This document analyzes three podcasts and identifies common audio features that make listeners engaged. It finds that all three podcasts use upbeat background music and happy sound effects. The document also notes that faint background music keeps listeners interested. For the author's own work, they plan to include similar sound effects like crowd cheering and happy jingles. The document also establishes an audience profile for a sports score podcast station, aiming it at emulator psychographic of ages 13+ of all genders and social statuses A through C2.

1. Research
Your Name

2. Existing Products
Link to the podcast/documentary; http://www.bbc.co.uk/programmes/b083n15b#play
• In this podcast the use of audio was very
calm and peaceful to listen to, this has been
done by the voice over actress talking in a
low and slow toned voice which makes the
listener very relaxed and focused on the
voice of the actress in the podcast.
• Sound effects used in this podcast include
jiggles such as happy upbeat sounds. These
sounds make the listener feel happy and
intrigued to listen to the dream memories.
• There is a very faint background music
which is played in-between the changes to
the different dream or when the podcast
first begins there is faint background music,
this make the listener feel more interested
into the podcast because they would have
found the voice of the actress less excited if
it had no background music.

3. Existing Products
• In this podcast the opening minute the
podcast in opened with a happy toned
voice from the narrator, however shorty
after a story of an old farmer begins
telling us a previous memory of his. This
makes the listener feel at one with
nature.
• The sound effects used in this podcast
are sounds of animals such as cows. This
make the listener feel like they are on a
farm and are with the animals in person
• There is a very faint background music
which is played in-between the changes
to the different story or when the
podcast first begins there is faint
background music, this make the listener
feel more interested into the podcast
because they would have found the voice
of the actress less excited if it had no
background music.
Link to the podcast/documentary; http://www.bbc.co.uk/programmes/b07j4pg4

4. Existing Products
• In this this podcast the use of audio is very fun and
exciting this is because she introduces the show in
a boxing match layout, the actress does this by
introducing the episode name and channel name
how boxing commentators introduce ach fighter.
• The sound effects use in this podcast is crowds
cheering, people shouting, and fun and excited
jiggles, this makes the listener feel like they are
there in the moment and are very intrigued into
the podcast.
• There is a very faint background music which is
played in-between the changes to the different
story of the rivalry or when the podcast first begins
there is faint background music, this make the
listener feel more interested into the podcast
because they would have found the voice of the
actress less excited if it had no background music.
Link to the podcast/documentary; http://www.bbc.co.uk/programmes/b07kpy42

5. Research Analysis
• What common features do the researched
products have?
– They all commonly have happy up beat toned sounds
effect in them, this make the listeners stay happy and
interested through out the podcast.
• What aspects of the research will you include
within your on work?
– I will include similar sound effects such as the crowd
cheering into my podcast, I will also include small
sound effects used in these three pod casts which are
quite happy toned jingles.

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
13+ • This will appeal to this audience because
people aged below this range wont really
understand sport scores and information,
Gender
All • This is because my documentary will appeal
to both genders because there is gender
related parts to the station.
Psychographic
emulator • My documentary will be aimed at an
emulator because it will attract people who
want to compete the new score against
their friends
Social Status
A,B,C1,C2 • Because everyone in these social status’s
will mostly have access to a device which
will have accessibility to my station