The poster uses a black and white theme to highlight the red 'x' over the artist's picture, representing danger and rebellion. The same picture from the artist's album is used, showing fans the music that will be performed. Bold blue writing stands out to grab attention and interest fans in the event. The poster depicts a nightclub at the bottom, targeting teenagers over 18, appealing to them by signaling upbeat, energetic songs to dance to at the event.
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Further Research
1. Black and white is the theme used
throughout. This may be because the
artistwants to show himself striped
back.Also, itallows the red ‘x’ which
appears over the pictureof the artist
to stand out more.
The same picture is used on the poster
which is included on the album. From this
audiences will seethe music that will be
performed is music from Chris Brown’s
particularalbum–this will attractfans of
that current album and immediately they
will showinterest in going.
The writingis bold and in a blue
font standingout from the rest of
the poster. This is becauseitwill
grab audience’s attentions and
fans of the artistwill wantto see
what the poster is aboutas they
will immediately see the
reference to the artist.
The audience is outlinedhere, as a
night clubis presentedat the bottom of
the poster. This shows that the target
audience for this particular event is
teenagers over the age of 18. The
audiences will see this and see the
event willbe ina night club setting,
therefore be upbeat and energetic
songs theycandance to, whichwill
appeal to them and make them want to
go to this event.
A red cross in the middleof the albumis evident
over the image of the artist.This connotes the
idea of danger and a rebellious sideto the
artist.This may appeal too audiences as thy can
get a sense of the album,context of him taking
risks with the songs he is includingin this
particularalbum.The ‘x’ will stand out and
audiences will seethis symbol and relate it
immediately with the artist.