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Innovation Management Framework

                                                                                                                                    Strategic Learning                                Market Scanning
            Market Classification
                                                                                                                                                                                        Business Intelligence
             Stable
                                                                                                                                                  Insights                             Non‐filtered Data
             Fluid                                                                                                                                                                   Heterogeneous Team‐building
             Turbulent
                                                                                                              Technology 
                                                                                                               Scanning
                                                                                                                                                                                                      Dissemination, 
                 Dissemination,                                                                                                                                                                  Refinement, & Emergence
            Refinement, & Emergence


                                                   Discovery/Creation
                                                       Technology 

Strategic                                                                                                Strategy                                                     Strategy                                                       Performance
Vision                                                                                                   Development                                                  Execution                                                      Evaluation

 Overarching                                                                                             Technology Assessment                                       Translation of strategy into 
                                                                                                                                                                                                                                      Financial metrics such as 
  Goals/Objectives                                                                                                                                                      action 
                                                                                                          Strategic fit                                                                                                               cash flow, ROE, breakeven, 
 Manufacturing Flexibility                                                                                                                                            Communication                                                  and contribution to sales
                                                                                                          Development of Objectives & 
                                                                Self‐organization/Idea Champions




 Financial Flexibility                                                                                    Goals for Technology                                        Project management                                            Internal process metrics such 




                                                                                                                                                                                                             BUSINESS INTELLIGENCE
                                      OPPORTUNITY RECOGNITION




                                                                                                                                                                                                                                       as quality outcome
 Marketing Flexibility                                                                                   Cross functional input                                      Assigning accountability




                                                                                                                                                    STRATEGIC FOCUS
                                                                                                                                                                                                                                      Employee development and 
 Knowledge/Skill Flexibility                                                                             Evaluation of competencies                                  Resource management
                                                                                                                                                                                                                                       learning
 Simple Rules                                                                                            Financing plan                                              Vendor management
                                                                                                                                                                                                                                      Customer satisfaction
 Communication                                                                                           Engineering/ manufacturing                                  Employee role rotation
                                                                                                                                                                                                                                      Benchmarking
                                                                                                          Marketing plan                                              Customer input/feedback
                                                                                                                                                                                                                                      Lessons learned from 
                                                                                                          Sales & distribution plan                                   Budgets                                                        missteps
                                                                                                          Front‐line employee 
                                                                                                           involvement
                                                                                                          Strategic alliances
                                                                                                          Customer input


             People – Communication ‐ Leadership                                                                           Cross‐functional Integration                             Continuous Questioning/Improvement ‐ Innovation


                                                                                                   New Technology Classification
                                                                                     * Incremental   * Radical   * Quantum

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Flevy.com - Strategic Innovation Management Framework

  • 1. Innovation Management Framework Strategic Learning  Market Scanning Market Classification  Business Intelligence  Stable  Insights  Non‐filtered Data  Fluid  Heterogeneous Team‐building  Turbulent Technology  Scanning Dissemination,  Dissemination,  Refinement, & Emergence Refinement, & Emergence Discovery/Creation Technology  Strategic  Strategy  Strategy  Performance Vision Development Execution Evaluation  Overarching    Technology Assessment   Translation of strategy into   Financial metrics such as  Goals/Objectives  action   Strategic fit cash flow, ROE, breakeven,   Manufacturing Flexibility  Communication and contribution to sales  Development of Objectives &  Self‐organization/Idea Champions  Financial Flexibility Goals for Technology  Project management  Internal process metrics such  BUSINESS INTELLIGENCE OPPORTUNITY RECOGNITION as quality outcome  Marketing Flexibility  Cross functional input  Assigning accountability STRATEGIC FOCUS  Employee development and   Knowledge/Skill Flexibility  Evaluation of competencies  Resource management learning  Simple Rules  Financing plan  Vendor management  Customer satisfaction  Communication  Engineering/ manufacturing  Employee role rotation  Benchmarking  Marketing plan  Customer input/feedback  Lessons learned from   Sales & distribution plan  Budgets missteps  Front‐line employee  involvement  Strategic alliances  Customer input People – Communication ‐ Leadership Cross‐functional Integration Continuous Questioning/Improvement ‐ Innovation New Technology Classification * Incremental   * Radical   * Quantum