The document outlines a project plan to establish a brushless DC motor vendor called iMotor in Pakistan. The objectives are to provide energy efficient brushless DC motors, installation, maintenance and customized solutions. Key activities include setting up supply chains, acquiring customers, developing infrastructure, legal registration, marketing and sales plans. Roles and responsibilities are assigned, and risks, quality plans, schedules, budgets and change management processes are defined to implement the project successfully.

1. Brushless DC
Motor
Vendor - iMotor

2. Outline
• Project Objective
• Project Charter
• Cost Benefit Analysis
• Assumptions
• Constraints
• Project Scope Statement
• Communication Plan
• Work Breakdown Structure
• Roles and Responsibility Matrix

3. Outline (continued)
• Resource Plan
• Risk Management
• Quality Plan
• Schedule
• Gantt Chart
• Budget
• Change Management Plan
• Implementation Checklist
• Feedback

4. Project Objective
• The objective of this project is to become a vendor of brushless DC motors
and provide services from installation, maintenance to tailored solutions to
its customers.

5. Project Charter
• The brushless DC motors provide higher power density, torque density and
efficiency than conventional motors. Thus, filling the need of energy saving
motors during heavy load.
• Being the vendor of brushless DC motors, the plan is to enter the market
with a focused product which meets the needs of the target market.
• Market research, marketing and supplier agreements shall be finalized
before entering the market.
• Business growth shall be incremental and the business strategies shall be
re-adjusted according to the market feedback.

6. Assumptions
• Due to severe load shedding in Pakistan, the consumers, businesses and
industries are looking for energy saving yet powerful motors.
• These motors could be run by renewable energy sources such as solar,
wind, bio-energy.
• Such motors are neither being manufactured nor being widely supplied by
vendors in Pakistan
• Venture Capitalists would invest in the company to carry out the project.
• Scope shall be agreed by concerned parties at the beginning of the project.
All scope changes would undergo management of change procedures and
could result in changes in time, cost and quality of the project.
• Customer Long Term Value (LTV) would be more than the Cost of Customer
Acquisition (COCA).

7. Constraints
• Import regulations and customs would increase costs.
• The transportation and sea freight would take around 3 weeks.
• The location of the company headquarters, supply center and customer
care center would have to be optimized between proximity to the
customers, land and infrastructure costs.
• The change in attitude in customers to a newer technology would need
more convincing and marketing efforts.
• Sales taxes would increase the costs.

8. Project Scope Statement
• The vendor (iMotor) shall become a successful startup company by
providing the 4 kinds of brushless motors (20 each) to its first customer
(Gujrat Fan Company) in Pakistan. iMotor shall install, provide training and
maintain the motors for 2 years.

9. Work Breakdown Structure
Project
Team Building
Setting up a Supply
Chain
Customer Acquisition
& Relationship
Infrastructure
Development & Legal
Registration
Marketing & Sales
Plan
Setting up Processes
for Installation,
Maintenance and
Training

10. Roles and Responsibilities Matrix
Project
CEO
Team Building
CEO
Setting up a Supply
Chain
R&D
Manager,
Planning
Manager
Customer Acquisition &
Relationship
Sales
Manager
Infrastructure Development
& Legal Registration
Operational
Manager
Marketing & Sales Plan
Marketing
Manager
Setting up Processes for
Installation, Maintenance
and Training
Planning
Manager

11. Resource Plan
Resource Type Preferences Source
Capital Trustable Board of
Directors
Venture Capitalists
Work Force Motivated and Capable Local Labor/Talent Market
Relations Established Brands Key Members of the
Industry

12. Risk Management
•Actions and
mechanisms to
minimize risks
•Continuous
monitoring of
risks and actions
to control them
•Estimated
likelihood and
impact of risks
•Identification of
risks and their
causes
Risk
Identification
Risk Analysis
Risk Treatment
Monitoring
Review

13. Risk Register
Sr.
No
Risk Description Current Status
D:Done
A:Active
M:Monitor
Probabilit
y
High:0.9
Low:0.1
Impact
High:0.9
Low:0.1
Risk Factor
(Prob.
impact)
Ownership Response Rank
1. Compatibility M 0.2 0.6 0.002 Design team. Discussed with
architecture
2
2. Damaged parts. M 0.3 0.1 0.003 Manufacturer
team
Discussion with
planning
authority
1
3. Company may
be illegal.
A 0.25 0.8 0.0025 Project
manager.
Discussed with
environmental
authority
3
4. Price issue. D 0.4 0.3 0.004 Design team. Discuss with
designer team.
1
5. Market value
w.r.t. companies
M 0.3 0.4 0.003 Project
manager
Discussed with
project
manager.
2

14. Quality Plan
Post Installation Service
International Benchmarking Customer Feedback Systems
Customers Relationship Management
Monitor Communication Training
Following International Standards
Approved Motors Authorized Manufacturers

15. Schedule – Gantt Chart
Team
Building
Setting Up a
Supply Chain
Customer
Acquisition
Infrastructure Development
& Legal Registration
Marketing & Sales
Installation, Maintenance & Training
Closing Exception Items
Continual Feedback
2015 2016Day 1 62 123 184 245 306 367 428 489 550 611 672
Jan 1, 2015 - Jan 31,
2015
Feb 1, 2015 - Apr 30,
2015
Apr 1, 2015 - Apr 30,
2015
May 1, 2015 - May 30,
2015
Apr 1, 2015 - Dec 31,
2015
Jun 1, 2015 - Aug 31,
2015
Sep 1, 2015 - Sep 30,
2015
Mar 1, 2015
- Dec 31,
2016
May 16, 2015
- Dec 31, 2016
On-going Support

16. Budget
30%
7%
12%
4%5%
3%
2%
20%
4%
6% 1% 1%
5%
Salaries and Wages
Marketing/Advertising
Taxes
Insurance
Rent & Maintenance
Utilities
Office Supplies
Motor Inventory
Equipment Purchases
Shipping
Accounting Fees

17. Change Management Plan
Key Stakeholders
Project Manager
Change Originator
Board
Review
Change
Proposal
Change
Screening
Accept
Change
File
Implement
Change
No
Yes

18. Implementation Checklist
Kick Off
•Team Building
•Setting Up the Supply Chain
Deployment
•Customer Acquisition
•Infrastructure Development & Legal Registration
Ongoing
Support
•Marketing & Sales
•Installation, Maintenance & Training

20. Q&A
•Thank You!