The document summarizes internet usage statistics in Turkey. It finds that as of August 2014, 47.2% of Turkey's population of 29 million access the internet, representing a 16% increase over the past 3 years. Of internet users, more are male than female, between the ages of 18-34, with secondary education or higher, and from middle to high socioeconomic backgrounds. Most access the internet via PC, followed by mobile phone and tablet.

2. Turkey Internet Population
& Multiplatform
Internet Usage

3. Who are the internet users?
• 12+ aged
• Living in Turkey
• Accessing internet at least once a month
Turkish Internet Population & Penetration

4. Turkish Internet Population & Penetration
Source: IAB Türkiye Internet Audience Measurement Study December 2011/2012/
2013 Results
* 2014 August İnternet Penetration and Population Results
2011
Pen: 42.3%
Pop: 25.0 Mln
2012
Pen: 43.9%
Pop: 26.3 Mln
2013
Pen: 45.8%
Pop: 27.9 Mln
2014*
Pen: 47.2%
Pop: 29.0 Mln
Change: 16%

5. Source: IAB Turkey Internet Audience Measurement Structural Study August
2014 Results
Gender Distribution
(Mln.)
Male
16.2
Female
12.8
Primary
School -
10.1
Secondary
School,
7.2
High
School
8.0
University
+ 3.7
Education Distribution
(Mln.)
Turkish Internet Population

6. 12-17
6,0
18-24
7,4
25-34
7,2
35-44
4,3
45+
4,0
AB
5,8
C1
9,2
C2
9,1
DE
4,9
Turkish Internet Population
Age Distribution
(Mln.)
Socioeconomic Status
Distribution (Mln.)
Source: IAB Turkey Internet Audience Measurement Structural Study August
2014 Results

7. PC 23.9
Mobile
Phone 8.1
Tablet
4,2
Other
0,02
Turkish Internet Population
Platform Distribution (Mln.)
Source: IAB Turkey Internet Audience Measurement Structural Study August
2014 Results

8. IAB Turkey Contact:
info@iabturkiye.org
Tel: +90 (212) 245 44 96