This document discusses the key elements of a film poster, including the title, visual representations from the film, release date, and names of lead actors and director. It then describes a specific poster created in Photoshop that features a shot of the protagonist in action, taking influence from the Friday the 13th poster. Visual elements like trees were used to connote isolation. The poster has red and blue hues that represent blood/death and how cold the killer feels. It meets conventions by including the film title, tagline, and credits at the bottom. Genre theories can also be applied to the poster and trailer due to horror elements like the protagonist wielding a knife.