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1. Evaluation
Initially wewere thinking of doing a fitness cereal bar however weswayed
fromthat idea as it didn’t really open up a big enough market for us to target,
we wanted something that was healthy but that all ages might wantto eat. So
we went with Callum’s idea. Here’s our teams firstand undeveloped idea.
My role in the group was to help with filming and I did the bus and tube advert
which in mine and the groups opinion, so that went well but my main role was
to do the business sideof things for example I completed the marketing
strategies I found it quite good to do as I study business so could use some of
the terminology I learnt in that and transfer it into my work which was really
useful. And therefore I believe the marketing strategy was a strong pointfor
me and played to my strengths.

2. In my opinion the team did very well, no arguments and agreed on pretty
much everything also it was good as everybody pulled their weight throughout
this projectand we worked really well as a team.
This is the tube printadvert which went well and fitted in with the
environment.