this brand? (By brand)
13%
1%
2%
4%
7%
10%
11%
16%
19%
19%
32%
46%
Nothing make me dissatisfied
Other
Blurrry screen
Cannot recharge the battery
Wifi error
After working a long time, it has
noise
Inefficient keyboard
Low speed
Computer often freezes
Low RAM capacity
Often turn hot
Quickly run out of battery
Total
13%
2%
4%
4%
7%
11%
16%
16%
24%
24%
34%
47%
Acer
13%
2%
2%
5%
6%
12%
9%
15%
17%
17%
37%
40%
Asus
7%
2%
0%
0%
7%
4%
11%
9%
9%
9%
22%
63%
Dell
N = 500 N = 135 N = 127 N = 54
17. 16
TOP 4-6 BRANDS SOMETIMES FACE OTHER TECHNICAL ISSUES: SYSTEM
FREEZE OR LOW SPEED
HP is complained by its device heating, while Lenovo for Low speed
Is there anything make you feel unhappy about this brand? (By brand)
13%
1%
2%
4%
7%
10%
11%
16%
19%
19%
32%
46%
Nothing make me dissatisfied
Other
Blurrry screen
Cannot recharge the battery
Wifi error
After working a long time, it has
noise
Inefficient keyboard
Low speed
Computer often freezes
Low RAM capacity
Often turn hot
Quickly run out of battery
Total
11%
0%
2%
6%
9%
13%
4%
11%
17%
23%
23%
57%
Toshiba
9%
0%
0%
2%
7%
9%
16%
19%
26%
21%
42%
53%
HP
16%
0%
2%
5%
12%
5%
7%
30%
26%
19%
28%
35%
Lenovo
N = 500 N = 47 N = 43 N = 43
18. 17
13-14INCH ARE THE MOST POPULAR SIZE, FOLLOWED BY 15-16 AND
UNDER 13INCH
What is your laptop's size? (By brand)
4% 5% 2% 4% 2% 5%
19% 17% 25%
11%
21%
14%
16%
57% 59%
58%
37%
64%
63%
63%
20% 19%
14%
48%
13%
23%
16%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Acer Asus Dell Toshiba HP Lenovo
Under 13 inch
13 - 14 inch
15 - 16 inch
Over 16 inch
N = 500 N = 135 N = 127 N = 54 N = 47 N = 43 N = 43
19. 18
THE PURPOSE OF USAGE SEEMS NATURAL: THE YOUNG PRIORITIZES
ENTERTAINMENT AND STUDY, WHILE THE OLD MAINLY FOR WORK
What are your main purposes for using laptop? (By age)
1% 1% 4%5%
14%
5% 3%
10%
16%
9% 12%
5%
7%
22%
33%
34%
8%
7%
7%
22%
20%
19%
25%
23% 30%
41%
17%
33%
52%
61%
57%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Under 18 18-25 26-30 31-35 Over 35
To work
Web suffing,
facebook
To study
To entertain
(listening music,
watching movies)
To play game
Others
N = 500 N = 64 N = 204 N = 132 N = 56 N = 44
20. 19
LAPTOP EXPENDITURE BY BRAND AND AGE GROUPS
How much did you spend for buying your laptop? (By brand and by age)
1% 2%2% 1% 1% 2% 2%
2%
1% 2%
11%4%
5% 7%
2%
2%
2%
13%
7%
21%
9%
11%
12%
21%
20%
20%
22%
9%
30%
23%
23%
35%
41%
35%
31%
30%
33%
37%
22% 24%
13%
46%
17%
30%
14%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Acer Asus Dell Toshiba HP Lenovo
Under $300
$300 - $400
$401 - $550
$551 - $700
$701 - $850
$851 - $1.000
$1.001 - $1.200
Over $1.200
1% 2% 2% 1%
2% 2% 3% 2%
2% 1%
6%
2%
4% 5%
5%
9%
2%
13%
6%
16% 11% 13%
18%
20%
5%
21% 26%
13%
30%
35%
14%
35%
38%
50%
39%
22%
73%
18%
11% 13% 11%
Total Under 18 18-25 26-30 31-35 Over 35
Weighted
Average
Expenditure
$456 $316 $460 $361 $439
N = 500 N = 64 N = 204 N = 132 N = 56 N = 44N = 500 N = 135 N = 127 N = 54 N = 47 N = 43 N = 43
$384 $447 $472 $437 $424$240
21. 20
CONTACT US
• Japan & Taiwan:
o Address: 3 Chome-2-6 Kasumigaseki, Chiyoda, Tokyo 100-0013, Japan
o Contact person: Mr. Hideyuki Kato (CEO)
o Email: hideyuki.kato@di-mktg.com
o Contact number: +81 3-5532-3200
• Vietnam:
o Address: 9-15, Vincom center, 45A Ly Tu Trong, Ben Nghe ward, District 1,
Ho Chi Minh City, Vietnam
o Contact person: Mr. Ho Hai Dang (Manager - DI Marketing)
o Email: dang.h@di-mktg.com
o Contact number: +84 902-73-9944
• Thailand
o Address: 246 Time Square Bld., 10th Fl., Room 10/04, Sukhumvit 12-14 Rd. Klongtoey,
Bangkok 10110, Thailand
o Contact person: Ms. Pimparima Piriyametha (Business Analyst - DI Marketing)
o Email: pimparima.p@di-mktg.com
o Contact number: +66 96 245 3656
22. 21
CONTACT US
• Indonesia:
o Address: Jalan Prof Dr Satrio Kav 18, 45th floor AXA Tower, Jakarta 12940, Indonesia
o Contact person: Mr. Hendry Pratama (Manager - DI Marketing)
o Email: hendry.p@di-mktg.com
o Contact number: +65 822 1345 2555 | +62 21 3005 3541
• India:
o Address: 10 Anson Road, #14-06, International Plaza, Singapore 079903
o Contact person: Mr. Sujit Kunte (Regional representative)
o Email: kunte.sujit@dreamincubator.com.sg
o Contact number: +65 9127 7654