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Breakeven Analysis
Introduction ,[object Object],[object Object]
Break-Even Analysis ,[object Object],[object Object],[object Object]
Break-Even Analysis ,[object Object],[object Object],[object Object],[object Object]
Break-Even Analysis Costs/Revenue Output/Sales Initially a firm will incur fixed costs, these do not depend on output or sales. FC As output is generated, the firm will incur variable costs – these vary directly with the amount produced VC The total costs therefore (assuming accurate forecasts!) is the sum of FC+VC TC Total revenue is determined by the price charged and the quantity sold – again this will be determined by expected forecast sales initially. TR The lower the price, the less steep the total revenue curve. TR Q1 The Break-even point occurs where total revenue equals total costs – the firm, in this example would have to sell Q1 to generate sufficient revenue to cover its costs.
Break-Even Analysis Costs/Revenue Output/Sales FC VC TC TR (p = 2) Q1 If the firm chose to set price higher than 2 (say 3) the TR curve would be steeper – they would now have to sell Q2 units to break even TR (p = 3) Q2
Break-Even Analysis Costs/Revenue Output/Sales FC VC TC TR (p = 2) Q1 If the firm chose to set prices lower (say 1) it would need to sell more units before covering its costs TR (p = 1) Q3
Break-Even Analysis Costs/Revenue Output/Sales FC VC TC TR (p = 2) Q1 Loss Profit

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Breakeven analysis iimm

  • 2.
  • 3.
  • 4.
  • 5. Break-Even Analysis Costs/Revenue Output/Sales Initially a firm will incur fixed costs, these do not depend on output or sales. FC As output is generated, the firm will incur variable costs – these vary directly with the amount produced VC The total costs therefore (assuming accurate forecasts!) is the sum of FC+VC TC Total revenue is determined by the price charged and the quantity sold – again this will be determined by expected forecast sales initially. TR The lower the price, the less steep the total revenue curve. TR Q1 The Break-even point occurs where total revenue equals total costs – the firm, in this example would have to sell Q1 to generate sufficient revenue to cover its costs.
  • 6. Break-Even Analysis Costs/Revenue Output/Sales FC VC TC TR (p = 2) Q1 If the firm chose to set price higher than 2 (say 3) the TR curve would be steeper – they would now have to sell Q2 units to break even TR (p = 3) Q2
  • 7. Break-Even Analysis Costs/Revenue Output/Sales FC VC TC TR (p = 2) Q1 If the firm chose to set prices lower (say 1) it would need to sell more units before covering its costs TR (p = 1) Q3
  • 8. Break-Even Analysis Costs/Revenue Output/Sales FC VC TC TR (p = 2) Q1 Loss Profit