SlideShare a Scribd company logo
10 Lessons of Innovation
Experience from the field.




                                                 Idris Mootee
                                                 Author, Speaker and New Venture Strategy Advisor
                                                 SVP Strategy and Innovation Blast Radius Inc.
                                                 www.mootee.typepad.com




A Presentation at Global Innovation Forum March 2007
Innovation is like Ping Pong



                  “I think Innovation is like Ping Pong
                  where ideas are often bounced back
                  and forth and the most interesting
                  games were those played by
                  opponents with totally different training
                  and background.”

                                            - Idris Mootee
Lesson from Meg Whitman (ebay)
  The 5 Principles that drive Innovation at eBay:

  1. Innovation is a mindset. We strive to ensure that everyone in
  the company is focused on Innovation.

  2. Innovation is in the DNA. We build new products with
  Innovation from the inside-out.

  3. Cannibalization does not scare us. We would rather cannibalize
  ourselves than someone else cannibalizing us.

  4. Some people are gifted disruptive innovators. We call them
  quot;Baby Tigersquot;. We make it a point to nurture them and give them
  the room to succeed.
Serendipity! Sometimes creative ideas simply occur
  5. There can only be so much structure to creating innovations.
                    to the prepared mind.
  We are always open to new ideas and serendipitous finds.
10 Lessons of Innovation



                       Idris Mootee
#1 A big part of Innovation is about
selling, not just inventing
#2 Innovation needs brainstorming and
brainstorming needs rules




                        IDEO rules
                        - Defer judgment
                        - Build on the ideas of others
                        - Only one conversation at a time
                        - Stay focused on the topic
                        - Encourage wild ideas
#3 Creativity is not innovation. Innovation
is built upon creative assets.
#4 There’s no “clear” path or “clean”
solution
#5 Innovation occurs at the intersection of
previously unconnected and unrelated
planes of thought
#6 Innovation is like fencing. You need to
learn to fight like a gentleman




Innovation happens when people respect each other -- but fight like
crazy over their ideas. It’s for fencers only.
#7 Innovation requires a few grumpy
people




They are good at finding flaws and better at pulling the plug and
stopping organizations from throwing good money after bad
#8 Innovation requires its own visual
verbal language




A drawing and picture says a thousand words. A journal to put down
your thoughts visually will allow you to think about your ideas from
various angles, and create clarity of thought.
#9 Prototype a lot, fail often, and fail early
#10 Money should never come first




“People engage in radical innovation not because they get paid for
it, but because they want to.”
                                        - Gene Meieran, Intel Fellow
Thank you.


             innovation playground
             www.mootee.typepad.com

More Related Content

What's hot

Process innovation and leadership ppt
Process innovation and leadership  pptProcess innovation and leadership  ppt
Process innovation and leadership ppt
Soft Skills World
 
Creativity workshop 2014
Creativity workshop 2014Creativity workshop 2014
Creativity workshop 2014
Cardiff City FC
 
Design Thinking for Creative Confidence
Design Thinking for Creative ConfidenceDesign Thinking for Creative Confidence
Design Thinking for Creative Confidence
Renzo D'andrea
 
Idea Generation and Development
Idea Generation and DevelopmentIdea Generation and Development
Idea Generation and Development
Mark Melnykowycz
 
For Good to the Great for UMKM
For Good to the Great for UMKMFor Good to the Great for UMKM
For Good to the Great for UMKM
Muhammad Fajar
 
The Principles of Creativity and Innovation
The Principles of Creativity and InnovationThe Principles of Creativity and Innovation
The Principles of Creativity and Innovation
Mal Mai
 
Creativity & Innovation Management 2007
Creativity & Innovation Management 2007Creativity & Innovation Management 2007
Creativity & Innovation Management 2007
Lukas Ritzel
 
Creativity & Innovation
Creativity & InnovationCreativity & Innovation
Creativity & Innovation
Arpita Kar
 
The Nine Dot Puzzle
The Nine Dot PuzzleThe Nine Dot Puzzle
The Nine Dot Puzzle
Muhammad Fajar
 
Creativity & innovation
Creativity & innovationCreativity & innovation
Creativity & innovation
Ledarskapscentrum
 
Management of creativity e book
Management of creativity e bookManagement of creativity e book
Management of creativity e book
Scaria Thomas Kadavil-STK
 
Creative Process
Creative ProcessCreative Process
Creative Process
Aiden Yeh
 
Business design creative research
Business design creative researchBusiness design creative research
Business design creative research
Renzo D'andrea
 
Setting the stage for creativity
Setting the stage for creativitySetting the stage for creativity
Setting the stage for creativity
Linda Gorchels
 
51644726 23660967-creativity-and-innovation-management-ppt
51644726 23660967-creativity-and-innovation-management-ppt51644726 23660967-creativity-and-innovation-management-ppt
51644726 23660967-creativity-and-innovation-management-ppt
parikhprateek06
 
Personal Innovation - Academy Xi THINK
Personal Innovation - Academy Xi THINKPersonal Innovation - Academy Xi THINK
Personal Innovation - Academy Xi THINK
Dentsu Aegis Network
 
How to kill creativity in your organization
How to kill creativity in your organizationHow to kill creativity in your organization
How to kill creativity in your organization
Nexus Training Solutions
 
Idea generation
Idea generationIdea generation
Idea generation
NENIndia
 
MKI: Tools for Developing Innovative Solutions
MKI: Tools for Developing Innovative SolutionsMKI: Tools for Developing Innovative Solutions
MKI: Tools for Developing Innovative Solutions
Muhammad Fajar
 
10 faces of innovation presentation
10 faces of innovation presentation10 faces of innovation presentation
10 faces of innovation presentation
Greg Wurth
 

What's hot (20)

Process innovation and leadership ppt
Process innovation and leadership  pptProcess innovation and leadership  ppt
Process innovation and leadership ppt
 
Creativity workshop 2014
Creativity workshop 2014Creativity workshop 2014
Creativity workshop 2014
 
Design Thinking for Creative Confidence
Design Thinking for Creative ConfidenceDesign Thinking for Creative Confidence
Design Thinking for Creative Confidence
 
Idea Generation and Development
Idea Generation and DevelopmentIdea Generation and Development
Idea Generation and Development
 
For Good to the Great for UMKM
For Good to the Great for UMKMFor Good to the Great for UMKM
For Good to the Great for UMKM
 
The Principles of Creativity and Innovation
The Principles of Creativity and InnovationThe Principles of Creativity and Innovation
The Principles of Creativity and Innovation
 
Creativity & Innovation Management 2007
Creativity & Innovation Management 2007Creativity & Innovation Management 2007
Creativity & Innovation Management 2007
 
Creativity & Innovation
Creativity & InnovationCreativity & Innovation
Creativity & Innovation
 
The Nine Dot Puzzle
The Nine Dot PuzzleThe Nine Dot Puzzle
The Nine Dot Puzzle
 
Creativity & innovation
Creativity & innovationCreativity & innovation
Creativity & innovation
 
Management of creativity e book
Management of creativity e bookManagement of creativity e book
Management of creativity e book
 
Creative Process
Creative ProcessCreative Process
Creative Process
 
Business design creative research
Business design creative researchBusiness design creative research
Business design creative research
 
Setting the stage for creativity
Setting the stage for creativitySetting the stage for creativity
Setting the stage for creativity
 
51644726 23660967-creativity-and-innovation-management-ppt
51644726 23660967-creativity-and-innovation-management-ppt51644726 23660967-creativity-and-innovation-management-ppt
51644726 23660967-creativity-and-innovation-management-ppt
 
Personal Innovation - Academy Xi THINK
Personal Innovation - Academy Xi THINKPersonal Innovation - Academy Xi THINK
Personal Innovation - Academy Xi THINK
 
How to kill creativity in your organization
How to kill creativity in your organizationHow to kill creativity in your organization
How to kill creativity in your organization
 
Idea generation
Idea generationIdea generation
Idea generation
 
MKI: Tools for Developing Innovative Solutions
MKI: Tools for Developing Innovative SolutionsMKI: Tools for Developing Innovative Solutions
MKI: Tools for Developing Innovative Solutions
 
10 faces of innovation presentation
10 faces of innovation presentation10 faces of innovation presentation
10 faces of innovation presentation
 

Viewers also liked

Innovation Starts w "I"
Innovation Starts w "I" Innovation Starts w "I"
Innovation Starts w "I"
hblowers
 
IT Strategy : Communication & Challenges
IT Strategy : Communication & ChallengesIT Strategy : Communication & Challenges
IT Strategy : Communication & Challenges
hblowers
 
Libraries to Lifebraries
Libraries to LifebrariesLibraries to Lifebraries
Libraries to Lifebraries
hblowers
 
Innovation Master Class
Innovation Master ClassInnovation Master Class
Innovation Master Class
hblowers
 
Creating Value Through Technology
Creating Value Through TechnologyCreating Value Through Technology
Creating Value Through Technology
Pavan Kumar Vijay
 
Creating value through innovation
Creating value through innovationCreating value through innovation
Creating value through innovation
. .
 
Types of innovation matrix diagram
Types of innovation matrix diagramTypes of innovation matrix diagram
Types of innovation matrix diagram
http://www.drawpack.com
 
Strategy selection matrix diagram
Strategy selection matrix diagramStrategy selection matrix diagram
Strategy selection matrix diagram
http://www.drawpack.com
 
Pugh matrix concept evaluation in Design
Pugh matrix concept evaluation in DesignPugh matrix concept evaluation in Design
Pugh matrix concept evaluation in Design
Yogesh Prasad
 
Innovative Leadership
Innovative LeadershipInnovative Leadership
Innovative Leadership
Elijah Ezendu
 
The risk reward diagram
The risk reward diagramThe risk reward diagram
The risk reward diagram
http://www.drawpack.com
 
The Importance of Play
The Importance of PlayThe Importance of Play
The Importance of Play
hblowers
 
Concept Evaluation And Selection
Concept Evaluation And SelectionConcept Evaluation And Selection
Concept Evaluation And Selection
QRCE
 
Creativity and innovation
Creativity and innovationCreativity and innovation
Creativity and innovation
Rajendran Ananda Krishnan
 
Creativity and innovation ppt mba
Creativity and innovation ppt  mbaCreativity and innovation ppt  mba
Creativity and innovation ppt mba
Babasab Patil
 
Customer Equity
Customer EquityCustomer Equity
Customer Equity
Yodhia Antariksa
 
Innovation vs. Creativity
Innovation vs. CreativityInnovation vs. Creativity
Innovation vs. Creativity
Saneel Radia
 
Innovation Strategy
Innovation StrategyInnovation Strategy
Innovation Strategy
Yodhia Antariksa
 
Crevativty & innovation ppt mba
Crevativty & innovation ppt  mbaCrevativty & innovation ppt  mba
Crevativty & innovation ppt mba
Babasab Patil
 
Strategic Management models and diagrams
Strategic Management models and diagramsStrategic Management models and diagrams
Strategic Management models and diagrams
http://www.drawpack.com
 

Viewers also liked (20)

Innovation Starts w "I"
Innovation Starts w "I" Innovation Starts w "I"
Innovation Starts w "I"
 
IT Strategy : Communication & Challenges
IT Strategy : Communication & ChallengesIT Strategy : Communication & Challenges
IT Strategy : Communication & Challenges
 
Libraries to Lifebraries
Libraries to LifebrariesLibraries to Lifebraries
Libraries to Lifebraries
 
Innovation Master Class
Innovation Master ClassInnovation Master Class
Innovation Master Class
 
Creating Value Through Technology
Creating Value Through TechnologyCreating Value Through Technology
Creating Value Through Technology
 
Creating value through innovation
Creating value through innovationCreating value through innovation
Creating value through innovation
 
Types of innovation matrix diagram
Types of innovation matrix diagramTypes of innovation matrix diagram
Types of innovation matrix diagram
 
Strategy selection matrix diagram
Strategy selection matrix diagramStrategy selection matrix diagram
Strategy selection matrix diagram
 
Pugh matrix concept evaluation in Design
Pugh matrix concept evaluation in DesignPugh matrix concept evaluation in Design
Pugh matrix concept evaluation in Design
 
Innovative Leadership
Innovative LeadershipInnovative Leadership
Innovative Leadership
 
The risk reward diagram
The risk reward diagramThe risk reward diagram
The risk reward diagram
 
The Importance of Play
The Importance of PlayThe Importance of Play
The Importance of Play
 
Concept Evaluation And Selection
Concept Evaluation And SelectionConcept Evaluation And Selection
Concept Evaluation And Selection
 
Creativity and innovation
Creativity and innovationCreativity and innovation
Creativity and innovation
 
Creativity and innovation ppt mba
Creativity and innovation ppt  mbaCreativity and innovation ppt  mba
Creativity and innovation ppt mba
 
Customer Equity
Customer EquityCustomer Equity
Customer Equity
 
Innovation vs. Creativity
Innovation vs. CreativityInnovation vs. Creativity
Innovation vs. Creativity
 
Innovation Strategy
Innovation StrategyInnovation Strategy
Innovation Strategy
 
Crevativty & innovation ppt mba
Crevativty & innovation ppt  mbaCrevativty & innovation ppt  mba
Crevativty & innovation ppt mba
 
Strategic Management models and diagrams
Strategic Management models and diagramsStrategic Management models and diagrams
Strategic Management models and diagrams
 

Similar to 10 Lessons of Innovation - Idris Mootee Keynote

10 lessons-of-innovation-idris-mootee-keynote3950
10 lessons-of-innovation-idris-mootee-keynote395010 lessons-of-innovation-idris-mootee-keynote3950
10 lessons-of-innovation-idris-mootee-keynote3950
Ashfak_s
 
10 Lessons of Innovation (Idris Mootee)
10 Lessons of Innovation (Idris Mootee)10 Lessons of Innovation (Idris Mootee)
10 Lessons of Innovation (Idris Mootee)
Innovation Excellence
 
Lessons Of Innovation Idris Mootee
Lessons Of Innovation Idris MooteeLessons Of Innovation Idris Mootee
Lessons Of Innovation Idris Mootee
Idris Mootee
 
Design Thinking for startups - How to find and validate your startup idea ?
Design Thinking for startups - How to find and validate your startup idea ?Design Thinking for startups - How to find and validate your startup idea ?
Design Thinking for startups - How to find and validate your startup idea ?
Frédéric Ooms
 
7 myths of business innovation
7 myths of business innovation7 myths of business innovation
7 myths of business innovation
Bryan Cassady
 
Biography of Innovations through the lenses of D.Shivakumar
Biography of Innovations through the lenses of D.ShivakumarBiography of Innovations through the lenses of D.Shivakumar
Biography of Innovations through the lenses of D.Shivakumar
R (Gopal) Gopalakrishnan
 
Innovation Myth Buster at Target's Innovation Network Nov 2009
Innovation Myth Buster at Target's Innovation Network Nov 2009Innovation Myth Buster at Target's Innovation Network Nov 2009
Innovation Myth Buster at Target's Innovation Network Nov 2009
Mindful Innovation, Inc.
 
Innovation Myth Buster at Target Innovaiton Network Nov 2009
Innovation Myth Buster at Target Innovaiton Network Nov 2009Innovation Myth Buster at Target Innovaiton Network Nov 2009
Innovation Myth Buster at Target Innovaiton Network Nov 2009
guestb97369f
 
Organization and teams creativity
Organization and teams creativityOrganization and teams creativity
Organization and teams creativity
Al-azhar University - faculty of commerce
 
MKI: The Innovator's DNA
MKI: The Innovator's DNAMKI: The Innovator's DNA
MKI: The Innovator's DNA
Muhammad Fajar
 
Innovation Excellence Weekly - Issue 26
Innovation Excellence Weekly - Issue 26Innovation Excellence Weekly - Issue 26
Innovation Excellence Weekly - Issue 26
Innovation Excellence
 
Pulp Works
Pulp WorksPulp Works
Pulp Works
guest07dbb1
 
Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102
Nils vesk
 
Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102
Nils vesk
 
In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...
In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...
In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...
NTT Innovation Institute Inc.
 
Big sec b-grp 2-session 4-innovator's dna.ppt (2)
Big sec b-grp 2-session 4-innovator's dna.ppt (2)Big sec b-grp 2-session 4-innovator's dna.ppt (2)
Big sec b-grp 2-session 4-innovator's dna.ppt (2)
Richa Shruti
 
What is the “Secret Sauce” of Innovation?
What is the “Secret Sauce” of Innovation?What is the “Secret Sauce” of Innovation?
What is the “Secret Sauce” of Innovation?
Creativity at Work
 
7 ways to (re)think innovatively
7 ways to (re)think innovatively7 ways to (re)think innovatively
7 ways to (re)think innovatively
Mohammed Abdulmajid Alsiddiq
 
Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"
Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"
Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"
Dino Dini
 
Innovations and creativity
Innovations and creativityInnovations and creativity
Innovations and creativity
Tomislav Buljubasic
 

Similar to 10 Lessons of Innovation - Idris Mootee Keynote (20)

10 lessons-of-innovation-idris-mootee-keynote3950
10 lessons-of-innovation-idris-mootee-keynote395010 lessons-of-innovation-idris-mootee-keynote3950
10 lessons-of-innovation-idris-mootee-keynote3950
 
10 Lessons of Innovation (Idris Mootee)
10 Lessons of Innovation (Idris Mootee)10 Lessons of Innovation (Idris Mootee)
10 Lessons of Innovation (Idris Mootee)
 
Lessons Of Innovation Idris Mootee
Lessons Of Innovation Idris MooteeLessons Of Innovation Idris Mootee
Lessons Of Innovation Idris Mootee
 
Design Thinking for startups - How to find and validate your startup idea ?
Design Thinking for startups - How to find and validate your startup idea ?Design Thinking for startups - How to find and validate your startup idea ?
Design Thinking for startups - How to find and validate your startup idea ?
 
7 myths of business innovation
7 myths of business innovation7 myths of business innovation
7 myths of business innovation
 
Biography of Innovations through the lenses of D.Shivakumar
Biography of Innovations through the lenses of D.ShivakumarBiography of Innovations through the lenses of D.Shivakumar
Biography of Innovations through the lenses of D.Shivakumar
 
Innovation Myth Buster at Target's Innovation Network Nov 2009
Innovation Myth Buster at Target's Innovation Network Nov 2009Innovation Myth Buster at Target's Innovation Network Nov 2009
Innovation Myth Buster at Target's Innovation Network Nov 2009
 
Innovation Myth Buster at Target Innovaiton Network Nov 2009
Innovation Myth Buster at Target Innovaiton Network Nov 2009Innovation Myth Buster at Target Innovaiton Network Nov 2009
Innovation Myth Buster at Target Innovaiton Network Nov 2009
 
Organization and teams creativity
Organization and teams creativityOrganization and teams creativity
Organization and teams creativity
 
MKI: The Innovator's DNA
MKI: The Innovator's DNAMKI: The Innovator's DNA
MKI: The Innovator's DNA
 
Innovation Excellence Weekly - Issue 26
Innovation Excellence Weekly - Issue 26Innovation Excellence Weekly - Issue 26
Innovation Excellence Weekly - Issue 26
 
Pulp Works
Pulp WorksPulp Works
Pulp Works
 
Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102
 
Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102Innovation Blueprints Magazine issue #102
Innovation Blueprints Magazine issue #102
 
In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...
In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...
In Pursuit of Innovation: Curating the Culture of Ambitious Ideas, Rebellious...
 
Big sec b-grp 2-session 4-innovator's dna.ppt (2)
Big sec b-grp 2-session 4-innovator's dna.ppt (2)Big sec b-grp 2-session 4-innovator's dna.ppt (2)
Big sec b-grp 2-session 4-innovator's dna.ppt (2)
 
What is the “Secret Sauce” of Innovation?
What is the “Secret Sauce” of Innovation?What is the “Secret Sauce” of Innovation?
What is the “Secret Sauce” of Innovation?
 
7 ways to (re)think innovatively
7 ways to (re)think innovatively7 ways to (re)think innovatively
7 ways to (re)think innovatively
 
Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"
Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"
Digiworld Summit 2012 : Dino Dini : "What you should know about innovation"
 
Innovations and creativity
Innovations and creativityInnovations and creativity
Innovations and creativity
 

More from Idris Mootee

60 Min Brand Strategist NEW
60 Min Brand Strategist NEW60 Min Brand Strategist NEW
60 Min Brand Strategist NEW
Idris Mootee
 
Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
Idris Mootee
 
Ivey Lecture Global Strategy Short
Ivey Lecture Global Strategy ShortIvey Lecture Global Strategy Short
Ivey Lecture Global Strategy Short
Idris Mootee
 
60 Minute Brand Strategist: Extended and updated hard cover NOW available.
60 Minute Brand Strategist: Extended and updated hard cover NOW available.60 Minute Brand Strategist: Extended and updated hard cover NOW available.
60 Minute Brand Strategist: Extended and updated hard cover NOW available.
Idris Mootee
 
Innovation Crash Course - Idris Mootee
Innovation Crash Course  - Idris MooteeInnovation Crash Course  - Idris Mootee
Innovation Crash Course - Idris Mootee
Idris Mootee
 
Innovation Laggards - Idris Mootee
Innovation Laggards - Idris MooteeInnovation Laggards - Idris Mootee
Innovation Laggards - Idris Mootee
Idris Mootee
 
Innovation and Design Thinking - Idris Mootee
Innovation and Design Thinking - Idris MooteeInnovation and Design Thinking - Idris Mootee
Innovation and Design Thinking - Idris Mootee
Idris Mootee
 
CEO Innovation Playbook Public Short Version Part Two
CEO Innovation Playbook Public Short Version Part TwoCEO Innovation Playbook Public Short Version Part Two
CEO Innovation Playbook Public Short Version Part Two
Idris Mootee
 
CEO Innovation Playbook Public Short - Idris Mootee Part One
CEO Innovation Playbook Public Short - Idris Mootee Part OneCEO Innovation Playbook Public Short - Idris Mootee Part One
CEO Innovation Playbook Public Short - Idris Mootee Part One
Idris Mootee
 
Brand Masterclass Week Seven
Brand Masterclass Week SevenBrand Masterclass Week Seven
Brand Masterclass Week Seven
Idris Mootee
 
Brand Masterclass Week Six
Brand Masterclass Week SixBrand Masterclass Week Six
Brand Masterclass Week Six
Idris Mootee
 
Web 2.0 And Media 2.0 Presentation
Web 2.0 And Media 2.0 PresentationWeb 2.0 And Media 2.0 Presentation
Web 2.0 And Media 2.0 Presentation
Idris Mootee
 
Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)
Idris Mootee
 
Brand Masterclass Week Four
Brand Masterclass Week FourBrand Masterclass Week Four
Brand Masterclass Week Four
Idris Mootee
 
Brand Masterclass Week Two
Brand Masterclass Week TwoBrand Masterclass Week Two
Brand Masterclass Week Two
Idris Mootee
 
Brand Masterclass Week One
Brand Masterclass Week OneBrand Masterclass Week One
Brand Masterclass Week One
Idris Mootee
 
Mobile Social Network - Idris Mootee
Mobile Social Network - Idris MooteeMobile Social Network - Idris Mootee
Mobile Social Network - Idris Mootee
Idris Mootee
 
Eight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee
Eight Deadly Sins Of Web 2.0 Start-Ups - Idris MooteeEight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee
Eight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee
Idris Mootee
 
Web 2.0 Start-Up Field Guide - Idris Mootee
Web 2.0 Start-Up Field Guide - Idris MooteeWeb 2.0 Start-Up Field Guide - Idris Mootee
Web 2.0 Start-Up Field Guide - Idris Mootee
Idris Mootee
 
Customer Experience Design Talk Idris Mootee
Customer Experience Design Talk Idris MooteeCustomer Experience Design Talk Idris Mootee
Customer Experience Design Talk Idris Mootee
Idris Mootee
 

More from Idris Mootee (20)

60 Min Brand Strategist NEW
60 Min Brand Strategist NEW60 Min Brand Strategist NEW
60 Min Brand Strategist NEW
 
Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
Harvard GSD Design Thinking Seminar- Idris Mootee (part 1of10)
 
Ivey Lecture Global Strategy Short
Ivey Lecture Global Strategy ShortIvey Lecture Global Strategy Short
Ivey Lecture Global Strategy Short
 
60 Minute Brand Strategist: Extended and updated hard cover NOW available.
60 Minute Brand Strategist: Extended and updated hard cover NOW available.60 Minute Brand Strategist: Extended and updated hard cover NOW available.
60 Minute Brand Strategist: Extended and updated hard cover NOW available.
 
Innovation Crash Course - Idris Mootee
Innovation Crash Course  - Idris MooteeInnovation Crash Course  - Idris Mootee
Innovation Crash Course - Idris Mootee
 
Innovation Laggards - Idris Mootee
Innovation Laggards - Idris MooteeInnovation Laggards - Idris Mootee
Innovation Laggards - Idris Mootee
 
Innovation and Design Thinking - Idris Mootee
Innovation and Design Thinking - Idris MooteeInnovation and Design Thinking - Idris Mootee
Innovation and Design Thinking - Idris Mootee
 
CEO Innovation Playbook Public Short Version Part Two
CEO Innovation Playbook Public Short Version Part TwoCEO Innovation Playbook Public Short Version Part Two
CEO Innovation Playbook Public Short Version Part Two
 
CEO Innovation Playbook Public Short - Idris Mootee Part One
CEO Innovation Playbook Public Short - Idris Mootee Part OneCEO Innovation Playbook Public Short - Idris Mootee Part One
CEO Innovation Playbook Public Short - Idris Mootee Part One
 
Brand Masterclass Week Seven
Brand Masterclass Week SevenBrand Masterclass Week Seven
Brand Masterclass Week Seven
 
Brand Masterclass Week Six
Brand Masterclass Week SixBrand Masterclass Week Six
Brand Masterclass Week Six
 
Web 2.0 And Media 2.0 Presentation
Web 2.0 And Media 2.0 PresentationWeb 2.0 And Media 2.0 Presentation
Web 2.0 And Media 2.0 Presentation
 
Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)Brand Masterclass Week Five - Developing Brand Strategy (l)
Brand Masterclass Week Five - Developing Brand Strategy (l)
 
Brand Masterclass Week Four
Brand Masterclass Week FourBrand Masterclass Week Four
Brand Masterclass Week Four
 
Brand Masterclass Week Two
Brand Masterclass Week TwoBrand Masterclass Week Two
Brand Masterclass Week Two
 
Brand Masterclass Week One
Brand Masterclass Week OneBrand Masterclass Week One
Brand Masterclass Week One
 
Mobile Social Network - Idris Mootee
Mobile Social Network - Idris MooteeMobile Social Network - Idris Mootee
Mobile Social Network - Idris Mootee
 
Eight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee
Eight Deadly Sins Of Web 2.0 Start-Ups - Idris MooteeEight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee
Eight Deadly Sins Of Web 2.0 Start-Ups - Idris Mootee
 
Web 2.0 Start-Up Field Guide - Idris Mootee
Web 2.0 Start-Up Field Guide - Idris MooteeWeb 2.0 Start-Up Field Guide - Idris Mootee
Web 2.0 Start-Up Field Guide - Idris Mootee
 
Customer Experience Design Talk Idris Mootee
Customer Experience Design Talk Idris MooteeCustomer Experience Design Talk Idris Mootee
Customer Experience Design Talk Idris Mootee
 

Recently uploaded

The importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT StandardizationThe importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT Standardization
Axel Rennoch
 
Vulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive OverviewVulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive Overview
Steven Carlson
 
(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf
(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf
(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf
Priyanka Aash
 
Acumatica vs. Sage Intacct _Construction_July (1).pptx
Acumatica vs. Sage Intacct _Construction_July (1).pptxAcumatica vs. Sage Intacct _Construction_July (1).pptx
Acumatica vs. Sage Intacct _Construction_July (1).pptx
BrainSell Technologies
 
Three New Criminal Laws in India 1 July 2024
Three New Criminal Laws in India 1 July 2024Three New Criminal Laws in India 1 July 2024
Three New Criminal Laws in India 1 July 2024
aakash malhotra
 
IPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite SolutionIPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite Solution
IPLOOK Networks
 
EuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python CodebaseEuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python Codebase
Jimmy Lai
 
Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...
Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...
Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...
bellared2
 
How to Build a Profitable IoT Product.pptx
How to Build a Profitable IoT Product.pptxHow to Build a Profitable IoT Product.pptx
How to Build a Profitable IoT Product.pptx
Adam Dunkels
 
Patch Tuesday de julio
Patch Tuesday de julioPatch Tuesday de julio
Patch Tuesday de julio
Ivanti
 
"Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes...
"Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes..."Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes...
"Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes...
Anant Gupta
 
BLOCKCHAIN TECHNOLOGY - Advantages and Disadvantages
BLOCKCHAIN TECHNOLOGY - Advantages and DisadvantagesBLOCKCHAIN TECHNOLOGY - Advantages and Disadvantages
BLOCKCHAIN TECHNOLOGY - Advantages and Disadvantages
SAI KAILASH R
 
Semantic-Aware Code Model: Elevating the Future of Software Development
Semantic-Aware Code Model: Elevating the Future of Software DevelopmentSemantic-Aware Code Model: Elevating the Future of Software Development
Semantic-Aware Code Model: Elevating the Future of Software Development
Baishakhi Ray
 
Best Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdfBest Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdf
Tatiana Al-Chueyr
 
Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery
Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery
Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery
sunilverma7884
 
Mastering OnlyFans Clone App Development: Key Strategies for Success
Mastering OnlyFans Clone App Development: Key Strategies for SuccessMastering OnlyFans Clone App Development: Key Strategies for Success
Mastering OnlyFans Clone App Development: Key Strategies for Success
David Wilson
 
High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...
High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...
High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...
bhumivarma35300
 
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
alexjohnson7307
 
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdfAcumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
BrainSell Technologies
 
Uncharted Together- Navigating AI's New Frontiers in Libraries
Uncharted Together- Navigating AI's New Frontiers in LibrariesUncharted Together- Navigating AI's New Frontiers in Libraries
Uncharted Together- Navigating AI's New Frontiers in Libraries
Brian Pichman
 

Recently uploaded (20)

The importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT StandardizationThe importance of Quality Assurance for ICT Standardization
The importance of Quality Assurance for ICT Standardization
 
Vulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive OverviewVulnerability Management: A Comprehensive Overview
Vulnerability Management: A Comprehensive Overview
 
(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf
(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf
(CISOPlatform Summit & SACON 2024) Digital Personal Data Protection Act.pdf
 
Acumatica vs. Sage Intacct _Construction_July (1).pptx
Acumatica vs. Sage Intacct _Construction_July (1).pptxAcumatica vs. Sage Intacct _Construction_July (1).pptx
Acumatica vs. Sage Intacct _Construction_July (1).pptx
 
Three New Criminal Laws in India 1 July 2024
Three New Criminal Laws in India 1 July 2024Three New Criminal Laws in India 1 July 2024
Three New Criminal Laws in India 1 July 2024
 
IPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite SolutionIPLOOK Remote-Sensing Satellite Solution
IPLOOK Remote-Sensing Satellite Solution
 
EuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python CodebaseEuroPython 2024 - Streamlining Testing in a Large Python Codebase
EuroPython 2024 - Streamlining Testing in a Large Python Codebase
 
Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...
Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...
Russian Girls Call Navi Mumbai 🎈🔥9920725232 🔥💋🎈 Provide Best And Top Girl Ser...
 
How to Build a Profitable IoT Product.pptx
How to Build a Profitable IoT Product.pptxHow to Build a Profitable IoT Product.pptx
How to Build a Profitable IoT Product.pptx
 
Patch Tuesday de julio
Patch Tuesday de julioPatch Tuesday de julio
Patch Tuesday de julio
 
"Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes...
"Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes..."Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes...
"Mastering Graphic Design: Essential Tips and Tricks for Beginners and Profes...
 
BLOCKCHAIN TECHNOLOGY - Advantages and Disadvantages
BLOCKCHAIN TECHNOLOGY - Advantages and DisadvantagesBLOCKCHAIN TECHNOLOGY - Advantages and Disadvantages
BLOCKCHAIN TECHNOLOGY - Advantages and Disadvantages
 
Semantic-Aware Code Model: Elevating the Future of Software Development
Semantic-Aware Code Model: Elevating the Future of Software DevelopmentSemantic-Aware Code Model: Elevating the Future of Software Development
Semantic-Aware Code Model: Elevating the Future of Software Development
 
Best Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdfBest Practices for Effectively Running dbt in Airflow.pdf
Best Practices for Effectively Running dbt in Airflow.pdf
 
Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery
Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery
Girls call Kolkata 👀 XXXXXXXXXXX 👀 Rs.9.5 K Cash Payment With Room Delivery
 
Mastering OnlyFans Clone App Development: Key Strategies for Success
Mastering OnlyFans Clone App Development: Key Strategies for SuccessMastering OnlyFans Clone App Development: Key Strategies for Success
Mastering OnlyFans Clone App Development: Key Strategies for Success
 
High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...
High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...
High Profile Girls call Service Pune 000XX00000 Provide Best And Top Girl Ser...
 
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
leewayhertz.com-AI agents for healthcare Applications benefits and implementa...
 
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdfAcumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
Acumatica vs. Sage Intacct vs. NetSuite _ NOW CFO.pdf
 
Uncharted Together- Navigating AI's New Frontiers in Libraries
Uncharted Together- Navigating AI's New Frontiers in LibrariesUncharted Together- Navigating AI's New Frontiers in Libraries
Uncharted Together- Navigating AI's New Frontiers in Libraries
 

10 Lessons of Innovation - Idris Mootee Keynote

  • 1. 10 Lessons of Innovation Experience from the field. Idris Mootee Author, Speaker and New Venture Strategy Advisor SVP Strategy and Innovation Blast Radius Inc. www.mootee.typepad.com A Presentation at Global Innovation Forum March 2007
  • 2. Innovation is like Ping Pong “I think Innovation is like Ping Pong where ideas are often bounced back and forth and the most interesting games were those played by opponents with totally different training and background.” - Idris Mootee
  • 3. Lesson from Meg Whitman (ebay) The 5 Principles that drive Innovation at eBay: 1. Innovation is a mindset. We strive to ensure that everyone in the company is focused on Innovation. 2. Innovation is in the DNA. We build new products with Innovation from the inside-out. 3. Cannibalization does not scare us. We would rather cannibalize ourselves than someone else cannibalizing us. 4. Some people are gifted disruptive innovators. We call them quot;Baby Tigersquot;. We make it a point to nurture them and give them the room to succeed. Serendipity! Sometimes creative ideas simply occur 5. There can only be so much structure to creating innovations. to the prepared mind. We are always open to new ideas and serendipitous finds.
  • 4. 10 Lessons of Innovation Idris Mootee
  • 5. #1 A big part of Innovation is about selling, not just inventing
  • 6. #2 Innovation needs brainstorming and brainstorming needs rules IDEO rules - Defer judgment - Build on the ideas of others - Only one conversation at a time - Stay focused on the topic - Encourage wild ideas
  • 7. #3 Creativity is not innovation. Innovation is built upon creative assets.
  • 8. #4 There’s no “clear” path or “clean” solution
  • 9. #5 Innovation occurs at the intersection of previously unconnected and unrelated planes of thought
  • 10. #6 Innovation is like fencing. You need to learn to fight like a gentleman Innovation happens when people respect each other -- but fight like crazy over their ideas. It’s for fencers only.
  • 11. #7 Innovation requires a few grumpy people They are good at finding flaws and better at pulling the plug and stopping organizations from throwing good money after bad
  • 12. #8 Innovation requires its own visual verbal language A drawing and picture says a thousand words. A journal to put down your thoughts visually will allow you to think about your ideas from various angles, and create clarity of thought.
  • 13. #9 Prototype a lot, fail often, and fail early
  • 14. #10 Money should never come first “People engage in radical innovation not because they get paid for it, but because they want to.” - Gene Meieran, Intel Fellow
  • 15. Thank you. innovation playground www.mootee.typepad.com