research for my audio project

1. Research
Your Name

2. Existing Products
• audio effects are used for the intro jingle.
• Informal style discussion about recent gaming
news, talking about their experiences playing
new games.
• The audience appeal is that it’s a group of
likeminded people discussing video games in a
casual way, which is a refreshing break from
the formula of formal games journalism.
Link to the podcast/documentary; https://soundcloud.com/kindafunnygames/gc208

3. Existing Products
• I think the product was enjoyable and
entertaining. It is primarily a voiceover
podcast, using sound effects for things like
jingles. The content of the podcast revolves
around discussing gaming news and discussing
games. The beginning of the podcast includes
a sponsor message.
Link to the podcast/documentary; https://soundcloud.com/giantbombcast/570-eas-
got-a-fortnite

4. Existing Products
• This podcast is casual and informal styled and
the content of it is two friends discussing
recent events. The podcast doesn’t utilize any
special effects like sound effects or music. It
appeals to the audience because the podcast
is entertaining to listen to and the topics
discussed are fun and interesting. It’s a
lighthearted podcast and appeals to audiences
who like that.
Link to the podcast/documentary; https://www.youtube.com/watch?v=6Wm_-j4BFtc

5. Research Analysis
• What common features do the researched
products have?
– The products were all themed around video
games and presented in a very casual way.
• What aspects of the research will you include
within your on work?
– My product will be presented in a casual informal
way and be themed around video games.

6. Audience

7. Audience Profile
Category Demographic Content to appeal to this audience
Age Range
17-27 • Podcasts are audio only which enables
people to listen to them on the go, while
working or commuting.
Gender
Male • Video Games are stereotypically targeted
towards men. My product will be related to
video games.
Psychographic
Belonger • Podcasts are usually on a regular schedule
which builds a loyal fanbase. This appeals to
belongers as they will be more inclined to
listen to a particular podcast that theyre
familiar with.
Social Status
Working class • Podcasts appeal to the working class
because they can be listened to while they
are on their way to work or doing work.