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1. A2 Pre-production Tasks Feedback Student Name: COUPLAND Joshua
Task 1 – Pre-production: Research & Planning Blog Teacher comments:
1. Similar Products:1 music video analysis inc.
Goodwin
some Some good analysis of chosen video. You need to use Goodwin more.
Explain his theory (the 6 parts and 5 ways) then fully use them to analysis
your video in more detail. No improvements made.
2. Ideas visualisation feedback and initial ideas some Good use of wordle to display peer feedback. However you need to add your
thoughts on feedback received. Do you agree with the suggestions? Will you
use any of them in your video? No improvements made.
3. Genre Research Y Well researched information on the genre. You could add more images to
make this more visual. Please add a citation section – what websites did you
get your info from? No improvements made.
4. Target Audience some A good avatar of stereotypical audience members. You could add theory to
this, where on the NRS scale and 4C’s scale are they? Did you do any
research into what the audience expect to see from your genre? No
improvements made.
5. Digipak and advert analysis (2 of each) some 2 digipaks have been analysed briefly. You have looked at the images and
positioning of the artist, what could be said about fonts? Consider also the
imagery for the first cover (the last supper) what is this telling us? Please
add 2 album advert analysis’s. No improvements made.
6. Annotated lyrics Y Some good notes as to the meanings behind the lyrics. However you should
add your ideas. What do you see happening during the verses? Will this
repeat as there is no notes for the end of the song? No improvements made.
7. Storyboards N These are not storyboards. This is 8 shots with lyrics as description. Not
using the correct format and has no technical language (camera shots,
movement) No improvements made.
8. Shot list N This is not a shot list. Please use the table provided. This is a list of actions
with some shots. No improvements made.
9. Locations recce Y Very brief. Will you only use 2 locations? Will you go inside the house? Why
did you choose these locations? What risks may arise from shooting there?
No improvements made.
10. Floor plans Y Floor plans are extremely basic. You need a key to show what the items are
on the diagrams. You could also explain what scenes will be filmed in each
location. No improvements made.
11. Costume Y Costume choices explained well with some images. You could add images
for the female costume. No improvements made.
12. Actors Y Actor choices explained well with images
13. Props Y Prop choices explained well with some images.
14. Production schedule including equipment some Good detail on the production section. What about pre-production? Post
production? When will you make your digipak and poster? No improvements
made.

2. Initial Mark out of 20: 7/20
Missing proper storyboards and shot list. Many tasks only partially completed.
This is not A2 standard of work Josh. See improvements in red.
Teacher name: A Jones Date: 08/11/17
Student action plan for improvement
No action plan given from student
Final mark out of 20: 7/20
No improvements have been made using feedback. This is a real shame Josh. You have not used your time well.
Teacher name: A Jones Date: 11/01/18