The document is a student's proposal for a music video project. It includes a rationale for the project, describing skills learned in previous media projects. It outlines the concept for a comedic music video focusing on a character. Research plans are described to study other artists and music videos. Evaluation methods are proposed, such as a daily development diary and final self-reflection. A bibliography lists potential sources for inspiration and research. A production schedule is included.

1. Proposal
1
DELETE SUPPORT COMMENTS IN RED AFTER WRIING SECTION
Centre Name and Number:
York College 48357
Student Name and Number: Harry Borwell 336973
Project proposal title and date: Of The Night by Bastille
Main area of activity: Film/Music video
Rationale: 150 words approx.
Review your progress throughout the 2 years- what products have you made and what skills and knowledge have you acquired? How will you use those skills?
During the course I’ve made a TV advert, Radio Drama, music video, a TV Comedy, a TV Drama and a factual project.
In the TV advert, I learnt how to use Premiere Pro because I had never used it before. I learnt how to cut scenes down using the extract tool, and how to adjust the brightness to
make a scene lighter or darker. And I learnt how to make a sting advert.
In the radio drama, I learnt how to write a script, make a production schedule and make a list of everything I needed. I learnt how to use the Zoom microphone to record actors’ voices
and record sound effects. I learnt how to edit sounds using the reverb tool to make the ghosts voice echo and sound dramatic.
In the music video, I learnt about Audience Classifications, Psychographics and Uses and Gratifications. For the production, I learnt how to write a script in more detail, I made a
storyboard and made a shot list which was really useful for filming.
For my TV Comedy, I made a parody to ‘The Big Bang Theory’. I learnt about the different comedy elements.
For my TV Drama, I learn’t how to write a script professionally using ‘Courier’ font and I learnt about what the different camera angles mean, and what the composition of each
character means. Also, in Premiere Pro, I learnt how to
For my factual project, the original idea was based around Ice Skating, but it had to change to a project on ‘Yorkshire Winter Wonderland’. In this project I learn’t about how to
interview somebody, I learn’t how to set the filming equipment up for an interview, and in Premiere Pro, I learnt how to make an animation move using key frames.

2. Proposal
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My last music video was about someone who had been framed for murder and was found guilty and was sent to prison. His friends helped him to escape and they all fled the country.
It had an impact on the audience because it was humourous and it kept them entertained.
Project Concept: 200 words approx.
What is the concept for your project and what are you going to make? I’m going to make a music video which will be entertaining. I want the video to be comedic. The video will focus
on a character.
What research will you need to conduct and how will it help you make your project?
I will need to research a range of artists which I’m considering to use. I will research real music videos that I have a good Idea and concept for. When I look at the videos,
I will look at the camera angles, composition, costume, lighting
How will the project be evaluated and reviewed: 150 words approx.
How do you plan to evaluate the work? I plan to review my work at the end of each day by writing up a development diary. In my diary I will write about what I did, how I did
something and why I did it. I will write about what went well, what didn’t go well and what to improve. Also, I will screenshot any work which will reference what I talk about in my
development diary. This will prove the work I have done. This process will help me because it will tell me what I can do, what I struggle with and what I need to improve on. If I have
any time during the project, I will go back and improve anything that needs improving. This will help the project look better because I will have gone back and fixed something.
Reference conducting on-going evaluation (Production Reflections) and your final self-reflection (Evaluation), analysing your work and its outcomes.
How will this process help developing your working practices as you continue with your study/media career?

3. Proposal
3
Bibliography:
Minimumof 10 sourcesthat youcoulduse for your project.These canbe existingproducts,usedforinspiration.Orbookslookedatforthe theoryresearch.Make sure you geta
mixture of booksandproducts.Limityourself tonomore than 2 websitesif possible (youcanputGoogle Booklinkslike BooksonNeil’sToolbox). Considergalleries,books,
magazines, journals, films,computergames, websites,blogs,socialmedia, radioprogrammes,archivematerial,podcastsetc.
Thismust include atleast2 primarysourcesof information- tweakSource 1and 2 to fit.
Alphabetise the listwhencomplete (highlightthesourcesandclick the SORT button- ithasan A-Zandanarrowpointingdownonit).
Research
1. Years and Years. (2015). Shine - Years and Years. Available: https://www.youtube.com/watch?v=hXTAn4ELEwM. Last accessed 7th February 2020.
2. EminemMusic. (2013). Eminem ft. Rihanna - The Monster (Explicit) [Official Video]. Available: Eminem ft. Rihanna - The Monster (Explicit) [Official Video]. Last accessed
13th February 2020.
3. Charli XCX. (2015). Charli XCX - Doing It ft.Rita Ora [Official Video]. Available: https://www.youtube.com/watch?v=Km3agvlyRmM. Last accessed 13th February 2020.
4. BASTILLEvideos. (2013). Bastille - Of The Night (Official Music Video). Available: Bastille - Of The Night (Official Music Video). Last accessed 13th February 2020.
5. Sia. (2014). Sia - Chandelier (Official Music Video). Available: https://www.youtube.com/watch?v=2vjPBrBU-TM. Last accessed 14th February 2020.
6. Angeline Trevena. (2014). SIA – CHANDELIER (SINGLE REVIEW). Available: https://vulturehound.co.uk/2014/05/sia-chandelier-single-review/. Last accessed 14th
February 2020.
7. Anna Mullendore. (2015). Sia Review – “Chandelier” and “Elastic Heart”. Available: https://www.thekirkwoodcall.com/entertainment/2015/02/05/sia-review-chandelier-and-
elastic-heart/. Last accessed 14th February 2020.
8. David Kleiler & Robert Moses (1997). MAKING MUSIC VIDEOS. New York: Three Rivers Press. 49-172.
Context Research
9. Wikipedia. (2020). David LaChapelle. Available: https://en.wikipedia.org/wiki/David_LaChapelle#Videography. Last accessed 23rd February 2020.
10. florencemachine. (2012). Florence + The Machine - Spectrum. Available: https://www.youtube.com/watch?v=iC-_lVzdiFE. Last accessed 23rd February 2020.
11. Britney Spears. (2009). Britney Spears - Everytime (Official Video). Available: https://www.youtube.com/watch?v=8YzabSdk7ZA. Last accessed 23rd February 2020.

4. Proposal
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12. Jennifer Lopez. (2009). Jennifer Lopez - Get Right. Available: https://www.youtube.com/watch?v=1WIsnC-h1d0. Last accessed 23rd February 2020.
13. Wikipedia. (2020). Hype Williams. Available: https://en.wikipedia.org/wiki/Hype_Williams. Last accessed 23rd February 2020.
Week Day Lesson Task Completed? Yes/No
1 (Pre-
production)
(Proposal
and
Background
research)
Tuesday 21st January
2020
1 Start Context research. Look for 3 to 5 music video directors who have worked on pop music videos.
Continue working on this in my spare time.
Tuesday 28th January
2020
1 Start writing up Pre-proposal.
Tuesday 28th January
2020
2 Continue writing up pre-proposal. This should be finished by the end of this lesson. At 11:45am write up
development diary for today.
Thursday 30th January
2020
All
Day
Manchester University Interviews.
Friday 31st January 2020 1 Start writing up Proposal – work on Title and Rationale. These should be finished by the end of this lesson.
Friday 31st January 2020 2 Continue writing up proposal – write up project concept. This should be finished by the end of this lesson.
Friday 31st January 2020 3 Continue writing up Proposal – write up how to evaluate the project, and write up bibliography. These
should be finished by the end of this lesson.
Friday 31st January 2020 4 Continue writing up proposal – start writing up production schedule.
At 4pm Write up development diary for today
Finish any unfinished work over the weekend
 Context research
 Pre-Proposal
 Proposal
Week 2
(primary
and
secondary
Research)
Tuesday 4th February 1 Write up development diary.
Start Primary Research – make a survey.
Tuesday 4th February 2 Continue making survey. This should be finished and sent to people by the end of this lesson.
At 11:45 write up development diary for today.
Thursday 6th February 1 Write up my introduction to audience research. This should be finished by the end of this lesson.
Thursday 6th February 2 Start researching existing music videos. Research ‘Shine’ by Years and Years.
Thursday 6th February 3 Continue researching existing music videos – continue researching ‘Shine’ by Years and Years. This should

5. Proposal
5
be finished by the end of this lesson.
Thursday 6th February 4 Continue researching existing music videos. Start researching ‘Doing It’ music video by Charli XCX and
Rita Ora.
At 4pm write up development diary for today.
Friday 7th February 1 Continue researching existing music videos. Continue researching ‘Doing It’ By Charli XCX and Rita Ora.
This should be finished by the end of this lesson.
Friday 7th February 2 Continue researching existing music videos. Start researching ‘The Monster’ by Eminem and Rihanna.
Friday 7th February 3 Continue researching existing music videos. Continue researching ‘The Monster’ by Eminem and Rihanna.
This should be finished by the end of this lesson.
Friday 7th February 4 Continue researching existing music videos. Start researching ‘Of The Night’ by Bastille.
At 4pm write up development diary for today.
Finish any unfinished work over the weekend
 Of The Night by Bastille
 Chandelier by Sia
Week 3
(primary
and
secondary
research)
Tuesday 11th February 1 Write up development diary.
Tuesday 11th February 2 Start researching production techniques. Start with ‘Using the DSLR Camera’.
At 11:45 write up development diary for today
Thursday 13th February 1 Continue researching production techniques. Start researching ‘How to use the BoomMicrophone’. This
should be finished by the end of this lesson.
Thursday 13th February 2 Continue researching production techniques. Start researching ‘lighting’. This should be finished by the end
of this lesson.
Thursday 13th February 3 Continue researching production techniques. Research ‘How to use the green screen’.
Thursday 13th February 4 Continue researching production techniques. Research Premiere Pro Tutorials.
At 4pm write up development diary for today.
Friday 14th February 1 Continue researching production techniques. Research Premiere Pro Tutorials.
Friday 14th February 2 Continue researching production techniques. Research Premiere Pro Tutorials.
Friday 14th February 3 Continue researching production techniques. Research Premiere Pro Tutorials. This should be finished by
the end of this lesson.
Friday 14th February 4 Continue researching production techniques. Research Photoshop Tutorials.
At 4pm write up development diary for today
Finish any theory from the last three weeks over half term
 Context research
 Existing Product Research
 Proposal

6. Proposal
6
 Production Techniques
 Any other secondary research
 Collect Survey results and analyse them
 Make mind maps for music videos
 Submit all work to website
Week 4
(problem
solving)
Tuesday 25th February 1 Write up development diary
Tuesday 25th February 2 Continue writing up development diary. This should be finished by the end of this lesson.
At 11:45 write up development diary for today.
Thursday 27th February 1 Start Problem Solving PowerPoint. Start looking at problems that could happen with the camera and Boom
Microphone. These slides should be finished by the end of this lesson.
Thursday 27th February 2 Continue problem solving. Look at Power and storage slides. These slides should be finished by the end of
this lesson.
Thursday 27th February 3 Continue problem solving. Look at Backing up and software slides. These slides should be finished by the
end of this lesson.
Thursday 27th February 4 Continue problem solving. Look at Ability and Technique slides.
At 4pm write up development diary for today
Friday 28th February 1 Continue problem solving. Continue with ability and technique slides. These slides should be finished by
the end of this lesson.
Friday 28th February 2 Continue problem solving. Work on ‘Anything related to production’ slide and start theoretical problems
‘working outside’. These slides should be finished by the end of this lesson.
Friday 28th February 3 Continue problem solving. Work on ‘Unwanted noise’ and ‘Actors and Extras’ slides. These slides should
be finished by the end of this lesson.
Friday 28th February 4 Continue problem solving. Work out ‘Transport and locations’ slides.
At 4pm write up development diary for today
Finish any unfinished work over the weekend
 Problem Solving PowerPoint
Week 5
(Problem
Solving)
Tuesday 3rd March 1 Write up development diary.
Tuesday 3rd March 2 Continue writing up development diary. This should be finished by the end of this lesson.
Thursday 5th March 1 Start Experiments. Go around college and practice using the camera. Film anything in college.
Thursday 5th March 2 Edit the footage collected from last lesson.
Thursday 5th March 3 Start experiments for my music video. Film in the studio if it’s available. If not then film in another quiet
location in college.
Thursday 5th March 4 Edit the footage collected from last lesson.
At 4pm write up development diary for today
Friday 6th March 1 Continue editing footage collected yesterday afternoon. This should be finished by the end of this lesson.
Friday 6th March 2 Start working on initial ideas – mind maps

7. Proposal
7
Friday 6th March 3 Continue working on initial ideas – mind maps.
Collect Kit at break
Friday 6th March 4 Continue working on initial ideas. At 4pm write up development diary for today
Finish any unfinished work over the weekend
 Problem Solving PowerPoint
 Practice using the camera at home.
Week 6
(Pre-
Production
and
Planning)
Tuesday 10th March 1 Write up development diary
Tuesday 10th March 2 Continue working on development diary. This should be finished by the end of this lesson.
Thursday 12th March 1 Start working on pre-production. Start working on contingency plans.
Thursday 12th March 2 Continue working on contingency plans. This should be finished by the end of this lesson.
Thursday 12th March 3 Start working on Health and Safety.
Thursday 12th March 4 Continue working on Health and Safety. This should be finished by the end of this lesson.
At 4pm write up development diary for today
Friday 13th March 1 Continue working on Pre-Production. Make a mood board. This should be finished by the end of this
lesson.
Friday 13th March 2 Make a style sheet. Style sheet should be finished by the end of this lesson.
Friday 13th March 3 Start making storyboard
Friday 13th March 4 Continue making storyboard.
At 4pm Write up development diary
Finish any unfinished over the weekend
 Storyboard
Week 7
(Pre-
Production
and
planning)
Tuesday 17th March 1 Write up development diary
Tuesday 17th March 2 Continue working on development diary. This should be finished by the end of this lesson.
Thursday 19th March 1 Start writing up shot list.
Thursday 19th March 2 Continue writing up shot list.
Thursday 19th March 3 Continue writing up shot list. Shot list should be finished by the end of this lesson.
Thursday 19th March 4 Write up resources list. Resource list should be finished by the end of this lesson.
At 4pm write up development diary for today.
Friday 20th March 1 Make music/sound effects list. This should be finished by the end of this lesson.
Friday 20th March 2 Make a location list. Go out and take photos of locations I will be using. This should be finished by the end
of this lesson.
Friday 20th March 3 Start making production schedule
Friday 20th March 4 Continue making production schedule.
At 4pm write up development diary for today.
Finish any unfinished work over the weekend
 Production Schedule

8. Proposal
8
Week 8
(Production)
Tuesday 24th March 1 Write up development diary
Tuesday 24th March 2 Continue working on development diary. This should be finished by the end of this lesson.
Thursday 26th March 1
Thursday 26th March 2
Thursday 26th March 3
Thursday 26th March 4 At 4pm write up development diary for today.
Friday 27th March 1
Friday 27th March 2
Friday 27th March 3
Friday 27th March 4 At 4pm write up development diary for today.
Week 9
(Production)
Tuesday 31st March 1 Write up development diary
Tuesday 31st March 2 Continue working on development diary. This should be finished by the end of this lesson.
Thursday 2nd April 1
Thursday 2nd April 2
Thursday 2nd April 3
Thursday 2nd April 4 At 4pm write up development diary for today.
Friday 3rd April Not in college
Finish any unfinished work over the holidays
Week 10
(Production)
Tuesday 21st April 1 Write up development diary
Tuesday 21st April 2
Thursday 23rd April 1
Thursday 23rd April 2
Thursday 23rd April 3
Thursday 23rd April 4 At 4pm write up development diary for today.
Friday 24th April 1
Friday 24th April 2
Friday 24th April 3
Friday 24th April 4 At 4pm write up development diary for today.
Finish any unfinished work over the weekend
Week 11
(Production)
Tuesday 28th April 1 Write up development diary
Tuesday 28th April 2
Thursday 30th April 1
Thursday 30th April 2
Thursday 30th April 3
Thursday 30th April 4 At 4pm write up development diary for today.

9. Proposal
9
Friday 1st May 1
Friday 1st May 2
Friday 1st May 3
Friday 1st May 4 At 4pm write up development diary for today.
Do NOT do any work over the weekend (BIRTHDAY WEEKEND)
Tuesday 5th May 1 Write up development diary
Tuesday 5th May 2
Thursday 7th May 1
Thursday 7th May 2
Thursday 7th May 3
Thursday 7th May 4 At 4pm write up development diary for today.
Friday 8th May Bank Holiday
Finish any unfinished work over the weekend
Week 12
(Production)
Tuesday 12th May 1 Write up development diary
Tuesday 12th May 2
Thursday 14th May 1
Thursday 14th May 2
Thursday 14th May 3
Thursday 14th May 4 At 4pm write up development diary for today.
Friday 15th May 1
Friday 15th May 2
Friday 15th May 3
Friday 15th May 4 At 4pm write up development diary for today.
Finish any unfinished work over the weekend
Week 13
(Evaluation)
Tuesday 19th May 1 Write up development diary
Tuesday 19th May 2 Continue writing up development diary. This should be finished by the end of this lesson.
Thursday 21th May 1 Start writing up evaluation. Start with background research.
Thursday 21th May 2 Continue working on evaluation. Continue writing up background research.
Thursday 21th May 3
Thursday 21th May 4
Friday 22nd May 1
Friday 22nd May 2
Friday 22nd May 3
Friday 22nd May 4
Finish any unfinished work over the weekend
Week 14 Tuesday 2nd June 1

10. Proposal
10
(Evaluation) Tuesday 2nd June 2
Thursday 4th June 1
Thursday 4th June 2
Thursday 4th June 3
Thursday 4th June 4
Friday 5th June 1
Friday 5th June 2
Friday 5th June 3
Friday 5th June 4
Finish any unfinished work over the weekend
Week 15
(Evaluation)
Tuesday 9th June 1
Tuesday 9th June 2
Thursday 11th June 1
Thursday 11th June 2
Thursday 11th June 3
Thursday 11th June 4
Friday 12th June 1
Friday 12th June 2
Friday 12th June 3
Friday 12th June
(Deadline)
4 Upload everything to website
Finish any unfinished work over the weekend
Week 16
(Moderation)
Tuesday 16th June 1
Tuesday 16th June 2
Thursday 18th June 1
Thursday 18th June 2
Thursday 18th June 3
Thursday 18th June 4
Friday 19th June 1
Friday 19th June 2
Friday 19th June 3
Friday 19th June 4
Week 17
(Show
Preparation)
Tuesday 23rd June 1
Tuesday 23rd June 2
Thursday 25th June 1
Thursday 25th June 2
Thursday 25th June 3

11. Proposal
11
Thursday 25th June 4
Friday 26th June 1
Friday 26th June 2
Friday 26th June 3
Friday 26th June 4
Finish any unfinished show preparation over the weekend
Week 18
(Show)
Tuesday 30th June Show