7. Purpose of the film magazine?
• The purpose of a film magazine is to promote films
which are yet to be released and ones that already
exist that are being show in cinemas or on DVD.
• It targets the people who are interested in film,
whether in industry or not.
• They inform viewers about the film processes, (pre-
production, production and post-production).
• As a part of the marketing process of films, they're
used to market and promote the film before its release
date.
• They include key features which release to the genre of
the film and gain special offers and prizes.
8. Where are film magazines available?
Film magazines are available:
• Online:
-to order a physical copy
-download as a PDF file
- An app(e.g Film Magazine and Empire Magazine.
There are also physical copies in some book shops and
newsagents.
9. How are magazine covers
attractive to the audience?
• Magazine covers attract the audience as they give more insight
about the film. This is done through, facts, interviews, reviews,
exclusive details from behind the scenes e.g photos.
• For example, magazines targeted for males usually have attractive
female models or muscular male models, as they are often admired
(e.g GQ, Men’sHealth)
• The majority of magazines that are targeted for a female audience
are focused on certain products such as cosmetics and fashion(e.g
ELLE, VOGUE).
• The attraction differs depending on the theme of the magazine, film
magazines utilise the main character to encourage the fan base for
that particular character and/or actor.
11. Main Image
The main image varies
from close up, mid and
long shots depending on
the style and theme of the
magazine.
The main image is also
usually of the feature
article as it entices the
audience and helps it sell.
The shot on this beauty
magazine cover is close up
in order to draw attention
to the woman's makeup
and hair.
This shot on this cover is a mid
shot, this shot is used so that
the audience can see the
characters costume and the
props.
12. Mast Head
The mast head is usually a
different font so it
recognisable and the audience
is able to establish a difference
between the magazines.
It also stands out from the
rest of the taglines and
features on the front cover
(font is bigger).
It is used to establish what the
magazine is about. For example,
‘Billboard’ is distinguishable as a
music magazine and ‘Vogue’ is
identified as a fashion magazine.
13. Feature Article
The feature article is
usually based on the
main image of the
magazine, the main
image is usually a
picture of who the
article is about.
14. Cover Lines
The cover lines on the front
page indicate others articles
which will be features inside of
the magazine itself.
This makes it easy to establish
why customers should buy the
magazine if it is of interest to
them.
15. Colour Palette
The mast head is usually a
different colour to the rest
text to stand out.
The colour palette on the
cover magazine is usually
consistent, and is only two or
three different colours.
16. Similarities and differences between
magazines?
• The majority of magazines have the same conventions, they use the main
character/person that the feature is about as the main image on the
cover.
• A difference is that in some case, some films use the ‘direct gaze’ (person
looking straight at camera)while others don’t, this is dependent on the
genre or theme of the magazine.
• There is always a barcode, date and price on the magazines but they are
often arranged differently.
• The colour palette is similar as all magazines use a variety of colours but
use a different combination of them according to the genre or theme.
• Another difference if the taglines as some magazines such as ‘Gossip
Magazine’ have a lot of text and features on the front cover to attract a
variety of audiences whilst others can have 2 of the features.
17. What do some magazine covers
prioritise?
• Three things that magazine covers prioritise are:
• The title- which is bold and identifiable for loyal consumers.
• Name of the feature they are promoting-so the audience are
able to recognise what the magazine is about, whether
fashion or film.
• The image on the front cover- the main selling strategy of
selling the magazine and attracting the audience.