4. In marketing and advertising, a target audience is a
specific group of people within the target market at
which a product or the marketing message of a product
is aimed at.
The audience for my product would be teenagers and
young adults. The genre of my music magazine is „Metal‟,
mostly teenagers and young adults prefer listening to
such music because they find wildness in the music, they
have more interest in the stories of the bands and they
like to see the photos of the concerts as well. On the
other hand, I like Metal music as well and I am a
teenager, so I thought my chosen target audience would
be ideal for the business.
5. Teenagers and young adults are a major audience for such
magazine, as they are used to read such magazines the most.
The articles in my magazine contains most of the material
that an individual would want.
The consistency of the photos makes it more interesting for
the audience.
The lively color scheme of the magazine cover and contents
page give it an interesting look. The color scheme of the cover
page has kept natural, in order to give it an attractive and
unique look.
The price of the magazine is quite economical as compared
to the other famous magazines in the market, such as Classic
Rock, Kerrang, Billboard, etc.
