This document discusses the importance of knowing your audience and managing logistics for a successful public speaking event. It emphasizes evaluating the audience's demographics, beliefs, knowledge level and terminology to tailor the speech appropriately. Regarding logistics, the document outlines key questions to address like room setup, audio/visual needs, timing and contact information. Managing these audience and logistical factors can help avoid common mistakes and ensure the speech is effective.

1. Knowing Your Audience
&
Dealing With Logistics
1By: Bishara Adam

2. Audience
Who are they?
Why are they attending?
What ideas might be of interest for him?
What knowledge do they have?
What terminology is appropriate?
What attitudes will they have to the topic?

3. Evaluating An Audience
Size
Demographics
Beliefs and values

4. Knowing Your Audience
Have Short Attention Span
Easily Distracted

5. Understand Audience Memory
Time
Amount of Speech
Remembered
+
+
-

6. Memory Game
Ben
Charlie
Aisha
Katheryn
John
Yala
Ahmed
HAWWA
MADONA
PRIYANKA
DHEEPAK
KUMAR
YOOLY
ANJELINA

7. Being Adaptable
Keep speech focused
Divide speech into compact segments
Analyze audience carefully
Adapt to situation

8. Dealing with Logistics
Success in public speaking requires attention to logistical details:
Room set up
Type of microphone
Type of stand
Who will do the introduction
What else is scheduled for the program
What time are you scheduled to speak
Name and cell phone number or pager of on-site contact

9. Dealing with Logistics
Several questions that will help you in planning for the logistics:
How many people will be in attendance?
How will the audience members be dressed?
What type of people will be there (industry, job title, gender,
age, etc...)?
What is the topic you want covered in the presentation?
Can I (Should I?) use PowerPoint? If yes, who will provide
the laptop, projector and screen?
Will there be a remote control for advancing slides? (all
speakers should own there own "clicker"!)

10. Dealing with Logistics
Several questions that will help you in planning for the logistics:
How long will I have to speak?
Will there be a microphone? Will it be stationary or will it be
a lavaliere microphone?
Can I place handouts at each seat?
Will there be other speakers at this event? If yes, whom and
what are their topics?
Are there any other details that I need to know about this
event in advance?

11. Managing the logistics can make the
difference between a successful speech
and one that leaves you and the audience
frustrated.
While there will always be last minute
surprises to which you will need to
adapt, being prepared will help you
avoid the common mistakes.
Managing Logistics