The bright pink background of the album advertisement catches the eye. It draws viewers' attention to read the advert and links to the album title "Hard Candy". The central image features Madonna in a provocative pose, hinting at the suggestive nature of the music and themes. Blue and pink colors are used to create a contrast between innocent colors and the seductive image, intended to contradict each other. The childlike font stands out against the vibrant pink and blue background, making the title "Hard Candy" the focal point in large white letters. The advertisement employs the "Male Gaze" theory, using Madonna's seductive pose to appeal to both male and female audiences.