This lesson plan outlines an art integrated lesson on salesmanship for a Plus Two Business Studies class. The 45-minute lesson uses role plays, stories, charts, flashcards, group discussions, and a crossword puzzle activity to help students understand the concepts of salesmanship and the qualities of a good salesman. Students will acquire knowledge about salesmanship, identify qualities of a good salesman, apply this knowledge to real life situations, and develop salesmanship skills. The lesson plan provides detailed steps and assessments for introducing the topic, developing student understanding, and concluding with a review activity.

1. ART
ART INTEGRATED
LESSON PLAN
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Abstract
It includes detailed steps regarding how to create an
art integrated lesson plan for your subject

2. Teacher Planner – [ Art Integrated Lesson Plan ]
Name of Teacher : Prasanth.S.R
Name of The School :
Name of The Subject :Business Studies
Name of The Unit : Marketing Management
Name of The Topic :Salesmanship
Class :Plus Two
Duration : 45Minutes
Curricular Objective : To acquire knowledge about salesmanship through
Creative Thinking, observation, discussion,
brainstorming and by creating crossword puzzles.
Theme : Meaning of Salesmanship & Qualities of a good Salesman
Learning Outcomes : The Learner ;
1. acquires knowledge about salesmanship
2. identifies the different qualities of a
salesman
3. applies the acquired knowledge about
salesmanship in life situations.
4. develops the skills of a good salesman.
5. Creates Poems and Stories on the concept
Salesmanship
Concepts : Major Objective : Salesmanship / Personal Selling
Minor Objective: Meaning of Salesmanship
Qualities of a Good Salesman
Process Skills /
Competencies : Creative & Critical Thinking, Observation,
Communication, Prediction.
Learning Aids : 1. Chart showing meaning of Salesmanship
2. Flash Cards showing The Qualities of a Good
Salesman.

3. 3. Activity Sheet for Creating Crossword Puzzle.
Pre-requisites : Learners may have knowledge about qualities of a salesman
Activity / Process Assessment
Introductory Activities
After usual classroom Practice teacher introduces a
new topic with the presentation of a Role Play. For the
role play teacher selected two students and assigned a
simple task. One student had taken the role of a sales man
and another student as a customer. The first one tries to
sell a pen to the second one. Students completed the role
play successfully. Then asked to the students What was
the process shown in the Role play?
What is the purpose of such activities?
After receiving Students responses, teacher
introduces the title of the topic is “Salesmanship /
Personal Selling”.
Again teacher shares a story related to the topic. The
story is given below
Krishna, the best friend of me who is good best
student of the college. He belongs to a small family,
whose parents were very poor. His father is a kooli
worker, who worked hard and spent the money for
Krishna’s studies.
After completing post-graduation in M.Com,
Krishna went to attend an interview for marketing
executive in a Multinational company in the town area.
He got the job due to the good appearance, good
communication skill, positive attitude and knowledge
about updated marketing information.
His Parents are so happy, by hearing the news about
the achievement of Krishna. Father given a small amount
from his savings to Krishna, to meet the day today needs
at work place. After few days Krishna joined the

4. multinational company. Managing Director given good
introduction for Krishna among other employees in that
organisation. First few week he has to go with his
superior for getting more experience, as part of the
training. Every day he met new customers with his
superior by moving to the different localities of town.
The company is distributor of high cost books. So
Krishna accompanied his superior with a large bag
having huge number of books. When he sell large size
book, will get Rs.50 and for small size Rs.30 as
commission. After the successful completion of training,
company granted permission to take books by himself for
distribution.
During these days, he carried large size books to sell
and to get more amount of commission. Every day he will
wake up earlier and by taking the books will move fast to
different homes, try to make purchase of product by the
customer through his motivating talks. He explained the
features of the book to customers in a colourful way.
With his interesting presentation every one collected the
books. He started to earn good amount of commission,
but he saved the money for his parents, by spending few
for food and cloth during working time.
Long years he worked in that company as a sales
man. Due to his honest and leadership personality,
company opened a new branch in another town and given
the position of Managing Director for Krishna. Now he
is earning more salary by inspiring his subordinates. His
parents also living in town with him.
Students are very interested to listen the story Then
teacher shows the chart containing the meaning of
salesmanship. Teacher gives opportunity to few students
to read the contents of chart.

5. SALESMANSHIP OR PERSON SELLING
Salesmanship or personal selling involves face to
face contact between the seller and the prospective customer
with an intention of selling some products. Salesmanship the
art of presenting an offering that the prospect appreciates
the need for it.
Developmental Activities
After mastering the concept of salesmanship
teacher develops the next concept Qualities of a salesman
with the help of Group Discussion.
Group Discussion
Teacher gives proper instructions and introducing
the theme of discussion. Then divides whole class into
few groups and asks them to start discussion. Students
starts the discussion and all actively joined the
discussion. Teacher observes the flow of discussion.
Make them all active participants of discussion and clears
the doubts raised by them.
After the completion of discussion, teacher recites
a poem shows the Qualities of a Salesman
I am a champion to sell product
I will inspire people
I will make them buyers
I am always enthusiastic
To sell more products
I have confidence
To achieve targets

6. I am honest
With my Employer
And my Customer
I have loyalty
For the growth of my business
I am hero salesman
I will be a super hero
After the completion of discussion, each group’s
leader presents their findings. Teacher reinforces their
valuable points. Then Teacher clears the concepts with
suitable examples and by presenting each qualities in
flashcard. Each flash contains the following terms.
Good personality.
Cheerfulness.
Enthusiasm.
Initiative.
Self confidence.
Good memory.
Courtesy.
Shrewdness.
Loyalty.
Honesty.
Foresight.
Communicating ability.
Education and Training.
Knowledge of the product
Concluding Activity

7. For concluding and reviewing the concepts teacher
gives a simple game to create a cross word puzzle. For
completing the task teacher divides the students again
into few groups.
PICK UP THE QUALITIES OF A GOOD SALES MAN
FROM THE STATEMENTS GIVEN BELOW
Downward
1. Ravi a B.Com holder joined as a sales man of a Textile
shop , he got a class on how to make sales.
2. Amal a book seller interested to sale his products every
day.
3. Renjith a seller of multy type product, collected products
in bulk quantity and kept in a safe place to sell during the
onam season.
4. Anil purchased a new TV of Rs.15000 from Vargees’s Shop
and he paid Rs.20000. But he forgot to collect the
balance amount. After few minutes Anil got a call from
Vargees,to come and collect the balance amount.
Towards Right
1. Ambili running a foot wear shop. When a 60 year old man
came to her shop ,she given a chair to sit with a cute smile.
2. Varmaji distributing encyclopaedias in India. He has 10 Sale
boys in his office. For increasing the sales he announced gift
for most selling personals. Majority of them were sold their
products with the help family members. Except Rahim, he
sold more products with his own ability. Rahim has
…………………quality.
3. When the manager of Vodafone asked that who can achieve
the target of 10000 customers within one month, Ali (sales
representative of Vodafone ) only raised hand.

8. 4. Raju is running a mobile shop. He is able to explain the
features, prize, qualities and all other qualities of any type
of mobiles to his customers.

9. Students Completed the task very interestingly and
actively. Students of each group presents their findings.
Teacher reinforces each responses. Then teacher
concludes the topics with a brief explanation.
Extended / Follow up Activity
1) Purchase some consumer products from the wholesale shop and try to sell
the products in your locality during the holy days.
2) Create a cartoon series showing the concept of Salesmanship.
3) Create a drama script for the concept Personal selling .

10. Dear Friends please share your suggestions about the lesson plan through
my email. Prasanthsr.sr783@gmail.com