Design Creativity
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Design, invention, and innovation are interdependent processes. Invention involves generating new ideas by understanding relationships to solve problems. Innovation is the successful adoption of novel ideas or solutions. Design solves problems by unambiguously visualizing solutions, and there can be several solutions in design. The early stages of design involve visualizing initial ideas which is a source of creativity, formulating problems, and finding solutions. Idea sketching, drawings, modeling, and prototyping facilitate accidental discoveries and innovations by externalizing concepts through physical embodiment and allowing revisiting of ideas. Unexpected discoveries of new features during initial design practice create opportunities to progress design ideas and requirements through visualization and discoveries.
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- The design process for a product involves conceptualization, research, design development, implementation, evaluation, and presentation. Concept refers to an abstract idea derived from specific examples.
Design thinking notes
This document provides an introduction and overview of design thinking. It discusses that design thinking is a methodology used by designers to brainstorm and solve complex problems through innovative solutions. It involves an iterative process of empathizing with users, defining problems, ideating solutions, prototyping, and testing. Design thinking draws on both analytical and intuitive thinking and can be applied across many fields and professions to address user needs and resolve problems in a solution-focused manner. The document outlines the key stages and features of the design thinking process.
Lecture 3A – Creation
THE OBJECTIVES OF LECTURE AND ASSESSMENT TASK 3A are:
• To create as many ideas as possible, focusing on breadth of ideas, not necessarily depth.
• To analyze, organize and filter the ideas
• To select the best possible options for an effective design solution
• To illustrate the best ideas in form of sketches
• To prepare for an individual and/or group critique
• To implement the feedback
Lecture 3A – Creation
This document summarizes Lecture 3 of a design course. It is divided into three parts: creation, prototyping, and production. The creation section discusses techniques for generating ideas like brainstorming, selecting the best solution, and illustrating concepts as sketches. Students are then asked to complete an individual assignment by sharing sketches of at least two design ideas with five sketches each for instructor critique. The prototyping and production sections will cover transforming concepts into works and taking the design to audiences.
Re-thinking Design Thinking
The document proposes a new design process model that is more agile and iterative than the traditional linear model of empathize, define, ideate, prototype, test. The new model frames design as the co-evolution of problem and solution spaces represented visually through "design arenas" of purposes, beneficiaries, evaluations, and artifacts. Sprints are used to iteratively refine these arenas rather than rigidly progressing through phases. Tools like a design kanban board and design arenas canvas are suggested to manage tasks and visualize the evolving design spaces. The document encourages being conscious of process models and applying the new model to challenge existing approaches.
What is bibimbap design thinking
The document discusses design thinking and provides definitions, types of thinking, and processes involved. It describes design thinking as a human-centered approach to innovation that draws from design tools to integrate user needs, technology possibilities, and business requirements. The document outlines analytical vs design vs intuitive thinking and divergent vs convergent thinking. It also details the human-centered design process used by IDEO and +Acumen and the double diamond model developed by the UK Design Council.
DT UNIT 1.pptx
Design Thinking basics- Design thinking is an approach used for practical and creative problem-solving. It is based heavily on the methods and processes that designers use (hence the name), but it has actually evolved from a range of different fields—including architecture, engineering and business.
Idea Generation Techniques
Ideas have been the driving force of humanity. From a simple circular wheel carved from rock back in the stone ages to the first airplanes and telephones, innovative ideas have sparked off revolutionary changes in society. Now in this competitive world, ideas have become more important to us than actions. Companies have begun asking designers to generate solutions that meet the needs and desires of the consumer.
As such, there was a need to streamline and increase the efficiency of producing and sharing ideas within teams. This gave birth to several idea generation techniques, which allowed everyone to play a part in the creative process, a role allotted strictly to designers and engineers for the last few years.
Idea generation techniques meant anyone could participate in creating new ideas. It allowed people to share and build up on existing solutions, to foresee future problems, and essentially, to think big in terms of design. It brought different specializations together to create a more diverse think-tank that can tackle problems from several perspectives.
This report is divided into three parts.
First, we shall look into several idea generation techniques, both popular ones and the uncommon ones, question their uses and value by providing examples of products developed using the specific techniques.
Second, we discuss whether idea generation methods and techniques are important in coming up with new ideas? Are they the driving factor in generating ideas?
Lastly, we conclude with our personal view on idea generation techniques, along with stating which methods, if any, would we prefer to use.
Towards the end we aim to achieve a better understand of the creative thinking process as a whole and how to effectively solve all issues, design or otherwise.
Lecture 3 - Implementation from Virtu Design Institute
The document discusses the process of design and execution for advertising plans. It begins with ideation techniques like brainstorming to generate design ideas. Then it describes taking the most promising ideas and making prototypes to visualize concepts. Prototypes are shared to get feedback, which is integrated into further refinements. The process evolves ideas over time through feedback, prototyping, and refinement until final visual designs are completed.
Fundamentals of visual communication unit v
Ideation is the creative process of generating, developing, and communicating new ideas. There are four basic processes of ideation: gathering customer insights; finding opportunity areas; brainstorming ideas; and prioritizing ideas. Creativity involves converting new ideas into reality through thinking and producing. There are two main approaches to creativity - programmed thinking which uses logical methods like morphological analysis, and lateral thinking which uses techniques like brainstorming, random input, and provocation to stimulate new ideas.
Creativity Process
The document discusses creativity and the creative process. It defines creativity as the generation of novel and useful ideas to solve problems. It notes that quality ideas come from generating large quantities of ideas and that creativity is a methodical process, not magic. The creative process can involve fear and doubt but the best creatives have ways to cope. Studies show beginning students focus on finished ads while advanced students redefine problems and consider more ideas. Models of the creative process include preparation, incubation, illumination, and verification. Mind maps and operational thinking strategies can aid creativity. Factors like preparation, incubation, and illumination are necessary for creativity. The document also discusses AI art and generative models like DALL-E 2 and Midjourney.
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Lecture 3 - Implementation from Virtu Design Institute
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Current Work
Ben Salem is an industrial designer who researches conscious robots, modelling volition, and the functional neuroanatomy of the brain to inspire interactive systems. His presentation covered his work modeling the brain and developing robots like MiniMe, which mimics human joint control, and Mollycuddle, an empathetic toy. He takes a holistic approach inspired by understanding human emotions, volition, and consciousness to develop adaptive systems.
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Design Creativity
- 1. DesignCreativity Ben SALEM mail@bsalem.info
- 2. Content Creative Cycle Invention Innovation Early Stages of Design Idea-Sketching Unexpected Discoveries
- 4. Creative Cycle Design, invention and innovation are inter-dependent and inter-related. They are overlapping processes and practices
- 6. Invention 2/2 It is about generating new ideas. Invention is an act of insight: an understanding of relationships that help solve a problem.
- 8. Innovation 2/2 It is the successful adoption of novel ideas or new solutions. It is a synthetic and integrating process
- 9. Design 1/2
- 10. Design 2/2 It is about solving problems, Design is the delivery of solutions that are unambiguously visualised. Unlike other domains, there are often several solutions in design.
- 11. Early Stages of Design Initial ideas are visualised, it is a source of creativity and innovation. Problems are formulated, solutions found.
- 12. Idea-Sketching Drawings, sketching, modelling & prototype making facilitate accidental discoveries and innovations Externalisation of concepts thrgouh physical embodiment. Allows for future re-visits, re-inspections and re-interpretations of ideas
- 13. Unexpected Discoveries New features not originally intended are discovered during the initial design practice. These create opportunities for a back and forth progress between visualisation and discoveries It is about shifting between clarifying design ideas and formulating design requirements
- 16. ThankYou!