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- 1. Tessa Purdon PROFILE I am a dynamic, passionate, and hardworking Languages: Fluent English, basic Afrikaans and Xhosa individual with a love for people and places. Motivated Code 8 Driver’s License by a challenge, I am constantly seeking growth and Tel: +2783 6554856 personal development. I have a systematic approach to Email: tessapurdon@gmail.com my work and like to keep structure with mini Twitter Handle: @Tessa_Purdon deadlines, content plans and mind maps. I can be relied upon to lighten the mood in a work environment, yet remain focused and professional. ACADEMIC QUALIFICATIONS January- December 2011 CityVarsity Cape Town, Certificate in Print and Digital Media January 2006- December 2008 Institute of Culinary Arts, Stellenbosch, Diploma in Professional Cheffing and Patisserie with specialization in wine studies January 1995-2005 IEB Matriculation, Kingswood College, Grahamstown Aggregate : A WORK EXPERIENCE RESPONSIBILITIES February 2012 – March 2013: Digital intern - Worked on the content management system by ensuring Food24.COM that events, restaurant listings and recipes were updated. Wrote restaurant reviews and features. Managed the Food24 social media platform on Twitter and Facebook. Key skills: Image editing and writing user-friendly, focused web content for SEO. In-depth knowledge of the South African food and restaurant industry. Outgoing and interested nature required for events and launches, interviews and public engagements. October-November 2011: Digital intern - Spice4life Produced content, focusing on short editorial pieces, on online magazine Crystal Towers Hotel and Spa (Spice4life venue partner). Developing the magazine’s portfolio of profiled personalities. Key skills: Working productively within a small team of foreign interns. Coping with, and managing pitfalls during the site’s redesign. September 2011: Digital intern - Men’s Health and Worked with online editor creating content for both Women’s Health Women’s Health and Men’s Health websites. June – December 2011: Contributor to Wellness Wrote product reviews, recipes and fitness tips for Warehouse blog wellnesswarehouse.com
- 2. January 2011-November 2012: Cellar door ambassador Welcomed guests to the tasting room, conducted wine at Constantia Glen Winery tastings and carried out sales of wines. Key Skills: High level of customer care, ability to create good rapport with guests of all backgrounds and cultures, assertive personality with attention to detail July 2009-March 2010: Sales Representative, Eikendal Called on restaurants and boutique hotels in the Cape Vineyards, Stellenbosch Town CBD and Atlantic Seaboard area, while assisting in creating better brand awareness in the market place. Active with PR activities and functions held at the winery and in the trade Key Skills: Strong interpersonal skills; building and maintaining relationships; exceeding customer expectations August- December 2008: Sales assistant at The Noble Was responsible for wine sales, ordering/stock Grape Wine Boutique, Constantia deliveries, set-up of tastings and customer relations. Key Skills: Customer service and inter-personal skills, organizational and administrative ability September 2007-March 2008: Commis Pastry chef, Completed culinary training under chef Harold Aubergine restaurant, Cape Town Bresselschmidt. Prepared desserts, petit fours and baked items for the restaurant Key Skills: positive can-do attitude, able to work in a high-pressure kitchen REFERENCES Caro de Waal Editor Food24 072 6588801 Caro.dewaal@24.com Karen Jayes Freelance writer and Journalism Lecturer 084 648 1425 karen.jayes@cityvarsity.co.za Harald Bresselschmidt Chef Patron, Aubergine Restaurant 021 465 4909 info@aubergine.co.za Kathy Raath CEO Kathy Raath Promotions 082 4579538 kathy@krpwines.co.z