This document provides tips for using Facebook to promote publishing businesses. It discusses setting up a Facebook page and fan base, engaging fans through questions, valuable content, and multimedia, and analyzing results through Facebook Insights and ads. The goal is to build, engage, and grow an audience organically and through targeted Facebook ads.
How Do I Get Followers On Facebook, Twitter, Instagram, Pinterest, Google+ & LinkedIn? Check Out This Slideshare. For more information on social media strategy, check out my blog at www.dgabrielmarketing.blogspot.com and check out my website at www.davidgabriel.branded.me
How Do I Get Followers On Facebook, Twitter, Instagram, Pinterest, Google+ & LinkedIn? Check Out This Slideshare. For more information on social media strategy, check out my blog at www.dgabrielmarketing.blogspot.com and check out my website at www.davidgabriel.branded.me
The true reality of Facebook today, and show you how to free yourself of the headache of laboriously planning your post content —while generating endless ideas for coming up with engaging posts that actually get shared and get you paid.
How To TRIPLE Your Facebook Page Engagement And Reach!Victoria Cavallo
In this FREE TRAINING you'll learn -
*How to breath LIFE into your Facebook Page!
*WHAT and WHEN to post!
*What's in it for me? WHY do you even WANT your fans to engage?!
*How to turn fans into leads and into paying customers/clients!
This is a presentation on social strategy and the process for developing social content, deploying and tracking effectiveness.
Also included at the end are a series of screenshots of the Facebook insights for a small Facebook page. This is meant to give you a peak at what can be tracked if you don't typically use Facebook and haven't been an admin on a page.
Facebook Bootcamp - Facebook Content Strategy By Natalie AlaimoNatalie Alaimo
Creating Content for Facebook presented at the Facebook Bootcamp Sunshine Coast 16th September 2013 by Natalie Alaimo
Shared the four different types of content to use on your Facebook page.
Women's Small Biz Revolution Summit: How to use Facebook & Instagram to Grow ...Molly O'Kane
In this class learn how Facebook and Instagram work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
Social media tools like Facebook are redefining how your customers and stakeholders interact online. Isn't it time to learn how your business can leverage this powerful platform?
WIth these slides from a SmartCompany webinar, you'll get practical steps on how to develop and implement a Facebook strategy for your business - including what NOT to do.
WUDMAC Travel & Tourism Digital Marketing Conference Part 2 - Cairo - Dec 20...Mandy Swift
Day 2: 3-day Online and Digital Marketing conference organized by Dr. Hossam Darwish of the World-Wide Union for Digital Marketing and Consulting, Cairo.
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Fac...Natalie Alaimo
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Facebook Apps (plus online marketing strategy)
The reason most business owner aren't getting results online is because they don't have a strategic plan for their online marketing and social media.
In this presentation we cover the 6 steps to creating a rocking online marketing plan plus a Facebook Content Strategy and Specific Facebook Apps
Your Facebook Business Page is WorthlessMaura Neill
Do you have a Facebook Business Page because someone told you with certainty that “you should”? Are you finding that it’s not bringing in business and referrals the way that you thought it might? Do you feel that every minute you spend on your Business Page is just a waste of time? Delete your Facebook Business Page today and start harnessing the power of your personal profile. Start being truly social on social media and reap the benefits almost immediately. You shouldn’t be doing business via the social, but you should be using the treasure trove of knowledge that Facebook gives you to give better service to your clients and sphere. In this whirlwind session, we’ll cover:
- Optimizing your personal profile for public viewing while keeping your privacy at the same time
- Harvesting the hidden gems of information Facebook provides that you may not know about
- Getting “face-to-face” with clients via Facebook
- Finding your niche – using a hobby or interest that is traditionally an in-person activity into a lead-generating business model
- Avoiding the pitfalls of bad etiquette on Facebook personal pages
Integrating search marketing and social mediaReading Room
A presentation on the interplay between search marketing and social media; originally prepared for a conference in Singapore. Credits to Simon Nash, Tom Voirol and Mark Kelly
The true reality of Facebook today, and show you how to free yourself of the headache of laboriously planning your post content —while generating endless ideas for coming up with engaging posts that actually get shared and get you paid.
How To TRIPLE Your Facebook Page Engagement And Reach!Victoria Cavallo
In this FREE TRAINING you'll learn -
*How to breath LIFE into your Facebook Page!
*WHAT and WHEN to post!
*What's in it for me? WHY do you even WANT your fans to engage?!
*How to turn fans into leads and into paying customers/clients!
This is a presentation on social strategy and the process for developing social content, deploying and tracking effectiveness.
Also included at the end are a series of screenshots of the Facebook insights for a small Facebook page. This is meant to give you a peak at what can be tracked if you don't typically use Facebook and haven't been an admin on a page.
Facebook Bootcamp - Facebook Content Strategy By Natalie AlaimoNatalie Alaimo
Creating Content for Facebook presented at the Facebook Bootcamp Sunshine Coast 16th September 2013 by Natalie Alaimo
Shared the four different types of content to use on your Facebook page.
Women's Small Biz Revolution Summit: How to use Facebook & Instagram to Grow ...Molly O'Kane
In this class learn how Facebook and Instagram work, best practices, success stories from other businesses who are winning it, and tools to save you time. Connecting the dots from social media to sales!
Social media tools like Facebook are redefining how your customers and stakeholders interact online. Isn't it time to learn how your business can leverage this powerful platform?
WIth these slides from a SmartCompany webinar, you'll get practical steps on how to develop and implement a Facebook strategy for your business - including what NOT to do.
WUDMAC Travel & Tourism Digital Marketing Conference Part 2 - Cairo - Dec 20...Mandy Swift
Day 2: 3-day Online and Digital Marketing conference organized by Dr. Hossam Darwish of the World-Wide Union for Digital Marketing and Consulting, Cairo.
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Fac...Natalie Alaimo
Social Media & Facebook Bootcamp March 2014 - Creating Facebook Content & Facebook Apps (plus online marketing strategy)
The reason most business owner aren't getting results online is because they don't have a strategic plan for their online marketing and social media.
In this presentation we cover the 6 steps to creating a rocking online marketing plan plus a Facebook Content Strategy and Specific Facebook Apps
Your Facebook Business Page is WorthlessMaura Neill
Do you have a Facebook Business Page because someone told you with certainty that “you should”? Are you finding that it’s not bringing in business and referrals the way that you thought it might? Do you feel that every minute you spend on your Business Page is just a waste of time? Delete your Facebook Business Page today and start harnessing the power of your personal profile. Start being truly social on social media and reap the benefits almost immediately. You shouldn’t be doing business via the social, but you should be using the treasure trove of knowledge that Facebook gives you to give better service to your clients and sphere. In this whirlwind session, we’ll cover:
- Optimizing your personal profile for public viewing while keeping your privacy at the same time
- Harvesting the hidden gems of information Facebook provides that you may not know about
- Getting “face-to-face” with clients via Facebook
- Finding your niche – using a hobby or interest that is traditionally an in-person activity into a lead-generating business model
- Avoiding the pitfalls of bad etiquette on Facebook personal pages
Integrating search marketing and social mediaReading Room
A presentation on the interplay between search marketing and social media; originally prepared for a conference in Singapore. Credits to Simon Nash, Tom Voirol and Mark Kelly
MRI China Group - Talent Environment Indexronaldko
At the beginning of this year we published the “2011 Greater China Talent Environment Index” which provided invaluable insights into job motivations and career trends. We are following up on this survey with the “2012 Talent Environment Index”.
We hope this will be even more insightful and useful in our mission of ‘building the heart of business’ and would, therefore, be very grateful if you could spend approximately 10 minutes completing our questionnaire.
Please click on this link: https://www.surveymonkey.com/s/MRI2012GreaterChinaIndex
Let's Talk Digital: Marketing Strategies to Get You NoticeKate Volman
I had the pleasure of speaking at JMI's Business & Leadership conference again this year. This is the presentation I put together for the group. In it, I provide 5 strategies to create an effective online marketing strategy. I share some examples of people who have grown their business using social media and blogging. I also share lots of great tool (some of them free) to help execute the plan more effectively.
Day 4 of our Social Media Crash Course for Business - Facebook 102!
We covered the differences between Groups & Fan pages, a good method for properly using your fan page, as well as some examples of what other brands are doing effectively.
We also talked about Facebook advertising: some of the rules for success, as well as the 11 different factors that you can use to target your ads.
We'll run through groups and pages, highlight the differences and show you how to set up Pages for your business. We'll help you to understand Facebook Advertising, Check-in and other business related applications that can help you engage customers.
Now that your Facebook Business Page is set up, the next question is, who would you like to connect with, and how do you build an audience?
There is no point in having an amazing Facebook Page if no one knows about it. Without an audience, you have no one to share posts with or to have conversations with.
To start building your audience, look first to your current customers or clients and supporters of your business to Like your Page. Your existing clients and supporters are the people most likely to read your posts, most likely to Share your posts and most likely to engage with your Page.
Neuro-symbolic is not enough, we need neuro-*semantic*Frank van Harmelen
Neuro-symbolic (NeSy) AI is on the rise. However, simply machine learning on just any symbolic structure is not sufficient to really harvest the gains of NeSy. These will only be gained when the symbolic structures have an actual semantics. I give an operational definition of semantics as “predictable inference”.
All of this illustrated with link prediction over knowledge graphs, but the argument is general.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Assuring Contact Center Experiences for Your Customers With ThousandEyes
Harper collins facebookintro
1. How to Use Facebook to Enhance Conversation and Drive Results in Publishing Presented by: @DaveKerpen, CEO, @LikeableMedia Harper Collins Training Session #1 Presented by Likeable
2. what’s in store… • Facebook Overview • Starting a Presence on Facebook • Content Tips • Growing your Presence on Facebook
3. the facts • THE most popular social networking site with nearly 600 million active users • Instantly connect to others who share your passions and interests • Every interaction on your Facebook page encourages instant virality • Quick and easy platform allows you to share news, information, events, pictures, etc.
5. If you can add a business as a “FRIEND”, it’s not properly set up on Facebook. Individual profiles are for Individuals. profiles
6. Groups are organized around common interest. Limited functionality, but able to organize large groups of people. Can be public or private. groups Public Private
7. Established for businesses: Become a LIKER Completely public, don’t need to be a member of Facebook to view HIGHLY functional. fan pages
12. functional to fantastic • Can be as highly functional as a website • Custom tabs + artwork -Welcome tabs -”Like us” tabs
13. how to build a FANTASTIC fan page Tip 1: Determine your objectives- who are you targeting here and why? Tip 2: Develop a value proposition. WHY would someone become a fan? Tip 3: Get to know HTML/FBML (or hire someone who does)
14. if you build it, will they come? Facebook = opportunity to be where the people are BUT… • how will you engage without being annoying? • how will you provide value? • how will you see a return?
15. tips for engaging fans • Ask questions • Provide value • Post multi-media content • Be likeable!
16. ask questions Questions are asking for a response. This raises your interactivity level, and grows your page.
26. your homework! • Facebook Fan Page Time! • Post An Engaging Status Update! • Create a sample Facebook Ad!
27. Likeable.com Engage with us @LikeableMedia on Twitter Ask us questions @ Facebook.com/LikeableMedia Or, email me anytime dave@likeable.com thank you! Next up in the Harper Collins Training Series Presented by Likeable: Twitter 101
Editor's Notes
Oh the things you can do on a facebook fan page! Email signup Video Custom artwork A Facebook Page can be as highly functional as a website!
On Facebook, you have an opportunity to be where the people are…but how will you engage without being annoying? How will you provide value? How will you see a return?
