2. Brief synopsis
Our film is based around two socially
unaccepted males chasing two popular
high school girls, with an unpredictable
twist.
3. Genre & Sub Genre
Our film is based around an action &
comedy genre
Film examples
Our film is similar to a few well known
films such as hot fuzz, pineapple express,
rush hour and mean girls (in terms of the
similar comic aspect)
4. Target audience profile
Our film is targeted to the age group of 15
– 24, mainly aimed at the male gender
5. Marketing campaign
The marketing strategies we will use are a
film poster, a film trailer and a film
magazine front cover. We can also use the
internet for marketing as e-marketing is
more of a popular advertising method
between the ages of 15-24.
6. Poster & Teaser – Where will they be seen?
Our film poster would be shown at bus shelters around
England as it would be a suitable place to be seen for the
15 – 25 age group. These posters would be displayed on
bus shelters in busy town areas and high streets.
The teaser trailer would be uploaded to popular social
networking sites such as Facebook and MySpace. It would
also be posted around the internet on other sites such as
Youtube as this is a popular, easy and cheap way to get the
trailer seen by our audience.
