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Change by Design  How Design Thinking Can Transform Organizations and Inspire Innovation By  Brown, Tim
書摘整理人 鄭啟川 商業模式創新與新事業企劃 實作  課程主講人 現任職位: 創新企劃顧問有限公司 總經理  WBSA 世界商務策劃師聯合會台灣辦事處負責人 TBSA 台灣商務策劃協會  理事長 核心專長: 策略思考、商業模式設計、企劃教學設計 聯絡方式 [email_address] 02-27023003 臉書粉絲團 :  創新企劃學院  -  鄭啟川的 CEO 觀點
書籍資訊
WHAT IS DESIGN THINKING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design thinking is expressed within the context of project ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Put people first : converting need into demand ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Process of design thinking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Elements of inspiration space ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Elements of ideation space ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Successful condition of design thinking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PRINCIPLE OF BRAINSTORMING ,[object Object],[object Object],[object Object],[object Object]
prototyping ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design of service experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design the story of product ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design thinking meets corporation ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“  Ways to Grow “ Matrix NEW OFFERINGS EXISTING OFFERINGS EXISTING USERS NEW USERS EXTEND (evolutionary) CREATE (evolutionary) ADAPT (evolutionary) MANAGE (incremental)
感謝閱讀 台北市大安區復興南路二段 283 號 12 樓 電話: 02-27023003  傳真: 02-27024824  網址: www.bplan.com.tw
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  • 1. Change by Design How Design Thinking Can Transform Organizations and Inspire Innovation By Brown, Tim
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