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Name : Gond Asmita K.
Roll no – 1st
Paper : 8th ( Cultural studies)
Topic : Role of Language and discourse in cultural
studies.
P.G.Enrollment no : pg14101017
Class : M.A—1, Sem-2
Year : 2014--15
E- mail Id : asmita.gond414@gmail.com
Submitted to : Department of English
M.K. Bhavnagar University
Definition :
“Seeing is literally our way of
living, the process of
communication is in fact the
process of community: the
offering, reception and
comparison of new meanings,
leading to the tension and
achievements of growth and
change”
By Raymond William
Process
Process of
communication
Process of
community
Offering
Receptions
Comparison Leads to
Tension
Growth
Change
Language and cultural studies
Language means
constructing
realities. It not just a
words or print also
includes speech,
painting and
photography
Culture is
sharing
meaning
Communication
creates
community
Meaning and their
values, and their
exchange or
circulation ,
constitutes a
particular ‘culture’ or
community
Meanings are never fixed
: they are arrives at
through a process of
negotiation and change
Process
Experience divided into
two categories
Central
political
category
Analytical
category
How to generate the meaning
gfhMeaning means
representation
Process of
signifying
Image,
Word ,
Sound
Concept
Generates the meaning
Representation
can be an image
,a word a sound
or a concept
It uses ‘sign’ in
order to generate
the meaning
The process of
representation is leads
to alphabet of culture.
Which used to make a
meaningful sentences'
in short it is a language
Representation:
 It means process of signifying and
includes the word sign and it’s concept
meaning. It can be an image, word, sound or
concept.
Word
Concept
behind
the
Word
Meaning
•
Conversation by Sign which generates
different meanings
Getting the attentions
Definition of Discourse
“Discourse is a
structure of
Power that
generate
particular
meaning”
“Discourse is the
context in which a
culture’s
communication,
meaning,
production and
interpretation. It
is the terrain
,thought and
expression”
Levels of language
• Phonology : Words, Sound
• Moro phonology : Words ,part ,and meaning
• Semantics :Words , meanings and use
• Syntax : complete sentences and sentence
Structure
• Discourse : Multiple Sentences ( paragraphs, stories ,
Chapters and books)
• How representation is happens in language and
discourse
Subject
Name
Object
Identity
Symbols
Identity
Metaphors
Visualizing
Representation
“Cultural studies sees culture as a text
made of signs and generating
meaning. It makes use of theories
from structuralism and linguistic.”
For none Vegetarian animal as
delicious food
Toys for Girls
Toys for boys
Gender Discrimination
Man is superior than women
Patriarchal society
Role of language and discourse into the cultural studies

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Role of language and discourse into the cultural studies

  • 1. Name : Gond Asmita K. Roll no – 1st Paper : 8th ( Cultural studies) Topic : Role of Language and discourse in cultural studies. P.G.Enrollment no : pg14101017 Class : M.A—1, Sem-2 Year : 2014--15 E- mail Id : asmita.gond414@gmail.com Submitted to : Department of English M.K. Bhavnagar University
  • 2. Definition : “Seeing is literally our way of living, the process of communication is in fact the process of community: the offering, reception and comparison of new meanings, leading to the tension and achievements of growth and change” By Raymond William
  • 4. Language and cultural studies Language means constructing realities. It not just a words or print also includes speech, painting and photography Culture is sharing meaning Communication creates community Meaning and their values, and their exchange or circulation , constitutes a particular ‘culture’ or community Meanings are never fixed : they are arrives at through a process of negotiation and change
  • 5. Process Experience divided into two categories Central political category Analytical category
  • 6. How to generate the meaning gfhMeaning means representation Process of signifying Image, Word , Sound Concept Generates the meaning Representation can be an image ,a word a sound or a concept It uses ‘sign’ in order to generate the meaning The process of representation is leads to alphabet of culture. Which used to make a meaningful sentences' in short it is a language
  • 7. Representation:  It means process of signifying and includes the word sign and it’s concept meaning. It can be an image, word, sound or concept. Word Concept behind the Word Meaning
  • 8. • Conversation by Sign which generates different meanings Getting the attentions
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  • 10. Definition of Discourse “Discourse is a structure of Power that generate particular meaning” “Discourse is the context in which a culture’s communication, meaning, production and interpretation. It is the terrain ,thought and expression”
  • 11. Levels of language • Phonology : Words, Sound • Moro phonology : Words ,part ,and meaning • Semantics :Words , meanings and use • Syntax : complete sentences and sentence Structure • Discourse : Multiple Sentences ( paragraphs, stories , Chapters and books)
  • 12. • How representation is happens in language and discourse Subject Name Object Identity Symbols Identity Metaphors Visualizing Representation
  • 13. “Cultural studies sees culture as a text made of signs and generating meaning. It makes use of theories from structuralism and linguistic.”
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  • 16. For none Vegetarian animal as delicious food
  • 20. Man is superior than women Patriarchal society