The document describes Ben Prudhoe's process for creating a fitness poster and Instagram video promotion. He started with a blank Photoshop document and added elements like a black background, white boxes, images, logos, website links, and text to promote himself as a fitness model ambassador for Aptitude Apparel. For the video, he imported clips, edited them down, ordered them, added fades between clips, and included logos and copyright free music. The poster and video were created to promote Ben Prudhoe and Aptitude Apparel on Instagram.

1. Production Reflection
Ben Prudhoe

2. Process
• I first started with a
blank A4
Photoshop
document.

3. Process
• I then created a
new layer and
added a black
rectangle. I did this
as most fitness
poster/leaflets
have a black/dark
background.

4. Process
• I then added white
lines in interesting
place so that I
would have odd
boxes to put
everything in as
this is something
that other fitness
poster/leaflets do.

5. Process
• I then added a blue
border to the
white lines to
added colour.

6. Process
• I the added an
image of his
Instagram to
promote it.

7. Process
• I the added his
Instagram name to
promote it and the
Instagram logo.

8. Process
• I then added a
image of him.

9. Process
• I then added the
link to the Aptitude
Apparel website as
they sponsor us
and we are doing
this to help
promote them.

10. Process
• I then added the
fact that that they
are a ambassador
for aptitude
apparel so that
people know why
aptitude apparel
are prominent on
the poster/leaflet.

11. Process
• I then added of
three image to the
bottom as he is an
aspiring fitness
model and these
image shows he
potential then
most.

12. Process
• I then added that
he is wanting to be
a fitness model.

13. Process
• I then added the
aptitude apparel
logo.

14. Process
• I then added some
of his achievement
in the remaining
box.

15. Process
• I then added his
name.

16. Process
• I then put a
boarder around his
initials so people
know why he’s
called what he is
on Instagram.

17. Process
• I then added blue
line between each
achievement so
people know when
each comment
starts and finishes.
It also help to
added a bit of
colour.

18. Process
• First I imported all
the clips I had.

19. Process
• I then watched
each clip and cut
them down to the
bits I wanted/was
going to use.

20. Process
• I then put all the
clips in an order I
like and thought
work well.

21. Process
• I then added a fade
at the started and
end of each clip.

22. Process
• I then added the
Instagram logo and
Instagram name
and the aptitude
apparel logo at he
end.

23. Process
• I then mute
everything and
found copyright
free music that
work well and
added it.