What is Video Compression?, Introduction of Video Compression. Motivation, Working Methodology of Video Compression., Example, Applications, Needs of Video Compression, Advantages & Disadvantages
What is Video Compression?, Introduction of Video Compression. Motivation, Working Methodology of Video Compression., Example, Applications, Needs of Video Compression, Advantages & Disadvantages
A description about image Compression. What are types of redundancies, which are there in images. Two classes compression techniques. Four different lossless image compression techiques with proper diagrams(Huffman, Lempel Ziv, Run Length coding, Arithmetic coding).
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
Introduction, History
Application in different fields like CAD, schematic capture, medicine, art etc.
Hardware concepts
2-D and 3-D algorithms
Line drawing, viewing transformations, other transforms (scaling, rotation, translation)
Curve Modeling
Mathematics of generation of parametric cureve like Bazier, Spline, Hermite
3D Object Modeling
Visible Surface Detection and Surface Rendering
Introduction to Animation
Text Book
Computer Graphics C Version – Hearn & Baker
A description about image Compression. What are types of redundancies, which are there in images. Two classes compression techniques. Four different lossless image compression techiques with proper diagrams(Huffman, Lempel Ziv, Run Length coding, Arithmetic coding).
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
This is the subject slides for the module MMS2401 - Multimedia System and Communication taught in Shepherd College of Media Technology, Affiliated with Purbanchal University.
Introduction, History
Application in different fields like CAD, schematic capture, medicine, art etc.
Hardware concepts
2-D and 3-D algorithms
Line drawing, viewing transformations, other transforms (scaling, rotation, translation)
Curve Modeling
Mathematics of generation of parametric cureve like Bazier, Spline, Hermite
3D Object Modeling
Visible Surface Detection and Surface Rendering
Introduction to Animation
Text Book
Computer Graphics C Version – Hearn & Baker
Between Filth and Fortune- Urban Cattle Foraging Realities by Devi S Nair, An...Mansi Shah
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Hello everyone! I am thrilled to present my latest portfolio on LinkedIn, marking the culmination of my architectural journey thus far. Over the span of five years, I've been fortunate to acquire a wealth of knowledge under the guidance of esteemed professors and industry mentors. From rigorous academic pursuits to practical engagements, each experience has contributed to my growth and refinement as an architecture student. This portfolio not only showcases my projects but also underscores my attention to detail and to innovative architecture as a profession.
Transforming Brand Perception and Boosting Profitabilityaaryangarg12
In today's digital era, the dynamics of brand perception, consumer behavior, and profitability have been profoundly reshaped by the synergy of branding, social media, and website design. This research paper investigates the transformative power of these elements in influencing how individuals perceive brands and products and how this transformation can be harnessed to drive sales and profitability for businesses.
Through an exploration of brand psychology and consumer behavior, this study sheds light on the intricate ways in which effective branding strategies, strategic social media engagement, and user-centric website design contribute to altering consumers' perceptions. We delve into the principles that underlie successful brand transformations, examining how visual identity, messaging, and storytelling can captivate and resonate with target audiences.
Methodologically, this research employs a comprehensive approach, combining qualitative and quantitative analyses. Real-world case studies illustrate the impact of branding, social media campaigns, and website redesigns on consumer perception, sales figures, and profitability. We assess the various metrics, including brand awareness, customer engagement, conversion rates, and revenue growth, to measure the effectiveness of these strategies.
The results underscore the pivotal role of cohesive branding, social media influence, and website usability in shaping positive brand perceptions, influencing consumer decisions, and ultimately bolstering sales and profitability. This paper provides actionable insights and strategic recommendations for businesses seeking to leverage branding, social media, and website design as potent tools to enhance their market position and financial success.
Maximize Your Content with Beautiful Assets : Content & Asset for Landing Page pmgdscunsri
Figma is a cloud-based design tool widely used by designers for prototyping, UI/UX design, and real-time collaboration. With features such as precision pen tools, grid system, and reusable components, Figma makes it easy for teams to work together on design projects. Its flexibility and accessibility make Figma a top choice in the digital age.
Can AI do good? at 'offtheCanvas' India HCI preludeAlan Dix
Invited talk at 'offtheCanvas' IndiaHCI prelude, 29th June 2024.
https://www.alandix.com/academic/talks/offtheCanvas-IndiaHCI2024/
The world is being changed fundamentally by AI and we are constantly faced with newspaper headlines about its harmful effects. However, there is also the potential to both ameliorate theses harms and use the new abilities of AI to transform society for the good. Can you make the difference?
EASY TUTORIAL OF HOW TO USE CAPCUT BY: FEBLESS HERNANEFebless Hernane
CapCut is an easy-to-use video editing app perfect for beginners. To start, download and open CapCut on your phone. Tap "New Project" and select the videos or photos you want to edit. You can trim clips by dragging the edges, add text by tapping "Text," and include music by selecting "Audio." Enhance your video with filters and effects from the "Effects" menu. When you're happy with your video, tap the export button to save and share it. CapCut makes video editing simple and fun for everyone!
Technoblade The Legacy of a Minecraft Legend.Techno Merch
Technoblade, born Alex on June 1, 1999, was a legendary Minecraft YouTuber known for his sharp wit and exceptional PvP skills. Starting his channel in 2013, he gained nearly 11 million subscribers. His private battle with metastatic sarcoma ended in June 2022, but his enduring legacy continues to inspire millions.
2. CHAPTER HIGHLIGHTS
• Moving Pictures
• Analog video
– Formats
– Standards
• Digital video
– Quality factors:
• Screen resolution
• Frame rate
– Compression strategies
– File formats
• Digital video sources
– Convert analog source
– Create original video.
• Shooting
• Editing
• Rendering
• Digital video camera considerations
• Guidelines for video in multimedia
2
3. MOVING PICTURES
• Film and video are a series of rapidly displayed still pictures.
– Each image captures an instance of motion.
– Persistence of vision results in perception of flow of motion.
• Analog film records images on transparent medium projected
onto a screen.
• Analog video records images as continuously varying
electrical voltages that produce images on a CRT or projection
screen.
3
4. ANALOG VIDEO FORMATS
• Analog video: a broadcast television standard.
– NTSC: television standard in U.S. (1952).
• Replaced by new digital standard in 2009.
– PAL: standard in England and much of Europe.
– SECAM: standard in France and Russia.
4
5. VIDEO COLOR SIGNALS
• Composite color signal.
– Combines two signals:
• Luminance or amount of brightness in the image.
• Chrominance or color hue in the image.
– Inexpensive to create and transmit.
• Component color signal.
– Colors are represented separately.
• Red, Green, Blue light signals combine to create color range.
– Better color quality.
5
Video captured in component color.
NTSC standard = composite color.
Computer monitors = component color.
Video captured in component color.
NTSC standard = composite color.
Computer monitors = component color.
6. VIDEO IMAGE
• Video image is created by an electron gun in the CRT.
• The electronic signal illuminates lines of phosphorus dots on
the screen.
• Methods to illuminate or scan the image:
– Interlaced scan alternates the scanning between odd numbered lines
in the frame and even numbered lines in the frame (NTSC).
– Progressive scan scans each line of the image sequentially (computer
monitor).
6
8. DIGITAL TO ANALOG VIDEO
• Video frequently is created in digital format and converted to
analog broadcast format.
• Considerations in this conversion include:
– Aspect ratio
• Both analog TV and many computers use 4:3 ratio.
– Raster scan.
• TV uses interlaced scanning.
• Computers use progressive scanning.
8
9. DIGITAL TO ANALOG VIDEO
• Other considerations for conversion.
– Display Area
• TV does not display full image it receives.
• Computers do display full image.
– Color gamut
• NTSC has smaller range of colors.
• Computer RGB color is richer.
– Computer colors that cannot be displayed on NTSC are "illegal colors."
• Digital TV resolves the differences.
9
10. DIGITAL TELEVISION
• DTV standard for U.S. (2009)
– Video is created and delivered as digital.
• Result: higher screen resolutions, richer colors, better video.
• DTV features include:
– New aspect ratio for television screen (16:9).
– Screen resolution choices:
• SDTV - 704 X 480 pixels (480i or 480p)
• HDTV - 1280 X 720 pixels (720p) OR 1920 X 1080 pixels (1080i or 1080p).
10
12. DIGITAL VIDEO CHALLENGES
• Large file sizes
– Every second of uncompressed digital video requires 30MB of storage.
• Hardware performance
– Computer processors, memory and bus size must deliver digital video
to the screen at full motion frame rates.
• Distribution methods
– DVD players.
– High speed network bandwidth.
12
Digital video made possible by:
• Compression algorithms
• Fast computer hardware
• DVD storage
• Gigabit bandwidth.
Digital video made possible by:
• Compression algorithms
• Fast computer hardware
• DVD storage
• Gigabit bandwidth.
13. DIGITAL VIDEO QUALITY
• Three factors contribute to quality.
– Screen resolution
• Number of horizontal and vertical pixels used to present the video image.
– Frame rate
• Number of individual video frames displayed per second.
– Compression method
• Algorithm used to compress and decompress the video.
• Developers can adjust these factors to optimize delivery of
digital video
13
14. SCREEN RESOLUTION
• Screen resolution (or output resolution) impacts processing,
storage, and transmission requirements.
• High quality digital video (DV) format is 720 X 480 (or 350,000
pixels at rates of 30fps).
– CD-Rom and Internet are too slow to deliver that much data.
– Solution: reduce the display size, which reduces the number of
pixels/second to output.
14
15. FRAME RATE
• Standard frame rate for NTSC video is 29.97 frames per
second (fps).
• Reducing the frame rate reduces the data to be transferred.
– Video on Internet is often delivered at 15fps.
• Cautions:
– Lowering frame rate will slow delivery of individual images and drop
out frames of video.
– Result could be "jerky" motion.
15
15 fps is a threshold
for smooth motion
video.
15 fps is a threshold
for smooth motion
video.
16. COMPRESS THE VIDEO
• Compression is key to successful delivery of digital video.
• Three strategies for compressing video:
– Intra-frame: re-encodes within the frame.
– Inter-frame: eliminates intervening frames saving only changes
between the frames.
– Variable bit rate (VBR)
• CBR (constant bit rate) assigns same number of bits per second to all parts
of the video.
• VBR assigns more bits to complex scenes and fewer bits to simpler scenes.
16
17. COMPRESS THE VIDEO
• Choosing compression depends on:
– Output destination
• DVD
• Internet
– Editing capability
• Detailed editing tasks
• Limited editing tasks
– Type of images in video
• Complex scenes
• Similar scenes
17
18. COMMON VIDEO CODECS
• MPEG
– MPEG-1(short videos on Video CD—optical disc format).
– MPEG-2 (transmission of video for television).
– MPEG-4 (video over the web).
• M-JPEG (less-compressed higher quality files without inter-
frame loss)
• RealVideo (proprietary codec for streaming video on web)
• DV (uses M-JPEG, suitable for authoring or archiving)
18
19. DIGITAL FILE FORMATS
• Developers use these formats to render the final project in a
form suitable for delivery:
– D1
– D2 and D3
– DV
– CD Video
– DVD video
– Quicktime
– Video for Windows
– Real Video.
19
20. DIGITAL VIDEO
20
TWO SOURCES OF DIGITAL VIDEO
Convert existing analog video to digital.
Create or purchase digital footage.
21. MAKING DIGITAL FROM ANALOG
• Sampling from existing analog sources.
– VCR
– Laserdisc
• Requires digitizing boards on computers.
– Sample the electrical currents produced by playing the analog image
and sound source.
– Store the resulting voltage levels as digital values.
• Video cameras can "record" directly from an analog source to
make a digital video.
21
22. FACTORS THAT AFFECT SAMPLED VIDEO QUALITY
• Format of analog source.
– S-VHS and Hi8 produce better digital video.
• Connector from the analog playback device to the digitizing
device.
– Composite RCA jacks mix the Y/C signal into a composite signal.
– S-Video cable transmits luminance and chrominance data through
separate wires for better quality capture.
22
23. ORIGINAL DIGITAL VIDEO
• Three main steps in creating original digital video:
– Shooting
– Editing
– Rendering.
23
24. STEP ONE: SHOOTING
• Requires planning for:
– Intended uses of video
– List of shots required
– Weather and lighting conditions
– Availability of personnel
– How the video will be integrated in the project
24
25. STEP ONE: SHOOTING
• Shooting to record.
– Captures ultimate form of video as shooting is done.
– Used to capture event and share immediately with others.
• Shooting to edit.
– Captures source video with editing in mind.
– Acquire a variety of video clips that will later be trimmed, re-ordered,
and blended into a single message.
25
26. DIGITAL VIDEO CAMERA CONSIDERATIONS
• CCD (Charge-Coupled Device).
– Generates levels of electrical voltage based on variations in light
intensity striking the surface.
– Converts voltages into digital values to store data about each pixel in
the image.
– Size varies from 1/16 to 1/2 inch.
• Larger CCDs are more expensive.
26
27. DIGITAL VIDEO CAMERA CONSIDERATIONS
• Number of CCDs
• One CCD: Light is filtered and level of each filtered color is recorded.
• Three CCDs: Light is split into three channels and each CCD records
separate levels of RGB.
– Produce clearer, more accurate color.
• Resolution of CCD
• Higher resolution delivers more accurate images.
• Motion capture 720 X 480 is
desired for DV.
27
Camera selection should
always be based on resolution
of CCD, not digital
enlargement ratings.
Camera selection should
always be based on resolution
of CCD, not digital
enlargement ratings.
28. DIGITAL VIDEO CAMERA CONSIDERATIONS
• Lens
– Look for high quality lens from better vendors.
– Ignore software zoom capabilities.
• Light sensitivity
– Lower lux ratings indicate the camera can operate in lower light
conditions.
– DV camcorders vary from 2 to 8 lux.
– Supplemental lighting may be needed for dimly lit conditions.
28
29. DIGITAL VIDEO CAMERA CONSIDERATIONS
• Microphones: placement, type, and quality.
– Omni-directional: optimized for broad range of background sound.
– Unidirectional: record from narrowly defined location.
– Placement on handle toward front of camera is preferred to avoid
sound from camera itself.
– Headphones give direct feedback of microphone effectiveness.
29
30. DIGITAL VIDEO CAMERA CONSIDERATIONS
• File format
– Source video footage should be captured at highest resolution
possible and not be highly compressed.
– DV format:
• Limits compression to 5:1
• Has relatively high resolution
• Uses M-JPEG compression.
30
31. SHOOTING BASICS
• Framing a Shot
– Rule of thirds—widely embraced guideline for framing a video shot.
• Preserves its interest.
• Meaningfully relates it to action taking place.
• Helps ensure adequate side and headroom.
31
32. SHOOTING BASICS
• Minimize camera motion.
– Use tripod or steady surface to support camera.
– Keep the camera still at all times.
• Camera controls for generating motion:
– Pan—moving side to side.
– Zoom—enlarge camera lens.
32
33. SHOOTING BASICS
• Take care of time code.
– Format of hours, minutes, seconds, frames.
– Time code becomes the frame address.
– Editing software uses time code for splits, trims, transitions.
– Camera records the code but
• Code can be lost if user shifts to VCR mode to view video and advances to
new location to continue shooting.
• Look for camera's "End Search" control to restart code.
33
34. SHOOTING BASICS
• Get the right shots.
– Source video needs to cover all the important elements of the subject.
– Videographer can use a variety of shots to tell the story.
34
• Close up shot (CU)
• Medium shot (MS)
• Wide shot (WS)
• Establishing shot
• Cutaway
• Point of view shot
• Reverse angle shot
• Over-the-shoulder shot
35. STEP TWO: EDITING
• Editing software options:
– Consumer packages.
– Prosumer applications.
– Specialized video and film production.
• Features include:
– Capture video from external source.
– Arrange separate video clips.
– Split and trim clips.
– Add transitions and special effects.
35
36. EDITING OPERATIONS
• Splitting: dividing clip into multiple parts.
• Trimming: removing unwanted frames from clips.
• Transitions: effects to move into or out of a clip. These
include:
– Cut
– Fades
– Dissolve
– Wipe.
36
37. STEP THREE: RENDERING
• Process of applying the editing operations specified by the
master video to produce a new, independent video file.
– Can be processor intensive and time consuming process.
– Output options are based on video's intended use. These include:
• Video compression method
• Resolution or screen size
• Frame rate and video data rate
• Audio data rate and audio format
37
38. RENDERING DECISIONS
• Choice of a codec.
– All video must be compressed.
– Choice will determine quality of resulting video.
• Variable bit rate encoding better than constant bit rate.
• Choice of screen resolution.
– Vary depending on mode of delivery:
• DVDs = 720X480
• CD media = 320X240
• Web = 240X180
38
39. RENDERING DECISIONS
• Choice of frame rate.
– Impacts size of video file.
– Web video must be significantly reduced for a wide viewing audience.
• Choice of video data rate.
– Low quality streaming web video = 20 - 30Kbps.
– DVD high quality video = 9Mbps.
– Typically set in the codec software preferences.
39
40. RENDERING DECISIONS
• Choice of audio compression and data rate.
– If file size is not critical, use PCM format.
– Also widely used are MP3 and Dolby Digital AC-3 formats.
• Choice of computer hardware.
– Video complexity could make render time over 1 hour per minute of
video.
– CPU speed, amount of RAM, size of hard drive can save you time.
• Multi-core processors and distributed processing can also reduce the time
for rendering.
40
41. GUIDELINES FOR VIDEO
• Shooting
41
• Choose camera carefully.
• Steady the camera.
• White balance prior to shooting.
• Avoid shooting into light and backlit
scenes.
• Limit pans and zooms.
• Frame the subject.
• Make inventory of required shots.
• Use highest resolution available.
• Add external microphones.
• Use headphones to monitor sound
quality.
• Record background sound for use in
editing.
• Don’t break the time code.
42. GUIDELINES FOR VIDEO
• Editing
– Protect source video.
– Save a copy of the master video prior to rendering.
• Rendering
– Match codec, resolution, frame rate, and data rate to intended use
and delivery medium.
– Use variable bit rate encoding when available.
42
Editor's Notes
These standards are presented to make students aware of the issues of distributing analog video to a global market. Digital sources may need to be converted for VCRs and broadcast to analog markets. Knowing the requirements for each standard may become significant to a distributor. DTV is discussed later, however a review of the standards for NTSC is useful in knowing how images were displayed. Also understanding of aspect ratio, resolution, scanning method are important in DTV standards.
Since this standard is imminent have students research the distinction between SDTV and HDTV for the consumer.
Why are there two choices? Will it affect costs of delivery? What are the broadcast providers publishing about these standards? Do you need to purchase a new wide screen, flat panel television?
What does this mean for video production that is delivered to other world markets?
Students should know that YouTube videos are best at a smaller size and when viewed at full screen the video will degrade as the computer tries to process more data.
CBR+ constant bit rate
VBR = variable bit rate
Emphasis here is the choices that developers must make to compress video.
At the source, DV is best for archiving the video. To distribute it, MPEG-4 or RealVideo would be best for web.
If possible have cables and connections to computer or camcorder available for demonstration of the different connection ports.
Have students locate an example on YouTube of a sequence that is an obvious shoot to record video. Locate another that demonstrates editing features.
Class activity could be to shop for two digital video cameras: one a high end and another a general hand held model. Identify and compare the camera features.
Class activity: Have students locate a YouTube video that uses at least 2 or 3 of these shots. Evaluate how they help tell the story.