The document is a 15-minute crash course on innovation by Idris Mootee, CEO of Idea Couture Inc. It discusses how thinking is limited by theories, biases, and bounded awareness. It provides tips on avoiding hindsight bias and being foresight-deficient. Key quotes emphasize breaking patterns to see things differently, doing new things rather than just dreaming them up, failing innovatively, and solving impossible problems with one idea. The document encourages exploring the intersection of ideas and putting big ideas into action.

1. 15-min Crash course in innovation Idris Mootee CEO Idea Couture Inc.

2. So you’re stuck? Copyright 2008 by Idris Mootee All rights reserved.

3. You’re running out of ideas from your menu? Copyright 2008 by Idris Mootee All rights reserved.

4. The quality of our thinking suffers because of your ethnocentrism Copyright 2008 by Idris Mootee All rights reserved.

5. Ideas happen at the intersection of different things Copyright 2008 by Idris Mootee All rights reserved.

6. Your thinking is limited by your theories about gender differences Copyright 2008 by Idris Mootee All rights reserved.

7. Your thinking is limited by your theories about the world Copyright 2008 by Idris Mootee All rights reserved.

8. Your thinking is limited by bounded awareness Copyright 2008 by Idris Mootee All rights reserved.

9. Your thinking is limited by theories about other people Copyright 2008 by Idris Mootee All rights reserved.

10. You have faulty judgment of risks and make poor risk trade-offs Copyright 2008 by Idris Mootee All rights reserved.

11. Cognitive blinders mean despite easily accessible information you still fail to see or seek it Copyright 2008 by Idris Mootee All rights reserved.

12. What are you doing to avoid being foresight-deficient? Copyright 2008 by Idris Mootee All rights reserved.

13. What are the best ways to avoid hindsight bias? Copyright 2008 by Idris Mootee All rights reserved.

14. Innovation always falls right between the big idea and the ability to put that idea into action Copyright 2008 by Idris Mootee All rights reserved.

15. Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem. Copyright 2008 by Idris Mootee All rights reserved.

16. "Creativity involves breaking out of established patterns in order to look at things in a different way." — Edward de Bono Copyright 2008 by Idris Mootee All rights reserved.

17. “ Creativity is dreaming up new things. Innovation is doing new things.” Copyright 2008 by Idris Mootee All rights reserved. — Theodore Levitt

18. “ Insanity: doing the same thing over and over again, yet expecting different results.” Copyright 2008 by Idris Mootee All rights reserved. — Albert Einstein

19. "Where all think alike, no one thinks very much." — Walter Lippman Copyright 2008 by Idris Mootee All rights reserved.

20. "Great is the human who has not lost his childlike heart." — Mencius Copyright 2008 by Idris Mootee All rights reserved.

21. “ I can't understand why people are frightened of new ideas. I am frightened of old ones.” — John Cage Copyright 2008 by Idris Mootee All rights reserved.

22. — Woody Allen “ If you're not failing every now and again, it's a sign you're not doing anything very innovative.” Copyright 2008 by Idris Mootee All rights reserved.

23. It is not how to get innovative thoughts into your mind, but how to get the “old” ones out Copyright 2008 by Idris Mootee All rights reserved.

24. "Everyone who has ever taken a shower has had an idea. It's the person who gets out of the shower, dries off, and does something about it that makes a difference.“ — Nolan Bushnell Copyright 2008 by Idris Mootee All rights reserved.

25. "All it takes is one idea to solve an impossible problem." — Robert H. Schuller Copyright 2008 by Idris Mootee All rights reserved.

26. Thank you. innovation playground www.mootee.typepad.com www.ideacouture.com thank you Crash course in innovation 2007