The document discusses Chris Brown's branding across his album cover, magazine, and music video for his album F.A.M.E. It notes that his style remains consistent, presenting him as poised, confident, and professional. Direct eye contact is used in the album, magazine, and video to connect with audiences and show his masculinity and confidence as an artist. Mid-shots that include his body language also aim to portray boundless assurance in himself and sexuality, connecting to female fans.