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Campaigning Film
Target Audience:
Our campaigning film is targeted for all ages, especially young children who like
to watch and play football becausefootball is a game for all ages and all
genders. This means that it will reach out to others quickly.
Purpose:
The purposeof our campaigning video is that we wantto inform everyonethat
racismis not good and that is should not be used anywhereespecially in
football. Itis also to educate and influence young kids who watch and play
football to stop them being racist.
Platforms:
Our campaigning film will be shown on Facebook, YouTubeand on the
television because they are the one of the easiest platforms to be viewed on
and the most popular platform becausemost people is either viewing on
television, YouTube or Facebook
Brief/Summary:
What will happen is that people are playing football and a black person will do
a bad tackle on a white person and then the white person reacts with a racist
comment and gives the black person the banana OR the crowds and
spectators don't like the way the black person tackled the white person and
starts throwing bananas at the black person.
Length:
We are aiming for our campaigning film to be approximately 1-2 minutes. This
is becausewe want to get straightto the point of the campaigning video and
also to show examples of what is actually going on in the game of football.
Images:
In our campaigning film, there will be no images needed because of the type of
film we are doing, we will be making up the examples and will be filming them
so there will be no need for there to be images.
Logistics:
The logistics that will be in the video is football uniform (e.g. tracksuitbottoms,
shorts, footballtops), there will be a football, a banana and wewill be filming
outside on the football pitch/astro turf.
Resources:
The resources that we will be using are a video camera, tripod, sports
equipment (e.g. football), bananas.

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Campaigning film proposal

  • 1. Campaigning Film Target Audience: Our campaigning film is targeted for all ages, especially young children who like to watch and play football becausefootball is a game for all ages and all genders. This means that it will reach out to others quickly. Purpose: The purposeof our campaigning video is that we wantto inform everyonethat racismis not good and that is should not be used anywhereespecially in football. Itis also to educate and influence young kids who watch and play football to stop them being racist. Platforms: Our campaigning film will be shown on Facebook, YouTubeand on the television because they are the one of the easiest platforms to be viewed on and the most popular platform becausemost people is either viewing on television, YouTube or Facebook Brief/Summary: What will happen is that people are playing football and a black person will do a bad tackle on a white person and then the white person reacts with a racist comment and gives the black person the banana OR the crowds and spectators don't like the way the black person tackled the white person and starts throwing bananas at the black person. Length:
  • 2. We are aiming for our campaigning film to be approximately 1-2 minutes. This is becausewe want to get straightto the point of the campaigning video and also to show examples of what is actually going on in the game of football. Images: In our campaigning film, there will be no images needed because of the type of film we are doing, we will be making up the examples and will be filming them so there will be no need for there to be images. Logistics: The logistics that will be in the video is football uniform (e.g. tracksuitbottoms, shorts, footballtops), there will be a football, a banana and wewill be filming outside on the football pitch/astro turf. Resources: The resources that we will be using are a video camera, tripod, sports equipment (e.g. football), bananas.